WPP PLC (WPP) Financials
A multiple compares the market's price with a filed figure; it says what the market pays, not how the business is doing. The market capitalization is the vendor's as of Oct 21, 2026; every other figure is from the SEC filings on this page. Not financial advice.
Newest figures come from the 20-F for FY2025, filed Mar 19, 2026. Each column of the statement tables below links to the filing it was taken from, and every filing is listed on the WPP SEC filings page.
WPP PLC (WPP) reported $18.2B in revenue for fiscal year 2025, down 1.3% from the prior fiscal year. This page shows its income statement, balance sheet, cash flow statement, and key financial ratios. View 11 years of annual fundamentals and quarterly data, with year-over-year growth rates and compound annual growth rates (CAGR). All figures are derived from SEC filings (10-K and 10-Q reports).
Financial Health Signals
Scored against operating companies for FY2025. Each of the six dimensions is a percentile rank within that peer group, and the overall is the average of the dimensions that can be computed: here 5 of 6, with the others left out rather than counted as zero. A high score means strong standing among peers, not absolute cross-industry strength. How this score is calculated →
Health score ≠ stock price. This rates the quality of WPP PLC's business: profitability, growth, balance sheet strength. It doesn't tell you whether the stock is a good buy at today's price. Not financial advice. Use it alongside valuation analysis and your own research.
WPP PLC has an operating margin of 2.8%, meaning the company retains $3 of operating profit per $100 of revenue. This results in a moderate score of 50/100, indicating healthy but not exceptional operating efficiency. This is down from 9.0% the prior year.
WPP PLC's revenue declined 1.3% year-over-year, from $18.5B to $18.2B. This contraction results in a growth score of 25/100.
WPP PLC has a moderate D/E ratio of 1.62. This balance of debt and equity financing earns a leverage score of 35/100.
WPP PLC's current ratio of 0.89 is below the typical benchmark, resulting in a score of 15/100. This tight liquidity could limit financial flexibility if cash inflows slow.
WPP PLC has a free cash flow margin of 4.7%, earning a moderate score of 51/100. The company generates positive cash flow after capital investments, but with room for improvement.
Not available for WPP PLC, so it is left out of the overall score, which averages the 5 of 6 dimensions that can be computed.
WPP PLC passes 4 of 5 computable financial strength tests (4 of the nine could not be computed from available data). All 2 profitability signals pass (positive income, cash flow, and earnings quality), all 2 leverage/liquidity signals pass, the one computable operating efficiency signal (gross margin improving) does not pass.
WPP PLC reported a net loss of $289.1M while generating $973.6M in operating cash flow. Operations generated cash despite the loss, but with no positive earnings behind it, the ratio between the two carries no quality signal.
WPP PLC earns $1.56 in operating income for every $1 of interest expense ($513.7M vs $329.5M). This narrow margin raises concern about the company's ability to service its debt if operating income declines.
Key Financial Metrics
Earnings & Revenue
WPP PLC generated $18.2B in revenue in fiscal year 2025. This represents a decrease of 1.3% from the prior year.
WPP PLC reported a net loss of $289.1M in fiscal year 2025. This represents a decrease of 142.6% from the prior year.
WPP PLC earned -$0.27 per diluted share (EPS) in fiscal year 2025. This represents a decrease of 143.5% from the prior year.
Not reported for fiscal year 2025.
Cash & Balance Sheet
WPP PLC generated $851.2M in free cash flow in fiscal year 2025, representing cash available after capex. This represents a decrease of 44.2% from the prior year.
WPP PLC held $3.6B in cash against $5.5B in long-term debt as of fiscal year 2025.
Not reported for fiscal year 2025.
Margins & Returns
WPP PLC's gross margin was 15.8% in fiscal year 2025, indicating the percentage of revenue retained after direct costs. This is down 0.8 percentage points from the prior year.
