Baidu, Inc. (BIDU) Financials
A multiple compares the market's price with a filed figure; it says what the market pays, not how the business is doing. The market capitalization is the vendor's as of Oct 23, 2026; every other figure is from the SEC filings on this page. Not financial advice.
Newest figures come from the 20-F for FY2025, filed Mar 17, 2026. Each column of the statement tables below links to the filing it was taken from, and every filing is listed on the BIDU SEC filings page.
Baidu, Inc. (BIDU) reported $18.5B in revenue for fiscal year 2025, up 1.2% from the prior fiscal year. This page shows its income statement, balance sheet, cash flow statement, and key financial ratios. View 15 years of annual fundamentals and quarterly data, with year-over-year growth rates and compound annual growth rates (CAGR). All figures are derived from SEC filings (10-K and 10-Q reports).
Baidu’s low-growth business saw its cost base outrun sales in FY2025, weakening operating profit and cash generation.
FY2025 net income of$799M coexisted with operating cash flow of-$431M , so reported profit was not converting into operating cash. The-53.9% operating-cash-flow-to-net-income proportion alongside free cash flow of-$2.2B marks a sharp deterioration in earnings quality from the prior period.
Revenue rose only
The current ratio fell from 2.1x in FY2024 to 1.8x in FY2025, while higher current liabilities tightened short-term flexibility. Capex rose
Financial Health Signals
Scored against operating companies for FY2025. Each of the six dimensions is a percentile rank within that peer group, and the overall is the average of the dimensions that can be computed. A high score means strong standing among peers, not absolute cross-industry strength. How this score is calculated →
Health score ≠ stock price. This rates the quality of Baidu, Inc.'s business: profitability, growth, balance sheet strength. It doesn't tell you whether the stock is a good buy at today's price. Not financial advice. Use it alongside valuation analysis and your own research.
Baidu, Inc. has an operating margin of -4.5%, meaning the company loses $5 on every $100 of revenue. This results in a profitability score of 48/100. This is down from 16.0% the prior year.
Baidu, Inc.'s revenue grew a modest 1.2% year-over-year to $18.5B. This slow but positive growth earns a score of 27/100.
Baidu, Inc. has elevated debt relative to equity (D/E of 0.16), meaning the company relies heavily on borrowed funds. This high leverage results in a low score of 5/100, reflecting increased financial risk.
Baidu, Inc.'s current ratio of 1.76 indicates adequate short-term liquidity, earning a score of 52/100. The company can meet its near-term obligations, though with limited headroom.
Baidu, Inc.'s operations used $430.9M of cash, and capex of $1.7B added to the outflow, for a free cash flow shortfall of $2.2B. This results in a cash flow score of 29/100.
Baidu, Inc.'s ROE of 2.1% shows moderate profitability relative to equity, earning a score of 39/100. This is down from 9.0% the prior year.
Baidu, Inc. scores 1.67, below the 1.81 distress threshold. The score is pulled down most by an operating loss of $832.7M against total assets of $64.2B. This indicates elevated financial distress risk and warrants close attention to liquidity and debt levels.
Distress-screening estimate for non-financial companies. Not computed for banks or insurers, where the Altman model does not apply.
Baidu, Inc. passes 1 of 8 computable financial strength tests (1 of the nine could not be computed from available data). 1 of 4 profitability signals pass, no leverage/liquidity signals pass (rising debt, declining liquidity, or share dilution), neither operating efficiency signal passes.
For every $1 of reported earnings, Baidu, Inc. used $0.54 of operating cash (-$430.9M OCF vs $799.2M net income). Earnings that no cash stands behind rest on accounting accruals, which cannot be repeated indefinitely.
Baidu, Inc. reported an operating loss of $832.7M against $398.1M in interest expense. There is no operating profit to cover interest, so interest must be met from cash reserves or from financing rather than from operations.
Key Financial Metrics
Earnings & Revenue
Baidu, Inc. generated $18.5B in revenue in fiscal year 2025. This represents an increase of 1.2% from the prior year.
Baidu, Inc.'s EBITDA was $225.5M in fiscal year 2025, measuring earnings before interest, taxes, depreciation, and amortization. This represents a decrease of 94.1% from the prior year.
