World Hearing Day 2023 revealed that over 1.5 billion people worldwide experience hearing loss, with forecasts predicting a rise to 2.5 billion by 2050. On this occasion, Amplifon Americas supports the World Health Organization by promoting free hearing tests across its Miracle-Ear stores. Research indicates a link between hearing loss and dementia risk, emphasizing the importance of early diagnosis. Amplifon aims to enhance awareness and accessibility of hearing care, expecting to generate over €200 million in user savings in 2023. The company also launched a global TikTok channel to educate young people about hearing health.
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Miracle-Ear invites the community to visit its 1,500 stores nationwide on May 31 for free ear plugs and hearing tests. This initiative supports the One Day Without Sound challenge, raising awareness about hearing loss affecting 48 million Americans. The campaign also emphasizes the importance of hearing protection during summer activities.
Nationwide surveys by Amplifon Hearing Health Care reveal the critical role of provider recommendations and access to diverse hearing aid options in enhancing consumer satisfaction. A survey of 602 consumers ranked the importance of a wide selection of hearing aid brands highly (7.8/10), with 77% desiring knowledge of available brands before buying. Concurrently, 200 hearing care providers echoed these sentiments, emphasizing how a broad choice positively impacts patient satisfaction (9.4/10). The white paper highlights the health risks of untreated hearing loss and advocates for comprehensive hearing benefits.
Amplifon reaffirms its commitment to hearing care on World Hearing Day 2022, joining WHO's campaign “To Hear For Life, Listen With Care”. With 45 million Americans affected by hearing loss and 1.1 billion young people at risk globally, Amplifon emphasizes safe listening and prevention. The company trains nearly 2,500 hearing care professionals annually, supporting communities through the Miracle-Ear Foundation, which has donated over 21,000 hearing aids to those in need. Amplifon's sustainability plan promotes awareness around hearing loss prevention and responsible listening.
Amplifon Hearing Health Care has launched a new virtual care program, Telehealth for Hearing, to enhance access to hearing assessments and care across the U.S. This innovative solution includes the AmpliTest™ app for virtual screening, personalized coaching, and dedicated aftercare services. The program targets approximately 40 million people with undiagnosed hearing loss, aiming to reduce healthcare costs associated with untreated conditions. The economic impact is significant, with untreated patients facing $22,434 more in healthcare costs over a decade.