WPP PLC's operating margin was 2.8% in fiscal year 2025, reflecting core business profitability. This is down 6.2 percentage points from the prior year.
WPP PLC's net profit margin was -1.6% in fiscal year 2025, showing the share of revenue converted to profit. This is down 5.3 percentage points from the prior year.
WPP PLC's ROE was -8.5% in fiscal year 2025, measuring profit generated per dollar of shareholder equity. This is down 24.1 percentage points from the prior year.
Capital Allocation
WPP PLC invested $122.4M in capex in fiscal year 2025, funding long-term assets and infrastructure. This represents a decrease of 48.3% from the prior year.
Not reported for fiscal year 2025.
Not reported for fiscal year 2025.
WPP Income Statement
Figures in USD, abbreviated K (thousand), M (million), B (billion), T (trillion). Negative values carry a minus sign and red type. Each change compares the year with the year before it, and each quarter with the same quarter a year earlier.
| Metric | FY2520-F | FY2420-F | FY2320-F | FY2220-F | FY2120-F | FY2020-F | FY1920-F | FY1820-F | FY1720-F | FY1620-F | FY1520-F |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | $18.2B-1.3% | $18.5B-2.4% | $18.9B+8.6% | $17.4B+0.8% | $17.3B+5.4% | $16.4B-6.6% | $17.6B+5.5% | $16.7B-6.4% | $17.8B-3.2% | $18.4B+1.8% | $18.0B |
| Cost of Revenue | $15.3B-0.3% | $15.4B-2.0% | $15.7B+9.4% | $14.4B+0.4% | $14.3B+4.8% | $13.6B-5.0% | $14.4B+6.6% | $13.5B-5.0% | $14.2B-3.0% | $14.6B+2.1% | $14.3B |
| Gross Profit | $2.9B-6.0% | $3.1B-4.4% | $3.2B+4.7% | $3.1B+3.1% | $3.0B+8.1% | $2.8B-13.9% | $3.2B+0.7% | $3.2B-11.9% | $3.6B-3.9% | $3.8B+0.7% | $3.7B |
| Operating Income | $513.7M-69.0% | $1.7B+145.2% | $676.7M-58.7% | $1.6B-1.2% | $1.7Bn/m | -$3.1B-281.0% | $1.7B+8.2% | $1.6B-25.5% | $2.1B-16.1% | $2.5B+5.8% | $2.4B |
| Interest Expense | $329.5M-14.8% | $386.9M+11.2% | $347.9M+11.6% | $311.6M+22.4% | $254.5M-40.3% | $426.3M-10.5% | $476.5M+32.9% | $358.5M+2.1% | $351.2M+16.1% | $302.4M-4.3% | $316.0M |
| Income Tax | $407.4M-19.1% | $503.3M+165.1% | $189.9M-59.2% | $465.0M+49.7% | $310.6M+78.9% | $173.6M-54.4% | $381.1M+16.6% | $326.7M+191.0% | $112.3M-76.6% | $479.8M+31.5% | $365.0M |
| Net Income | -$289.1M-142.6% | $678.6M+384.1% | $140.2M-83.0% | $824.9M-4.2% | $860.9Mn/m | -$4.1B-461.7% | $1.1B+6.4% | $1.1B-60.4% | $2.7B+53.8% | $1.7B+1.0% | $1.7B |
| EPS (Basic) | -$0.27-142.7% | $0.63+379.7% | $0.13-82.5% | $0.75+4.2% | $0.72n/m | -$3.32-469.0% | $0.90+6.6% | $0.84-60.0% | $2.11+55.8% | $1.35+1.9% | $1.33 |
| EPS (Diluted) | -$0.27-143.5% | $0.62+380.6% | $0.13-82.6% | $0.74+4.3% | $0.71n/m | -$3.32-471.8% | $0.89+7.0% | $0.83-59.9% | $2.08+56.3% | $1.33+2.2% | $1.30 |
| Diluted Shares (Avg) | 1.08B-1.9% | 1.10B+0.3% | 1.09B-2.0% | 1.12B-8.2% | 1.22B-0.6% | 1.22B-3.0% | 1.26B0.0% | 1.26B-1.1% | 1.28B-1.6% | 1.30B-1.3% | 1.31B |
Not reported in any period shown, so not listed: R&D Expenses, SG&A Expenses, EBITDA.
