ARKO Corp. Unveils its First Enhanced Food and Beverage Pilot Store in Ashland, VA, Launches New Food Concept fascraves
Rhea-AI Summary
ARKO Corp. (Nasdaq: ARKO), a Fortune 500 convenience store operator, has launched its first enhanced food-focused remodeled store in Ashland, Virginia, introducing its new food brand fas craves. This flagship location is part of an eight-site pilot program featuring hot and cold grab-n-go items.
The new concept offers an extensive menu including chicken biscuits, potato wedges, chicken wings, and various beverages like nitro cold brew and bean-to-cup coffee. The remodeled store features modern amenities such as digital menu boards and an updated interior design.
Opening day specials include $4.99 for two Ultimate Chicken Tenders with potato wedges and 99-cent fountain drinks. A grand opening celebration is scheduled for July 16-29, with additional promotions planned.
Positive
- Launch of new food brand 'fas craves' demonstrates strategic expansion into food service
- Modernization of stores with digital menu boards and contemporary design to attract new customers
- Implementation across eight initial locations shows commitment to scaling the concept
- Integration with existing fas REWARDS loyalty program offering up to $2 off per gallon of gas
Negative
- Initial rollout limited to only eight locations, indicating a cautious approach
- Significant investment required for store remodels and new builds
- Entering competitive prepared food market with established players
News Market Reaction
On the day this news was published, ARKO declined 6.89%, reflecting a notable negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
RICHMOND, Va., June 25, 2025 (GLOBE NEWSWIRE) -- ARKO Corp. (Nasdaq: ARKO), a Fortune 500 company and one of the largest convenience store operators in the United States, proudly announces the opening of its first food-focused remodeled store in Ashland, Virginia, located at 10030 Sliding Hill Rd. This milestone location also marks the debut of fas craves, ARKO’s innovative new food brand that will be a key feature of future store remodels across its nationwide network.
This flagship location is the first of eight initial sites—six remodels and two new-to-industry builds—launched as part of a pilot program focused on delivering a relevant and delicious menu of hot and cold grab-n-go items. The new concept debuts a crave-worthy prepared food and dispensed beverage concept designed for today’s on-the-go consumer. Whether it’s a quick breakfast, a convenient lunch, or an afternoon snack, fas craves offers flavorful, satisfying options throughout the day.
The new menu includes Hot and Cold Grab-n-Go, Roller Grill, Bakery, and Dispensed Beverages, with standout offerings like crispy chicken biscuits, zesty potato wedges, mozzarella sticks, jumbo chicken wings, the Ultimate Chicken Tender, Tyson® chicken sandwiches and Pub burgers. Beverage selections are equally enticing, featuring nitro cold brew, bean-to-cup always fresh hot and iced coffee, iced teas, lemonades, Frazil Slush and Café Tango frozen coffee.
“This new food concept remodel and the introduction of fas craves represent a bold step forward in how we serve our customers,” said Arie Kotler, President & CEO at ARKO Corp. “We’re focused on transforming the convenience experience — not just with updated stores, but with food offerings that truly resonate with today’s on-the-go consumer.”
The remodeled store is designed to attract new customers, with a layout that’s easy to shop and a product assortment shaped directly by customer feedback. It includes modernized features such as digital menu boards and a brighter, more contemporary interior design, creating a seamless and elevated shopping experience.
To celebrate the first day of operation on June 25th, customers can enjoy special food deals including two savory crispy Ultimate Chicken Tenders and a small side of potato wedges for just
While the store opens on June 25th, a formal grand opening celebration is planned for July 16–29, featuring additional promotions and community-focused events.
fas craves will continue to roll out alongside store remodels throughout ARKO’s network, bringing delicious and crave-worthy options to more customers nationwide.
While customers are enjoying our new delicious food and beverage menu, they can take advantage of our exciting Fueling America's Future promotion and save up to
About ARKO Corp.
ARKO Corp. (Nasdaq: ARKO) is a Fortune 500 company that owns
Forward-Looking Statements
This document includes certain “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements may address, among other things, the Company’s expected financial and operational results and the related assumptions underlying its expected results. These forward-looking statements are distinguished by use of words such as “accretive,” “anticipate,” “aim,” “believe,” “continue,” “could,” “estimate,” “expect,” “guidance,” “intends,” “may,” “might,” “plan,” “possible,” “potential,” “predict,” “project,” “should,” “will,” “would” and the negative of these terms, and similar references to future periods. These statements are based on management’s current expectations and are subject to uncertainty and changes in circumstances. Actual results may differ materially from these expectations due to, among other things, changes in economic, business and market conditions; the Company’s ability to maintain the listing of its common stock and warrants on the Nasdaq Stock Market; changes in its strategy, future operations, financial position, estimated revenues and losses, projected costs, prospects and plans; expansion plans and opportunities; changes in the markets in which it competes; changes in applicable laws or regulations, including those relating to environmental matters; market conditions and global and economic factors beyond its control; and the outcome of any known or unknown litigation and regulatory proceedings. Detailed information about these factors and additional important factors can be found in the documents that the Company files with the Securities and Exchange Commission, such as Form 10-K, Form 10-Q and Form 8-K. Forward-looking statements speak only as of the date the statements were made. The Company does not undertake an obligation to update forward-looking information, except to the extent required by applicable law.
Media Contact
Jordan Mann
ARKO Corp.
investors@gpminvestments.com
Investor Contact
Sean Mansouri, CFA
Elevate IR
(720) 330-2829
ARKO@elevate-ir.com