Baidu, Inc. reported $799.2M in net income in fiscal year 2025. This represents a decrease of 75.4% from the prior year.
Not reported for fiscal year 2025.
Cash & Balance Sheet
Baidu, Inc. recorded an outflow of $2.2B in free cash flow in fiscal year 2025, representing a cash shortfall after capex. This represents a decrease of 220.2% from the prior year.
Baidu, Inc. held $3.5B in cash against $5.9B in long-term debt as of fiscal year 2025.
Not reported for fiscal year 2025.
Margins & Returns
Baidu, Inc.'s gross margin was 43.9% in fiscal year 2025, indicating the percentage of revenue retained after direct costs. This is down 6.5 percentage points from the prior year.
Baidu, Inc.'s operating margin was -4.5% in fiscal year 2025, reflecting core business profitability. This is down 20.5 percentage points from the prior year.
Baidu, Inc.'s net profit margin was 4.3% in fiscal year 2025, showing the share of revenue converted to profit. This is down 13.5 percentage points from the prior year.
Baidu, Inc.'s ROE was 2.1% in fiscal year 2025, measuring profit generated per dollar of shareholder equity. This is down 6.9 percentage points from the prior year.
Capital Allocation
Baidu, Inc. invested $2.9B in research and development in fiscal year 2025. This represents a decrease of 3.6% from the prior year.
Baidu, Inc. spent $791.6M on share buybacks in fiscal year 2025, returning capital to shareholders by reducing shares outstanding. This represents a decrease of 8.6% from the prior year.
Baidu, Inc. invested $1.7B in capex in fiscal year 2025, funding long-term assets and infrastructure. This represents an increase of 54.9% from the prior year.
BIDU Income Statement
Figures in USD, abbreviated K (thousand), M (million), B (billion), T (trillion). Negative values carry a minus sign and red type. Each change compares the year with the year before it, and each quarter with the same quarter a year earlier.
| Metric | FY2520-F | FY2420-F | FY2320-F | FY2220-F | FY2120-F | FY2020-F | FY1920-F | FY1820-F | FY1720-F | FY1620-F | FY1520-F | FY1420-F | FY1320-F | FY1220-F | FY1120-F |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | $18.5B+1.2% | $18.2B-3.8% | $19.0B+5.7% | $17.9B-8.2% | $19.5B+19.0% | $16.4B+6.4% | $15.4B+3.7% | $14.9B+14.1% | $13.0B+28.3% | $10.2B-0.8% | $10.2B+29.6% | $7.9B+49.8% | $5.3B+47.4% | $3.6B+55.4% | $2.3B |
| Cost of Revenue | $10.4B+14.4% | $9.1B-1.1% | $9.2B-1.2% | $9.3B-8.2% | $10.1B+19.4% | $8.5B-6.4% | $9.0B+20.0% | $7.5B+13.7% | $6.6B+30.3% | $5.1B+19.9% | $4.2B+39.3% | $3.0B+60.6% | $1.9B+83.1% | $1.0B+67.2% | $619.2M |