WPP Balance Sheet
Figures in USD, abbreviated K (thousand), M (million), B (billion), T (trillion). Negative values carry a minus sign and red type. Each change compares the year with the year before it, and each quarter with the same quarter a year earlier.
| Metric | FY2520-F | FY2420-F | FY2320-F | FY2220-F | FY2120-F | FY2020-F | FY1920-F | FY1820-F | FY1720-F | FY1620-F | FY1520-F |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Current Assets | $17.7B+3.5% | $17.1B-3.7% | $17.8B-2.6% | $18.2B-11.9% | $20.7B-36.8% | $32.8B+3.9% | $31.5B+1.4% | $31.1B-6.6% | $33.3B+74.8% | $19.1B | N/A |
| Cash & Equivalents | $3.6B+9.7% | $3.3B+16.9% | $2.8B-6.1% | $3.0B-42.6% | $5.2B-70.3% | $17.6B+17.5% | $15.0B+434.0% | $2.8B+3.9% | $2.7B+15.2% | $2.3B-28.5% | $3.3B |
| Inventory | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | $574.0M+16.2% | $494.0M | N/A |
| Accounts Receivable | $9.8B+1.2% | $9.7B-10.3% | $10.8B-1.2% | $10.9B-28.9% | $15.3B+2.3% | $15.0B-4.4% | $15.7B-6.2% | $16.7B-1.4% | $17.0B+11.0% | $15.3B | N/A |
| Goodwill | $9.3B-2.0% | $9.5B-10.9% | $10.7B+4.7% | $10.2B-0.7% | $10.3B+1.8% | $10.1B-24.8% | $13.4B-20.0% | $16.8B-3.8% | $17.4B+6.8% | $16.3B+3.6% | $15.7B |
| Current Liabilities | $19.9B+2.7% | $19.4B-6.5% | $20.8B-2.8% | $21.4B-3.9% | $22.3B-29.9% | $31.7B-0.6% | $31.9B0.0% | $31.9B-5.5% | $33.8B+63.3% | $20.7B | N/A |
| Non-Current Liabilities | $8.7B+11.0% | $7.8B-5.2% | $8.3B-1.6% | $8.4B-15.0% | $9.9B-8.4% | $10.8B+12.3% | $9.6B+1.3% | $9.5B-13.7% | $11.0B+10.7% | $9.9B | N/A |
| Long-Term Debt | $5.5B+18.0% | $4.7B-2.5% | $4.8B+4.8% | $4.6B-19.3% | $5.7B-16.3% | $6.8B+26.6% | $5.4B-25.3% | $7.2B-15.0% | $8.5B+23.2% | $6.9B | N/A |
| Total Equity | $3.4B-21.5% | $4.4B+1.1% | $4.3B-3.2% | $4.4B-8.9% | $4.9B-24.5% | $6.5B-38.5% | $10.5B-12.0% | $11.9B-7.0% | $12.8B+11.6% | $11.5B-2.6% | $11.8B |
| Retained Earnings | $2.8B-22.0% | $3.5B-20.4% | $4.4B-2.1% | $4.5B-23.0% | $5.9B-13.0% | $6.8B-40.5% | $11.4B-0.4% | $11.4B-4.5% | $12.0B+15.3% | $10.4B | N/A |
Not reported in any period shown, so not listed: Total Assets, Short-Term Investments, Long-Term Investments, Total Liabilities.
