Asure Software Expands Strategic Partnership with FRPG Restaurant Rewards to Deliver Comprehensive HR, Payroll, and Workforce Solutions to Independent Restaurant Operators Nationwide
Asure Software (Nasdaq: ASUR) expanded its strategic partnership with FRPG Restaurant Rewards, a major GPO serving independent restaurant operators.
Rhea-AI Summary
Asure Software (Nasdaq: ASUR) expanded its strategic partnership with FRPG Restaurant Rewards, a major GPO serving independent restaurant operators. The agreement increases Asure’s distribution across 20 states and 3,000 FRPG members, offering cloud-based HR, payroll, time and attendance, and workforce management solutions tailored to hourly restaurant workforces.
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News Market Reaction – ASUR
In the May 29 session, ASUR gained 4.99%, reflecting a moderate positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
- FRPG coverage states
- 20 states
- FRPG network geographic span
- FRPG member restaurants
- 3,000 members
- Independent restaurant operators in FRPG network
Previous Partnership Reports
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Accelerated partnership with Juiced Fuel to expand HR and payroll services.
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Strategic PensionBee partnership to offer retirement rollover services.
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MyHRScreens deal to provide enhanced background checks for SMB clients.
24h Move is the share-price change in the day after each event; other market factors may also have contributed.
Key Terms
group purchasing organizations (gpos) financial
cloud-based technical
AI-generated analysis. How Rhea-AI works. Not financial advice.
Expanded agreement deepens access to enterprise-grade people management technology for FRPG’s growing network of independent restaurant members
AUSTIN, Texas, May 28, 2026 (GLOBE NEWSWIRE) -- Asure Software, Inc. (Nasdaq: ASUR), a leading provider of payroll and HR solutions for employers and enterprise payroll tax and treasury infrastructure announced the expansion of its partnership with FRPG Restaurant Rewards (Foodservice Restaurant Partners Group), one of the nation’s largest Group Purchasing Organizations (GPOs) serving independent restaurant operators.
The expanded agreement strengthens Asure’s distribution within FRPG’s network, which spans 20 states and 3,000 members further positioning the Company to capture share in the large and underserved independent restaurant segment.
Independent restaurant operators face increasing pressure from rising labor costs, complex compliance requirements, and the administrative burden of managing a largely hourly workforce.
Through this expanded partnership, FRPG members get preferred access to Asure’s cloud-based HR, payroll, time and attendance, and workforce management solutions, plus dedicated implementation support, through FRPG’s trusted supplier network. Members also benefit from tip management, multi-location payroll, real-time scheduling and overtime tracking, labor cost controls, and compliance alerts built for hourly workforces.
“At Asure, our mission has always been to equip growing businesses with the people management tools they need to compete and thrive. Independent restaurant owners are the backbone of the American food and hospitality industry, and they deserve access to the same powerful HR and payroll technology as their larger counterparts,” said Eyal Goldstein, President and Chief Revenue Officer of Asure.
“Expanding our partnership with FRPG speaks to our shared focus on supporting independent restaurant operators. FRPG has built an incredible community of businesses committed to growth, and we’re proud to strengthen this relationship by helping their members simplify operations and stay ahead of today’s workforce challenges.”
“FRPG was built on the belief that independent operators are stronger together. From hiring and scheduling to payroll and compliance, one of the most persistent challenges our members face is managing their people. Expanding our partnership with Asure gives our members a trusted, proven solution that reduces administrative complexity and helps them focus on what they do best: running great restaurants. This is exactly the kind of value-add that sets FRPG apart,” added Louie Kokkinakos, CEO/Owner FRPG Restaurant Rewards
FRPG members can learn more about the partnership and exclusive pricing here: https://offers.asuresoftware.com/asure-frpg
About Asure Software
Asure (Nasdaq: ASUR) provides payroll and HR solutions for employers and enterprise payroll tax and treasury infrastructure for large organizations. For employers, Asure’s platform covers payroll, HR, recruiting, time and attendance, benefits, and compliance — delivered through AsureCentral, its connected platform, or through AsureWorks, its managed services offering for employers who prefer to outsource the work entirely. For large enterprises, Asure’s payroll tax and treasury infrastructure handles multi-jurisdiction tax filing, funding, and money movement, integrating with platforms including Workday, Oracle, and SAP. For more information, visit www.asuresoftware.com.
About FRPG Restaurant Rewards
Foodservice Restaurant Partners Group (FRPG) is a Group Purchasing Organization (GPO) dedicated to helping independent restaurant operators reduce costs, streamline procurement, and compete more effectively. With more than 170 member restaurants across 20 active states, FRPG leverages collective purchasing power to provide access to preferred supplier pricing, exclusive deals, and curated resources — all while keeping members in control of their purchasing decisions. FRPG is managed by restaurant owners, for restaurant owners. For more information, visit www.frpg1.com.
Investor Relations Contact
Patrick McKillop
Vice President, Investor Relations
Asure Software
617-335-5058
patrick.mckillop@asuresoftware.com
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