| Gross Profit | $8.1B-11.8% | $9.2B-6.3% | $9.8B+13.1% | $8.7B-8.3% | $9.4B+18.7% | $8.0B+24.3% | $6.4B-12.9% | $7.3B+14.5% | $6.4B+26.3% | $5.1B-15.5% | $6.0B+23.6% | $4.9B+43.8% | $3.4B+32.9% | $2.5B+51.1% | $1.7B |
| R&D Expenses | $2.9B-3.6% | $3.0B-11.0% | $3.4B+0.8% | $3.4B-13.6% | $3.9B+30.9% | $3.0B+13.5% | $2.6B+14.9% | $2.3B+15.4% | $2.0B+35.9% | $1.5B-6.9% | $1.6B+39.6% | $1.1B+65.8% | $678.4M+83.4% | $369.9M+74.5% | $212.0M |
| SG&A Expenses | $3.7B+14.2% | $3.2B-2.3% | $3.3B+11.4% | $3.0B-23.3% | $3.9B+40.1% | $2.8B-3.2% | $2.9B+2.2% | $2.8B+38.6% | $2.0B-7.0% | $2.2B-17.7% | $2.6B+57.5% | $1.7B+95.8% | $854.6M+112.9% | $401.5M+49.3% | $269.0M |
| Operating Income | -$832.7M-128.6% | $2.9B-5.3% | $3.1B+33.4% | $2.3B+39.8% | $1.7B-24.9% | $2.2B+142.6% | $905.9M-59.9% | $2.3B-6.3% | $2.4B+66.6% | $1.4B-19.7% | $1.8B-12.7% | $2.1B+11.6% | $1.8B+4.2% | $1.8B+47.4% | $1.2B |
| EBITDA | $225.5M-94.1% | $3.8B-6.4% | $4.1B+27.2% | $3.2B+26.0% | $2.5B-17.1% | $3.1B+79.6% | $1.7B-38.9% | $2.8B-33.6% | $4.2B+60.6% | $2.6B-0.5% | $2.6B-1.7% | $2.7B+17.1% | $2.3B+13.4% | $2.0B+50.0% | $1.3B |
| Interest Expense | $398.1M+2.9% | $386.9M-15.4% | $457.5M+8.3% | $422.3M-21.3% | $536.8M+12.9% | $475.6M+11.9% | $425.2M+55.2% | $273.9M+10.3% | $248.2M+48.8% | $166.8M+3.8% | $160.7M+58.6% | $101.3M+37.2% | $73.9M+326.6% | $17.3M+32.0% | $13.1M |
| Income Tax | $180.0M-70.4% | $609.2M+18.5% | $514.0M+37.5% | $373.8M-25.3% | $500.1M-19.7% | $622.8M+122.6% | $279.8M-59.4% | $689.8M+49.9% | $460.3M+9.7% | $419.6M-50.4% | $845.2M+135.0% | $359.6M+19.0% | $302.1M+19.6% | $252.7M+33.8% | $188.9M |
| Net Income | $799.2M-75.4% | $3.3B+13.8% | $2.9B+161.1% | $1.1B-31.7% | $1.6B-53.4% | $3.4B+1065.6% | $295.5M-92.6% | $4.0B+42.6% | $2.8B+67.9% | $1.7B-67.8% | $5.2B+144.3% | $2.1B+22.0% | $1.7B+3.8% | $1.7B+59.1% | $1.1B |
Not reported in any period shown, so not listed: EPS (Basic), EPS (Diluted), Diluted Shares (Avg).
BIDU Balance Sheet
Figures in USD, abbreviated K (thousand), M (million), B (billion), T (trillion). Negative values carry a minus sign and red type. Each change compares the year with the year before it, and each quarter with the same quarter a year earlier.
| Metric | FY2520-F | FY2420-F | FY2320-F | FY2220-F | FY2120-F | FY2020-F | FY1920-F | FY1820-F | FY1720-F | FY1620-F | FY1520-F | FY1420-F | FY1320-F | FY1220-F | FY1120-F |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Total Assets | $64.2B+9.6% | $58.6B+2.3% | $57.3B+1.1% | $56.7B-4.9% | $59.6B+17.0% | $51.0B+17.8% | $43.3B0.0% | $43.3B+11.9% | $38.7B+47.6% | $26.2B+14.8% | $22.8B+42.9% | $16.0B+36.2% | $11.7B+60.0% | $7.3B+97.7% | $3.7B |
