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Kimberly-Clark Donates to Baby2Baby

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On May 21, 2024, Kimberly-Clark's Huggies brand announced a multi-million-dollar grant to Baby2Baby to expand its Maternal Health & Newborn Supply Kit program. The collaboration, supported by celebrities Kelly Rowland, Olivia Wilde, and Ciara, will work with the U.S. Department of Health and Human Services (HHS) to provide essential products to mothers and babies in need. The event at Baby2Baby's Los Angeles headquarters involved packing kits with Huggies diapers and wipes, reinforcing Kimberly-Clark's commitment to community support and better care.

Positive
  • Kimberly-Clark's substantial multi-million-dollar grant enhances corporate social responsibility.
  • The partnership with Baby2Baby and HHS may improve corporate image and goodwill.
  • Involvement of high-profile celebrities increases public visibility and potential brand loyalty.
  • The program expansion supports needy communities, aligning with social impact goals.
Negative
  • The donation, while positive socially, represents a significant financial outlay.
  • No direct mention of immediate financial benefits or returns on the investment.

NORTHAMPTON, MA / ACCESSWIRE / May 21, 2024 / Our Huggies® brand proudly joined Baby2Baby and their ambassadors, Kelly Rowland, Olivia Wilde and Ciara, at their headquarters in Los Angeles, California, to launch the expansion of their Maternal Health & Newborn Supply Kit program. A multi-million-dollar grant from Huggies®, including donations of Huggies® diapers and wipes, will help Baby2Baby expand the program in partnership with the U.S. Department of Health and Human Services (HHS). The day was dedicated to packing kits filled with essential products to help mothers and babies in need.

We are proud to be a part of this program with Baby2Baby and HHS as we continue our work to provide Better Care for a Better World.

About Kimberly-Clark
Kimberly-Clark and its trusted brands are an indispensable part of life for people in more than 175 countries. Fueled by ingenuity, creativity, and an understanding of people's most essential needs, we create products that help individuals experience more of what's important to them. Our portfolio of brands, including Huggies, Kleenex, Scott, Kotex, Cottonelle, Poise, Depend, Andrex, Pull-Ups, GoodNites, Intimus, Plenitud, Sweety, Softex, Viva and WypAll, hold No. 1 or No. 2 share positions in approximately 70 countries. We use sustainable practices that support a healthy planet, build strong communities, and ensure our business thrives for decades to come. We are proud to be recognized as one of the World's Most Ethical Companies® by Ethisphere for the sixth year in a row. To keep up with the latest news and to learn more about the company's 150-year history of innovation, visit kimberly-clark.com or follow Kimberly-Clark on Facebook, Instagram or LinkedIn.

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View additional multimedia and more ESG storytelling from Kimberly-Clark Corporation on 3blmedia.com.

Contact Info:
Spokesperson: Kimberly-Clark Corporation
Website: https://www.3blmedia.com/profiles/kimberly-clark-corporation
Email: info@3blmedia.com

SOURCE: Kimberly-Clark Corporation



View the original press release on accesswire.com

FAQ

What did Kimberly-Clark announce on May 21, 2024?

Kimberly-Clark announced a multi-million-dollar grant to Baby2Baby to expand its Maternal Health & Newborn Supply Kit program.

What does the Kimberly-Clark grant to Baby2Baby include?

The grant includes donations of Huggies diapers and wipes to support the Maternal Health & Newborn Supply Kit program.

Who are the ambassadors involved in the Huggies and Baby2Baby initiative?

Celebrities Kelly Rowland, Olivia Wilde, and Ciara are involved as ambassadors in the initiative.

Which government department is partnering with Kimberly-Clark and Baby2Baby?

The U.S. Department of Health and Human Services (HHS) is partnering with Kimberly-Clark and Baby2Baby.

What is the purpose of the Maternal Health & Newborn Supply Kit program?

The program aims to provide essential products to mothers and babies in need.

Kimberly-Clark Corporation

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About KMB

kimberly-clark makes the essentials for a better life with well-known brands that matter every day – at home, school, work and on the go. throughout our 144 years, we have challenged conventional wisdom to innovate products that better meet the needs of consumers. we have created new categories with top brands like kleenex®, and redefined categories with huggies® and u by kotex®. while growing our $18+ billion global business, we help build careers through collaborative teams that push boundaries and engaging experiences and endless opportunities to work with some of the world’s most recognized brands. our 43,000 employees are changing the world for the better, too, generously giving back to communities and causes around the globe. if innovative thinking and a passion to win inspire you, come unleash your power at kimberly-clark.