WPP Cash Flow Statement
Figures in USD, abbreviated K (thousand), M (million), B (billion), T (trillion). Negative values carry a minus sign and red type. Each change compares the year with the year before it, and each quarter with the same quarter a year earlier.
| Metric | FY2520-F | FY2420-F | FY2320-F | FY2220-F | FY2120-F | FY2020-F | FY1920-F | FY1820-F | FY1720-F | FY1620-F | FY1520-F |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Operating Cash Flow | $973.6M-44.8% | $1.8B+11.8% | $1.6B+86.3% | $846.6M-69.1% | $2.7B-2.2% | $2.8B+14.1% | $2.5B+13.6% | $2.2B+13.5% | $1.9B-12.9% | $2.2B+9.1% | $2.0B |
| Capital Expenditures | $122.4M-48.3% | $236.6M+4.9% | $225.6M-10.6% | $252.4M-29.0% | $355.3M+19.1% | $298.2M-33.8% | $450.2M+12.1% | $401.8M+2.8% | $390.9M+25.7% | $311.0M+0.3% | $310.1M |
| Free Cash Flow | $851.2M-44.2% | $1.5B+12.9% | $1.4B+127.5% | $594.2M-75.1% | $2.4B-4.8% | $2.5B+24.8% | $2.0B+13.9% | $1.8B+16.2% | $1.5B-19.3% | $1.9B+10.7% | $1.7B |
| Investing Cash Flow | -$466.6M-234.1% | $348.1Mn/m | -$484.2Mn/m | -$493.9Mn/m | -$861.8Mn/m | -$223.2M-109.6% | $2.3B+891.5% | $235.5Mn/m | -$676.0Mn/m | -$1.1Bn/m | -$1.3B |
| Financing Cash Flow | -$429.0Mn/m | -$1.2Bn/m | -$1.2Bn/m | -$2.3Bn/m | -$2.8Bn/m | -$342.2Mn/m | -$3.9Bn/m | -$2.1Bn/m | -$1.1Bn/m | -$1.5Bn/m | -$1.0B |
| Dividends Paid | $461.2M-13.3% | $532.1M-1.3% | $539.0M+22.3% | $440.8M+3.8% | $424.8M+154.9% | $166.7M-83.3% | $995.8M+4.4% | $953.9M-6.2% | $1.0B+33.7% | $760.6M-5.5% | $804.8M |
| Share Buybacks | N/A | N/A | N/A | $975.1M-1.0% | $984.6M+152.8% | $389.5M+570.2% | $58.1M-56.3% | $133.1M-66.0% | $391.8M+15.7% | $338.7M-43.4% | $598.7M |
Not reported in any period shown, so not listed: Depreciation & Amortization, Stock-Based Compensation.
WPP Financial Ratios
Margins and returns are percentages; the remaining ratios are unitless multiples. Each change compares the year with the year before it, and each quarter with the same quarter a year earlier.