| Current Assets | $21.7B-6.1% | $23.1B-28.7% | $32.4B+5.1% | $30.9B-7.8% | $33.5B+19.1% | $28.1B+18.2% | $23.8B+5.4% | $22.6B-2.9% | $23.2B+61.7% | $14.4B+19.0% | $12.1B+17.0% | $10.3B+45.2% | $7.1B+27.7% | $5.6B+121.0% | $2.5B |
| Cash & Equivalents | $3.5B+3.4% | $3.4B-4.3% | $3.6B-53.9% | $7.7B+33.3% | $5.8B+5.4% | $5.5B+14.2% | $4.8B+19.5% | $4.0B+136.0% | $1.7B+8.5% | $1.6B+2.1% | $1.5B-31.1% | $2.2B+39.5% | $1.6B-16.0% | $1.9B+190.8% | $655.8M |
| Short-Term Investments | $13.0B-7.8% | $14.1B-40.8% | $23.8B+35.6% | $17.5B-22.1% | $22.5B+16.0% | $19.4B+19.4% | $16.2B-0.1% | $16.2B+18.2% | $13.7B+34.0% | $10.3B+14.6% | $8.9B+30.0% | $6.9B+45.0% | $4.7B+43.5% | $3.3B+107.1% | $1.6B |
| Accounts Receivable | $1.9B+34.0% | $1.4B-9.4% | $1.5B-10.2% | $1.7B+8.6% | $1.6B+17.9% | $1.3B+24.7% | $1.1B+21.8% | $874.8M+24.5% | $702.5M+18.7% | $591.8M-2.4% | $606.2M+2.6% | $590.6M+61.0% | $366.9M+82.3% | $201.2M+111.2% | $95.3M |
| Long-Term Investments | $6.4B+12.4% | $5.7B-15.4% | $6.8B-15.7% | $8.0B-14.0% | $9.3B-20.2% | $11.7B+17.2% | $10.0B-14.8% | $11.7B+35.3% | $8.7B+31.5% | $6.6B+12.3% | $5.9B+925.6% | $571.3M+444.9% | $104.9M-18.7% | $129.0Mn/m | $0 |
| Goodwill | $5.3B+70.0% | $3.1B-2.7% | $3.2B-2.4% | $3.3B-8.1% | $3.5B+4.0% | $3.4B+30.1% | $2.6B-2.8% | $2.7B+11.0% | $2.4B+9.9% | $2.2B-7.0% | $2.4B-15.3% | $2.8B+0.8% | $2.8B+347.6% | $622.4M+61.9% | $384.4M |
| Total Liabilities | $22.8B+15.4% | $19.8B-2.7% | $20.3B-8.6% | $22.2B-9.3% | $24.5B+13.5% | $21.6B+17.0% | $18.5B+4.2% | $17.7B-5.0% | $18.7B+53.7% | $12.1B+23.5% | $9.8B+35.3% | $7.3B+45.0% | $5.0B+69.1% | $3.0B+165.8% | $1.1B |
| Current Liabilities | $12.3B+11.3% | $11.1B+3.0% | $10.8B-6.7% | $11.5B-1.2% | $11.7B+11.5% | $10.5B+27.2% | $8.2B-0.3% | $8.3B-34.4% | $12.6B+89.9% | $6.6B+64.8% | $4.0B+23.3% | $3.3B+79.3% | $1.8B+37.9% | $1.3B+88.8% | $700.1M |
| Non-Current Liabilities | $10.5B+20.7% | $8.7B-9.2% | $9.5B-10.6% | $10.7B-16.7% | $12.8B+15.3% | $11.1B+8.7% | $10.2B+8.1% | $9.4B+56.4% | $6.0B+9.9% | $5.5B-5.2% | $5.8B+45.0% | $4.0B+25.4% | $3.2B+94.3% | $1.6B+295.7% | $414.4M |
| Long-Term Debt | $5.9B+19.7% | $4.9B-14.6% | $5.8B-14.8% | $6.8B-19.4% | $8.4B+13.4% | $7.4B+19.3% | $6.2B-13.8% | $7.2B+31.8% | $5.5B+15.7% | $4.7B-0.2% | $4.7B | N/A | N/A | N/A | N/A |
| Total Equity | $38.1B+5.5% | $36.1B+5.3% | $34.3B+5.9% | $32.4B-2.4% | $33.2B+18.5% | $28.0B+19.2% | $23.5B-0.8% | $23.7B+33.6% | $17.7B+33.4% | $13.3B+7.3% | $12.4B+50.5% | $8.2B+29.7% | $6.3B+51.8% | $4.2B+72.1% | $2.4B |
| Retained Earnings | $25.4B+3.0% | $24.7B+8.6% | $22.7B+5.6% | $21.5B-5.6% | $22.8B+9.9% | $20.7B+14.3% | $18.1B-3.5% | $18.8B+19.5% | $15.7B+27.4% | $12.3B+7.1% | $11.5B+49.9% | $7.7B+34.8% | $5.7B+47.8% | $3.9B+78.5% | $2.2B |
Not reported in any period shown, so not listed: Inventory.
