Welcome to our dedicated page for Bath & Body Works news (Ticker: BBWI), a resource for investors and traders seeking the latest updates and insights on Bath & Body Works stock.
Bath & Body Works, Inc. reports developments as a specialty personal care and home fragrance retailer with products spanning fine fragrance mist, body lotion and cream, 3-wick candles, home fragrance diffusers and liquid hand soap. Company updates commonly cover quarterly results and guidance, regular dividends, product launches, seasonal fragrance collections and collaborations across body care, home fragrance, décor and accessories.
Recurring news also addresses the Consumer First Formula strategy, including brand modernization, product innovation, marketplace expansion and the authorized Bath & Body Works storefront in Amazon’s U.S. stores. The company operates retail locations in the U.S. and Canada, uses an online storefront and supports international franchised locations.
Bath & Body Works (NYSE:BBWI) reported first-quarter 2026 results with net sales of $1.378 billion, down 3% year over year, and earnings per diluted share of $0.90.
Adjusted EPS was $0.32, above guidance. The company reaffirmed full-year 2026 sales, EPS and free cash flow guidance and announced CFO Eva Boratto will step down June 12, with Tom Javitch named interim CFO.
Bath & Body Works (NYSE: BBWI) declared a regular quarterly cash dividend of $0.20 per share. The dividend is payable on June 19, 2026 to shareholders of record as of the close of business on June 5, 2026.
Bath & Body Works sells personal care and home fragrance products through more than 1,900 U.S. and Canada stores, over 500 international locations, its website and Amazon.
Bath & Body Works (NYSE: BBWI) will report first quarter 2026 financial results before market open on Wednesday, May 27, 2026. Management will host an earnings conference call at 8:30 a.m. ET, with supplemental materials and webcast access available via the company’s investor relations website.
Bath & Body Works (NYSE:BBWI) launched a limited-edition Star Wars: The Mandalorian and Grogu collection, debuting May 4 for rewards members and May 11 for all customers in the US and Canada, with international rollout to 40+ markets by end of 2026. The assortment includes three original fragrances, 26 product forms, candles, home fragrance and collectible accessories.
The three scents are Force Flow, Bounty Hunter and Ice Planet (loyalty-exclusive candle). Select items have regional availability limits.
Bath & Body Works (NYSE: BBWI) appointed Veronique Gabai-Pinsky as its first-ever chief brand & product officer, effective May 18, 2026. She will join the Executive Leadership Team and report to CEO Daniel Heaf, leading brand, product, creative and design to accelerate innovation and reignite the brand.
Gabai-Pinsky has ~30 years of experience across beauty, fragrance, fashion and luxury, including roles at Estée Lauder, Vera Wang, Symrise, Guerlain and L'Oréal, and has served as a creative product & brand adviser to Bath & Body Works since November 2025.
Bath & Body Works (NYSE:BBWI) marks the 20th anniversary of Japanese Cherry Blossom, a signature fragrance launched in 2006 that has generated more than $1.5 billion in lifetime sales. The brand debuts a complementary scent, Forever Cherry Blossom, and brings back the early 2000s Cherry Blossom as an online exclusive. Created with master perfumer Harry Fremont, Japanese Cherry Blossom is sold in 50+ countries and ranks among the brand’s top international best-sellers. All three fragrances are available now online and in Bath & Body Works stores.
Bath & Body Works (BBWI) and Vera Bradley launched a limited-edition Mother’s Day collection featuring a new hero fragrance, Peach Blossom & Nectar, plus Pink Berry Burst and Blue Washed Sky. Rewards members get early access Mar 22; full U.S. and Canada launch Mar 23, 2026, with international rollout to 40+ markets later in the year. The assortment spans body care, home fragrance, decor and accessories across 22 forms, priced from $1.95 to $69.95, and includes exclusive Vera Bradley patterns and collectible accessories.
Bath & Body Works (NYSE: BBWI) reported fourth-quarter net sales of $2,724 million (down 2%) and diluted EPS of $1.99 (adjusted EPS $2.05/b). Full-year 2025 net sales were (down 0.2%) with diluted EPS of $3.11 (adjusted EPS $3.21/b).
For fiscal 2026 the company guides net sales down 4.5% to 2.5%, EPS of $3.00 to $3.25 and adjusted EPS of $2.40 to $2.65. The company expects ~$600 million free cash flow and noted strategic actions including an earlier Amazon launch and brand rollout.Bath & Body Works (BBWI) launches a limited‑time PEEPS® spring collection featuring the new marshmallow gourmand fragrance Peepin’ It Real. The assortment spans body care, home fragrance, décor and accessories and will be available to loyalty members online March 1 and to all customers March 2 in the U.S. and Canada.
Bath & Body Works (NYSE:BBWI) officially launched an authorized storefront on Amazon U.S. on February 20, 2026, making a curated selection of iconic fragrances and best-selling body and home products available to U.S. shoppers.
This move advances the brand’s Consumer First Formula, expands third-party distribution, and follows a college campus rollout that grew from 600 to more than 1,000 locations.