| Metric | FY2520-F | FY2420-F | FY2320-F | FY2220-F | FY2120-F | FY2020-F | FY1920-F | FY1820-F | FY1720-F | FY1620-F | FY1520-F |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Gross Margin | 15.8%-0.8pp | 16.6%-0.3pp | 17.0%-0.6pp | 17.6%+0.4pp | 17.2%+0.4pp | 16.8%-1.4pp | 18.2%-0.9pp | 19.1%-1.2pp | 20.3%-0.2pp | 20.4%-0.2pp | 20.6% |
| Operating Margin | 2.8%-6.2pp | 9.0%+5.4pp | 3.6%-5.8pp | 9.4%-0.2pp | 9.6%+28.6pp | -19.0%-28.8pp | 9.8%+0.3pp | 9.5%-2.5pp | 12.0%-1.9pp | 13.9%+0.5pp | 13.3% |
| Net Margin | -1.6%-5.3pp | 3.7%+2.9pp | 0.7%-4.0pp | 4.7%-0.2pp | 5.0%+29.7pp | -24.7%-31.1pp | 6.4%+0.1pp | 6.3%-8.6pp | 14.9%+5.5pp | 9.4%-0.1pp | 9.5% |
| Return on Equity | -8.5%-24.1pp | 15.6%+12.3pp | 3.3%-15.3pp | 18.6%+0.9pp | 17.6%+80.3pp | -62.7%-73.3pp | 10.7%+1.8pp | 8.8%-11.9pp | 20.7%+5.7pp | 15.0%+0.5pp | 14.5% |
| Current Ratio | 0.890.0x | 0.880.0x | 0.860.0x | 0.85-0.1x | 0.93-0.1x | 1.030.0x | 0.990.0x | 0.970.0x | 0.99+0.1x | 0.92 | N/A |
| Debt-to-Equity | 1.62+0.5x | 1.080.0x | 1.12+0.1x | 1.03-0.1x | 1.17+0.1x | 1.05+0.5x | 0.51-0.1x | 0.60-0.1x | 0.66+0.1x | 0.60 | N/A |
| FCF Margin | 4.7%-3.6pp | 8.3%+1.1pp | 7.1%+3.7pp | 3.4%-10.4pp | 13.8%-1.5pp | 15.3%+3.9pp | 11.4%+0.8pp | 10.6%+2.1pp | 8.5%-1.7pp | 10.2%+0.8pp | 9.4% |
Not reported in any period shown, so not listed: Return on Assets, Liabilities-to-Equity, Asset Turnover.
Note: The current ratio is below 1.0 (0.89), indicating current liabilities exceed current assets, which may suggest potential short-term liquidity concerns.
Similar Companies
Newest fiscal year on record for each company. The health score is the peer-relative Financial Health Score for that year; a dash means no score is published for it.
| Company | Fiscal year | Revenue | Net income | Net margin | Market cap | Health score |
|---|---|---|---|---|---|---|
| WPP PLC WPP | FY2025 | $18.2B | -$289.1M | -1.6% | $5.7B | 35/100 |
| Magnite, Inc. MGNI | FY2025 | $714.0M | $144.6M | 20.3% | $3.4B | 56/100 |
| Omnicom Group Inc. OMC | FY2025 | $17.3B | -$54.5M | -0.3% | $22.1B | 49/100 |
| Ziff Davis, Inc. ZD | FY2025 | $1.5B | $47.4M | 3.3% | $2.0B | 59/100 |
Where WPP PLC Ranks
Frequently Asked Questions
What is WPP PLC's annual revenue?
WPP PLC (WPP) reported $18.2B in total revenue for fiscal year 2025. This represents a -1.3% change compared to the previous fiscal year. Revenue measures the total income earned from the company's primary business operations before any expenses are deducted.
How fast is WPP PLC's revenue growing?
WPP PLC (WPP) revenue declined by 1.3% year-over-year, from $18.5B to $18.2B in fiscal year 2025.
Is WPP PLC profitable?
No, WPP PLC (WPP) reported a net loss of $289.1M in fiscal year 2025, with a net profit margin of -1.6%.
How much debt does WPP PLC have?
As of fiscal year 2025, WPP PLC (WPP) had $3.6B in cash and equivalents against $5.5B in long-term debt.
What is WPP PLC's gross margin?
WPP PLC (WPP) had a gross margin of 15.8% in fiscal year 2025, indicating the percentage of revenue retained after direct costs of goods sold.
What is WPP PLC's operating margin?
WPP PLC (WPP) had an operating margin of 2.8% in fiscal year 2025, reflecting the profitability of core business operations before interest and taxes.
What is WPP PLC's net profit margin?
WPP PLC (WPP) had a net profit margin of -1.6% in fiscal year 2025, representing the share of revenue converted into profit after all expenses.
What is WPP PLC's return on equity (ROE)?