BIDU Cash Flow Statement
Figures in USD, abbreviated K (thousand), M (million), B (billion), T (trillion). Negative values carry a minus sign and red type. Each change compares the year with the year before it, and each quarter with the same quarter a year earlier.
| Metric | FY2520-F | FY2420-F | FY2320-F | FY2220-F | FY2120-F | FY2020-F | FY1920-F | FY1820-F | FY1720-F | FY1620-F | FY1520-F | FY1420-F | FY1320-F | FY1220-F | FY1120-F |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Operating Cash Flow | -$430.9M-114.8% | $2.9B-43.6% | $5.2B+35.9% | $3.8B+20.2% | $3.2B-14.9% | $3.7B-9.3% | $4.1B-21.9% | $5.2B+3.7% | $5.0B+55.8% | $3.2B+6.1% | $3.1B+5.6% | $2.9B+26.9% | $2.3B+18.3% | $1.9B+48.2% | $1.3B |
| Depreciation & Amortization | $1.1B+17.0% | $904.2M-9.6% | $1.0B+11.2% | $898.9M+0.5% | $894.5M+2.4% | $873.6M+8.6% | $804.4M+49.5% | $538.1M-70.1% | $1.8B+53.2% | $1.2B+41.2% | $831.5M+35.3% | $614.7M+40.3% | $438.1M+80.1% | $243.2M+73.0% | $140.6M |
| Stock-Based Compensation | $515.5M-21.3% | $655.4M-26.7% | $893.7M-9.2% | $984.2M-11.1% | $1.1B+7.4% | $1.0B+27.6% | $808.1M+18.8% | $680.1M+36.4% | $498.6M+96.7% | $253.5M+18.4% | $214.1M+38.0% | $155.2M+82.5% | $85.0M+149.5% | $34.1M+41.1% | $24.2M |
| Capital Expenditures | $1.7B+54.9% | $1.1B-29.3% | $1.6B+31.2% | $1.2B-29.7% | $1.7B+119.4% | $779.2M-15.6% | $923.3M-27.6% | $1.3B+73.7% | $734.5M+21.7% | $603.3M-25.3% | $807.4M+3.8% | $778.0M+70.9% | $455.4M+22.8% | $370.9M+32.5% | $280.0M |
| Free Cash Flow | -$2.2B-220.2% | $1.8B-49.9% | $3.6B+38.1% | $2.6B+79.1% | $1.4B-50.6% | $2.9B-7.4% | $3.2B-20.0% | $4.0B-8.3% | $4.3B+63.6% | $2.6B+17.4% | $2.2B+6.2% | $2.1B+15.9% | $1.8B+17.3% | $1.6B+52.5% | $1.0B |
| Investing Cash Flow | -$3.6Bn/m | -$1.2Bn/m | -$7.1Bn/m | -$571.8Mn/m | -$4.9Bn/m | -$4.2Bn/m | -$2.9Bn/m | -$5.0Bn/m | -$11.8Bn/m | -$5.2B | N/A | N/A | -$3.9Bn/m | -$2.2Bn/m | -$2.3B |
| Financing Cash Flow | $2.5Bn/m | -$1.9Bn/m | -$2.0Bn/m | -$926.4M-125.2% | $3.7B+322.9% | $868.2Mn/m | -$556.3M-125.4% | $2.2B-68.0% | $6.8B+229.1% | $2.1B | N/A | N/A | $1.2B-18.5% | $1.5B+296.4% | $385.4M |
| Share Buybacks | $791.6M-8.6% | $866.4M+29.1% | $671.0M+140.4% | $279.1M-76.5% | $1.2B-40.5% | $2.0B+180.9% | $712.2M+47.8% | $481.7M+81.9% | $264.8Mn/m | $0-100.0% | $984.4Mn/m | $0n/m | $0 | N/A | $0 |
Not reported in any period shown, so not listed: Dividends Paid.
