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Adcore Inc. (ADCOF) is a leader in AI-driven digital marketing solutions, specializing in automated advertising for global e-commerce businesses. This page serves as the definitive hub for official company announcements, financial updates, and strategic developments.
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Key updates include product launch details, executive leadership changes, financial performance disclosures, and collaborations with major platforms like Google, Microsoft, and Amazon. All content is sourced directly from verified corporate communications to maintain accuracy and compliance.
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Adcore Inc. (TSX:ADCO, OTCQX:ADCOF) announced plans for a Normal Course Issuer Bid (NCIB) to purchase up to 3,188,475 common shares. The company believes the current market price does not fully reflect the shares' value, making this purchase an attractive use of available funds. The NCIB, subject to TSX acceptance, is set to commence on May 18, 2022, and will terminate one year later or upon purchase of the maximum shares. Share repurchases will occur at prevailing market prices, with all shares acquired canceled.
Adcore reported its Q1 2022 financial results, revealing total revenue of CAD$4.7 million, down from CAD$8.6 million in Q1 2021. Despite a 2% increase in gross profit to CAD$2.0 million, the gross margin rose significantly to 43%, up from 23% a year earlier. The company faced an operating loss of CAD$446 thousand, compared to a profit of CAD$36 thousand last year, while Adjusted EBITDA decreased 85% to CAD$85 thousand. Adcore secured 14 new clients globally and extended its contract with the Israeli Government for up to CAD$25 million annually, enhancing its partnerships with Microsoft and Google.
Adcore Inc. (Ticker: ADCOF) will release its financial results for Q1 2022 on May 10, 2022, after market close. A conference call is scheduled for May 11, 2022, at 10:00 a.m. ET, focusing on the results and addressing shareholder questions. The company is known for its e-commerce advertising management platform and is recognized as a certified Google Premier Partner and Elite Tier Microsoft Partner. Established in 2006, Adcore operates from multiple global locations, providing innovative digital marketing solutions.
Adcore Inc. has announced a new contract with Best & Less to manage its search engine marketing efforts. This agreement marks a significant collaboration as Best & Less seeks to enhance its ecommerce capabilities post-COVID-19. Adcore aims to leverage its advanced digital marketing solutions to support the Australian retailer's growth objectives. CEO Omri Brill expressed enthusiasm for the partnership, while Best & Less management highlighted the need for robust performance marketing strategies for their omni-channel growth. This partnership underscores Adcore’s established reputation in the Australian ecommerce market.
Adcore reported a 57% increase in total revenue for the year ending December 31, 2021, reaching CAD$35.7 million, up from CAD$22.8 million in 2020. Adjusted EBITDA rose to CAD$3.9 million, a 17% increase. The company improved its cash position, with total working capital growing by 67% to CAD$13.0 million. In the fourth quarter, revenue totaled CAD$9.7 million, with a notable increase in operating profit of 356% year-over-year. Adcore launched the Amphy.com learning platform and expanded into the U.S. market, setting a foundation for sustainable growth.
Adcore Inc. (TSX: ADCO) has scheduled its fourth quarter and full year 2021 financial results release for March 14, 2022, followed by a video conference call on March 15, 2022, at 10:00 a.m. ET. The conference will discuss key results and answer shareholder questions. Adcore is recognized for its e-commerce advertising management platform and is a certified partner of major digital platforms. This event is significant for investors looking to understand the company's financial performance as it prepares to share critical earnings data.
Adcore Inc. (TSX:ADCO)(OTCQX:ADCOF) announced on February 17, 2022, its attainment of Google Premier Partner status, placing it among the top 3% of Google advertising partners globally. This recognition underscores Adcore's capabilities in maximizing digital marketing success for clients, augmenting client growth, and showcasing expertise in Google Ads. As a Premier Partner, Adcore gains access to exclusive benefits, including the ability to display the Premier Partner badge. CEO Omri Brill expressed enthusiasm over this achievement, reflecting the company's strength in digital marketing solutions.
Adcore Inc. has achieved Elite tier status in the Microsoft Advertising Partner program, marking the highest partnership level. This recognition reflects the Company's strong performance as a channel partner in 2021, notably after launching the Adcore Marketing Cloud platform. CEO Omri Brill emphasized that this status showcases their advanced marketing solutions and commitment to growth. Microsoft acknowledged the success in customer acquisition and the mutual benefits for both platforms. Adcore continues to innovate in the e-commerce advertising sector while maintaining a strong global presence.
Adcore has renewed its advertising contract with the Israeli Government Advertising Agency (IGAA) for a fifth year, with a potential annual value of CAD$25 million. This follows a successful five-year tender worth up to CAD$125 million. The renewal reflects the IGAA's confidence in Adcore's services, especially with Israel's tourism sector reopening post-pandemic. Visitor arrivals reached a record 4.5 million before COVID-19, indicating strong growth potential for 2022. Adcore, a certified Google Premier Partner, continues to empower businesses through its comprehensive advertising management platform.