WPP PLC (WPP) has a return on equity of -8.5% for fiscal year 2025, measuring how efficiently the company generates profit from shareholder equity.
What is WPP PLC's free cash flow?
WPP PLC (WPP) generated $851.2M in free cash flow during fiscal year 2025. This represents a -44.2% change compared to the previous fiscal year. Free cash flow represents the cash a company generates after accounting for capital expenditures, and is widely used to assess financial flexibility and shareholder value.
What is WPP PLC's operating cash flow?
WPP PLC (WPP) generated $973.6M in operating cash flow during fiscal year 2025, representing cash generated from core business activities.
What are WPP PLC's capital expenditures?
WPP PLC (WPP) invested $122.4M in capital expenditures during fiscal year 2025, funding long-term assets and infrastructure.
What is WPP PLC's current ratio?
WPP PLC (WPP) had a current ratio of 0.89 as of fiscal year 2025, which is below 1.0, which may suggest potential liquidity concerns.
What is WPP PLC's debt-to-equity ratio?
WPP PLC (WPP) had a debt-to-equity ratio of 1.62 as of fiscal year 2025. We compute it as long-term debt divided by total shareholder equity, where long-term debt is the noncurrent part of the company's borrowings, so debt due within the next twelve months is not counted.
What is WPP PLC's P/E ratio?
WPP PLC (WPP) has no price-to-earnings ratio at the moment: net loss, so no earnings multiple (FY2025). The market capitalization is $5.7B as of Oct 21, 2026; a multiple compares that price with a filed figure and says nothing about the quality of the business.
What is WPP PLC's price-to-sales ratio?
WPP PLC (WPP) trades at 0.3x sales, its market capitalization divided by $18.2B revenue, FY2025. The market capitalization is $5.7B as of Oct 21, 2026; a multiple compares that price with a filed figure and says nothing about the quality of the business.
What is WPP PLC's Piotroski F-Score?
WPP PLC (WPP) has a Piotroski F-Score of 4 out of 5 computable signals; 4 of the nine could not be computed from available data, so the full-scale strength rating is not shown. The F-Score evaluates nine binary signals across profitability (positive ROA, positive cash flow, improving ROA, earnings quality), leverage (decreasing debt, improving liquidity, no share dilution), and operating efficiency (improving gross margin, improving asset turnover). Scores of 7 to 9 indicate strong and improving fundamentals. Learn more in our complete guide to financial health indicators.
Are WPP PLC's earnings high quality?
WPP PLC (WPP) reported a net loss of $289.1M while generating $973.6M in operating cash flow. Operations generated cash despite the loss, but with no positive earnings behind it, the ratio between the two carries no quality signal. This ratio compares operating cash flow to net income. A ratio above 1.0x means the company generates more cash than its reported earnings, indicating sustainable, cash-backed profits. Ratios below 1.0x suggest earnings rely on accounting accruals rather than actual cash generation. Learn more in our complete guide to financial health indicators.
Can WPP PLC cover its interest payments?
WPP PLC (WPP) has an interest coverage ratio of 1.56x, meaning it can struggle to cover its interest obligations. This ratio divides operating income by interest expense. Ratios above 5x indicate strong debt-servicing ability, while ratios below 2x suggest the company may face difficulty meeting interest payments if earnings decline. Learn more in our complete guide to financial health indicators.
How financially healthy is WPP PLC?
WPP PLC (WPP) scores 35 out of 100 on our Financial Health Score, indicating weak standing within its operating companies peer group. The score is the average of six dimensions (Profitability, Growth, Leverage, Liquidity, Cash Flow, Returns), each ranked as a percentile relative to companies in the same scoring family (banks against banks, REITs against REITs, and so on) rather than across all industries. For WPP PLC it averages the 5 of 6 dimensions that can be computed; the others are left out rather than counted as zero. It rates the quality of the business, not whether the stock is fairly priced, and is not financial advice. Learn more in our complete guide to financial health indicators.