BIDU Financial Ratios
Margins and returns are percentages; the remaining ratios are unitless multiples. Each change compares the year with the year before it, and each quarter with the same quarter a year earlier.
| Metric | FY2520-F | FY2420-F | FY2320-F | FY2220-F | FY2120-F | FY2020-F | FY1920-F | FY1820-F | FY1720-F | FY1620-F | FY1520-F | FY1420-F | FY1320-F | FY1220-F | FY1120-F |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Gross Margin | 43.9%-6.5pp | 50.3%-1.3pp | 51.7%+3.4pp | 48.3%0.0pp | 48.3%-0.2pp | 48.5%+7.0pp | 41.5%-7.9pp | 49.4%+0.2pp | 49.2%-0.8pp | 50.0%-8.6pp | 58.6%-2.9pp | 61.5%-2.6pp | 64.1%-7.0pp | 71.1%-2.0pp | 73.1% |
| Operating Margin | -4.5%-20.5pp | 16.0%-0.3pp | 16.2%+3.4pp | 12.9%+4.4pp | 8.5%-4.9pp | 13.4%+7.5pp | 5.9%-9.3pp | 15.2%-3.3pp | 18.5%+4.3pp | 14.2%-3.3pp | 17.6%-8.5pp | 26.1%-8.9pp | 35.0%-14.5pp | 49.5%-2.7pp | 52.3% |
| Net Margin | 4.3%-13.5pp | 17.8%+2.8pp | 15.1%+9.0pp | 6.1%-2.1pp | 8.2%-12.8pp | 21.0%+19.1pp | 1.9%-25.0pp | 27.0%+5.4pp | 21.6%+5.1pp | 16.5%-34.2pp | 50.7%+23.8pp | 26.9%-6.1pp | 33.0%-13.9pp | 46.9%+1.1pp | 45.8% |
| Return on Equity | 2.1%-6.9pp | 9.0%+0.7pp | 8.3%+5.0pp | 3.4%-1.5pp | 4.8%-7.5pp | 12.3%+11.0pp | 1.3%-15.7pp | 16.9%+1.1pp | 15.9%+3.3pp | 12.6%-29.3pp | 41.9%+16.1pp | 25.8%-1.6pp | 27.5%-12.7pp | 40.1%-3.3pp | 43.4% |
| Return on Assets | 1.2%-4.3pp | 5.5%+0.6pp | 5.0%+3.1pp | 1.9%-0.8pp | 2.7%-4.1pp | 6.8%+6.1pp | 0.7%-8.6pp | 9.3%+2.0pp | 7.3%+0.9pp | 6.4%-16.4pp | 22.8%+9.5pp | 13.3%-1.6pp | 14.9%-8.0pp | 22.9%-5.5pp | 28.4% |
| Current Ratio | 1.76-0.3x | 2.09-0.9x | 3.01+0.3x | 2.67-0.2x | 2.86+0.2x | 2.68-0.2x | 2.89+0.2x | 2.73+0.9x | 1.84-0.3x | 2.16-0.8x | 3.00-0.2x | 3.16-0.7x | 3.90-0.3x | 4.21+0.6x | 3.60 |
| Debt-to-Equity | 0.160.0x | 0.140.0x | 0.170.0x | 0.210.0x | 0.250.0x | 0.270.0x | 0.260.0x | 0.300.0x | 0.310.0x | 0.360.0x | 0.38 | N/A | N/A | N/A | N/A |
| Liabilities-to-Equity | 0.60+0.1x | 0.550.0x | 0.59-0.1x | 0.69-0.1x | 0.740.0x | 0.770.0x | 0.790.0x | 0.75-0.3x | 1.05+0.1x | 0.91+0.1x | 0.79-0.1x | 0.88+0.1x | 0.79+0.1x | 0.71+0.2x | 0.46 |
| Asset Turnover | 0.290.0x | 0.310.0x | 0.330.0x | 0.320.0x | 0.330.0x | 0.320.0x | 0.360.0x | 0.340.0x | 0.34-0.1x | 0.39-0.1x | 0.450.0x | 0.490.0x | 0.450.0x | 0.49-0.1x | 0.62 |
| FCF Margin | -11.7%-21.5pp | 9.8%-9.1pp | 18.9%+4.4pp | 14.5%+7.1pp | 7.4%-10.4pp | 17.8%-2.7pp | 20.5%-6.1pp | 26.6%-6.5pp | 33.1%+7.1pp | 25.9%+4.0pp | 21.9%-4.8pp | 26.7%-7.8pp | 34.5%-8.9pp | 43.4%-0.8pp | 44.3% |
Similar Companies
Newest fiscal year on record for each company. The health score is the peer-relative Financial Health Score for that year; a dash means no score is published for it.
| Company | Fiscal year | Revenue | Net income | Net margin | Market cap | Health score |
|---|---|---|---|---|---|---|
| Baidu, Inc. BIDU | FY2025 | $18.5B | $799.2M | 4.3% | $26.3B | 33/100 |
| Tencent Music Entertainment Group TME | FY2024 | $3.9B | $910.2M | 23.4% | $13.9B | 66/100 |
| Reddit RDDT | FY2025 | $2.2B | $529.7M | 24.1% | $27.8B | 67/100 |
| Pinterest, Inc. PINS | FY2025 | $4.2B | $416.9M | 9.9% | $12.6B | 73/100 |
| Zillow Group, Inc. Z | FY2025 | $2.6B | $23.0M | 0.9% | $7.4B | 57/100 |
| Nebius Group N.V. NBIS | FY2025 | $529.8M | $82.5M | 15.6% | $43.2B | 61/100 |
Where Baidu, Inc. Ranks
Frequently Asked Questions
What is Baidu, Inc.'s annual revenue?
Baidu, Inc. (BIDU) reported $18.5B in total revenue for fiscal year 2025. This represents a 1.2% change compared to the previous fiscal year. Revenue measures the total income earned from the company's primary business operations before any expenses are deducted.
How fast is Baidu, Inc.'s revenue growing?
Baidu, Inc. (BIDU) revenue grew by 1.2% year-over-year, from $18.2B to $18.5B in fiscal year 2025.
Is Baidu, Inc. profitable?
Yes, Baidu, Inc. (BIDU) reported a net income of $799.2M in fiscal year 2025, with a net profit margin of 4.3%.
What is Baidu, Inc.'s EBITDA?
Baidu, Inc. (BIDU) had EBITDA of $225.5M in fiscal year 2025, measuring earnings before interest, taxes, depreciation, and amortization.
How much debt does Baidu, Inc. have?
As of fiscal year 2025, Baidu, Inc. (BIDU) had $3.5B in cash and equivalents against $5.9B in long-term debt.
What is Baidu, Inc.'s gross margin?
Baidu, Inc. (BIDU) had a gross margin of 43.9% in fiscal year 2025, indicating the percentage of revenue retained after direct costs of goods sold.
What is Baidu, Inc.'s operating margin?
Baidu, Inc. (BIDU) had an operating margin of -4.5% in fiscal year 2025, reflecting the profitability of core business operations before interest and taxes.
What is Baidu, Inc.'s net profit margin?
Baidu, Inc. (BIDU) had a net profit margin of 4.3% in fiscal year 2025, representing the share of revenue converted into profit after all expenses.
What is Baidu, Inc.'s return on equity (ROE)?
Baidu, Inc. (BIDU) has a return on equity of 2.1% for fiscal year 2025, measuring how efficiently the company generates profit from shareholder equity.
What is Baidu, Inc.'s free cash flow?
Baidu, Inc. (BIDU) recorded an outflow of $2.2B in free cash flow during fiscal year 2025. This represents a -220.2% change compared to the previous fiscal year. Free cash flow represents the cash a company generates after accounting for capital expenditures, and is widely used to assess financial flexibility and shareholder value.
What is Baidu, Inc.'s operating cash flow?
Baidu, Inc. (BIDU) recorded an outflow of $430.9M in operating cash flow during fiscal year 2025, representing cash used by core business activities.
What are Baidu, Inc.'s total assets?
Baidu, Inc. (BIDU) had $64.2B in total assets as of fiscal year 2025, including both current and long-term assets.
What are Baidu, Inc.'s capital expenditures?
Baidu, Inc. (BIDU) invested $1.7B in capital expenditures during fiscal year 2025, funding long-term assets and infrastructure.
How much does Baidu, Inc. spend on research and development?
Baidu, Inc. (BIDU) invested $2.9B in research and development during fiscal year 2025.
What is Baidu, Inc.'s current ratio?
Baidu, Inc. (BIDU) had a current ratio of 1.76 as of fiscal year 2025, which is generally considered healthy.
What is Baidu, Inc.'s debt-to-equity ratio?
Baidu, Inc. (BIDU) had a debt-to-equity ratio of 0.16 as of fiscal year 2025. We compute it as long-term debt divided by total shareholder equity, where long-term debt is the noncurrent part of the company's borrowings, so debt due within the next twelve months is not counted.
What is Baidu, Inc.'s liabilities-to-equity ratio?
Baidu, Inc. (BIDU) had a liabilities-to-equity ratio of 0.60 as of fiscal year 2025, which is total liabilities divided by total shareholder equity. Total liabilities counts every obligation on the balance sheet (payables, deposits, insurance reserves and deferred taxes as well as borrowings), so this ratio usually runs well above debt-to-equity.
What is Baidu, Inc.'s return on assets (ROA)?
Baidu, Inc. (BIDU) had a return on assets of 1.2% for fiscal year 2025, measuring how efficiently the company uses its assets to generate profit.
What is Baidu, Inc.'s P/E ratio?
Baidu, Inc. (BIDU) trades at 32.9x earnings, its market capitalization divided by $799.2M net income, FY2025. The market capitalization is $26.3B as of Oct 23, 2026; a multiple compares that price with a filed figure and says nothing about the quality of the business.
What is Baidu, Inc.'s price-to-sales ratio?
Baidu, Inc. (BIDU) trades at 1.4x sales, its market capitalization divided by $18.5B revenue, FY2025. The market capitalization is $26.3B as of Oct 23, 2026; a multiple compares that price with a filed figure and says nothing about the quality of the business.
What is Baidu, Inc.'s Altman Z-Score?
Baidu, Inc. (BIDU) has an Altman Z-Score of 1.67, placing it in the Distress Zone (elevated bankruptcy risk). The Z-Score combines five financial ratios (working capital, retained earnings, EBIT, market capitalization, and revenue relative to total assets) to predict the likelihood of bankruptcy. Scores above 2.99 indicate financial safety while scores below 1.81 suggest financial distress. Learn more in our complete guide to financial health indicators.
What is Baidu, Inc.'s Piotroski F-Score?
Baidu, Inc. (BIDU) has a Piotroski F-Score of 1 out of 8 computable signals; 1 of the nine could not be computed from available data, so the full-scale strength rating is not shown. The F-Score evaluates nine binary signals across profitability (positive ROA, positive cash flow, improving ROA, earnings quality), leverage (decreasing debt, improving liquidity, no share dilution), and operating efficiency (improving gross margin, improving asset turnover). Scores of 7 to 9 indicate strong and improving fundamentals. Learn more in our complete guide to financial health indicators.
Are Baidu, Inc.'s earnings high quality?
For every $1 of reported earnings, Baidu, Inc. (BIDU) used $0.54 of operating cash (-$430.9M OCF vs $799.2M net income). Earnings that no cash stands behind rest on accounting accruals, which cannot be repeated indefinitely. This ratio compares operating cash flow to net income. A ratio above 1.0x means the company generates more cash than its reported earnings, indicating sustainable, cash-backed profits. Ratios below 1.0x suggest earnings rely on accounting accruals rather than actual cash generation. Learn more in our complete guide to financial health indicators.
Can Baidu, Inc. cover its interest payments?
Baidu, Inc. (BIDU) reported an operating loss of $832.7M against $398.1M in interest expense. There is no operating profit to cover interest, so interest must be met from cash reserves or from financing rather than from operations. This ratio divides operating income by interest expense. Ratios above 5x indicate strong debt-servicing ability, while ratios below 2x suggest the company may face difficulty meeting interest payments if earnings decline. Learn more in our complete guide to financial health indicators.
How financially healthy is Baidu, Inc.?
Baidu, Inc. (BIDU) scores 33 out of 100 on our Financial Health Score, indicating weak standing within its operating companies peer group. The score is the average of six dimensions (Profitability, Growth, Leverage, Liquidity, Cash Flow, Returns), each ranked as a percentile relative to companies in the same scoring family (banks against banks, REITs against REITs, and so on) rather than across all industries. It rates the quality of the business, not whether the stock is fairly priced, and is not financial advice. Learn more in our complete guide to financial health indicators.