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Brunswick (NYSE: BC) unveiled its largest CES showcase on Jan 5, 2026, highlighting production-ready AI, autonomy, electrification and connected boating under its ACES strategy. Key reveals include the global debuts of a new Sea Ray SLX and the NAVAN C30 both featuring the Simrad AutoCaptain autonomous system, the global launch of the FLITE RACE eFoil (top speed 34 mph), a Lund Crossover XS freshwater platform with Mercury and Lowrance systems, AI-driven helm and eFoil simulators, and a high-horsepower Mercury outboard concept.
The company will also host a CES Foundry panel on AI in boating on Jan 7, 2026 at Noon PT.
Mercury Marine (NYSE: BC) announced a new five-year exclusive supply agreement with Axopar Boats, renewing a collaboration that has lasted over a decade.
The deal guarantees Mercury outboards as the exclusive power choice for Axopar’s expanding fleet and supports product launches, including the Axopar 38 showcased with twin Mercury 350hp V10 outboards at the Dusseldorf Boat Show. The companies highlighted continued focus on performance, sustainability initiatives, and customer experience.
Brunswick (NYSE: BC) division Mercury Marine announced a renewed exclusive supply agreement with Saxdor Yachts for the next five years, continuing a partnership that began six years ago.
The agreement will have Mercury continue supplying its latest range of advanced outboard propulsion solutions exclusively to Saxdor, supporting Saxdor’s product line including the new 400GTS launched during the 2025 Cannes and Ft. Lauderdale boat shows. Mercury emphasized shared goals of quality, innovation, and global service support as drivers of the renewed contract.
Brunswick (NYSE: BC) announced the pricing of a cash tender offer to purchase up to $100,000,000 (the Tender Cap) of its 5.100% Senior Notes due 2052 (CUSIP 117043 AV1), against $300,000,000 principal outstanding.
The Total Consideration for notes validly tendered at or before the Early Tender Deadline was $831.59 per $1,000, which includes an $50 early tender premium; the Reference U.S. Treasury yield used was 4.685% with a fixed spread of 175 bps. The Offer expires on Dec 11, 2025 and withdrawal rights expired on Nov 25, 2025. Holders accepted for purchase will also receive accrued interest.
Brunswick (NYSE: BC) announced early results and an increase in its cash tender offer for its 5.100% Senior Notes due 2052. The Company raised the Tender Cap from $50,000,000 to $100,000,000. As of the Early Tender Deadline (Nov 25, 2025) holders validly tendered $111,327,000 of principal; the Company will accept $100,000,000 of notes using a proration rate of approximately 90.2%. The Total Consideration includes an Early Tender Premium of $50 per $1,000 plus accrued interest; Total Consideration was to be set at 10:00 a.m. ET on Nov 26, 2025. Settlement for accepted notes is expected on Dec 1, 2025.
Brunswick Corporation (NYSE: BC) was named to the Forbes 2026 America’s Best Companies list on November 19, 2025, recognizing the company’s strength, innovation, and performance.
The award highlights Brunswick’s focus on employees, customers, and shareholders and follows other recent accolades for culture, leadership, and innovation. Forbes evaluated organizations using more than 100 metrics across 11 categories, including financial performance, customer sentiment, and employee experience, with research partners such as Crunchbase and Glassdoor.
Brunswick said the recognition reflects its long-term strategy and global teams; more details and the full Forbes list are available on Forbes and Brunswick.com.
Brunswick (NYSE: BC) commenced a cash tender offer on Nov 12, 2025 to purchase up to $50,000,000 aggregate principal of its 5.100% Senior Notes due 2052 (CUSIP 117043 AV1), against $300,000,000 outstanding.
Key terms: Early Tender Deadline Nov 25, 2025; Expiration Date Dec 11, 2025; early tender premium $50 per $1,000; Total Consideration determined Nov 26, 2025 by spread (175 bps) to a 4.750% UST due Aug 15, 2055. Expected settlement dates: Dec 1, 2025 (early) and Dec 15, 2025 (final). Offer subject to conditions and possible proration or Tender Cap adjustments.
Brunswick Corporation (NYSE: BC) reported strong retail performance and market-share gains at the 2025 Fort Lauderdale International Boat Show on Nov. 4, 2025. Key highlights include a 61% outboard share overall and 76% share in the on-water segment for Mercury Marine, combined unit sales for Boston Whaler, Sea Ray, and Navan up 6%, and revenue +15% versus the 2024 show. The SIMRAD AutoCaptain autonomous boating system was demonstrated to OEMs and media, and Fliteboards were available for demos across exhibits.
Management described steady demand later in the season and called the show an encouraging early signal for 2026.
Brunswick (NYSE: BC) released its third quarter 2025 financial results on October 23, 2025 and posted the full press release and Form 8-K on its investor website and the SEC.
The company will host a live earnings conference call and webcast on Thursday, October 23, 2025 at 10:00 a.m. CT / 11:00 a.m. ET with CEO David M. Foulkes, CFO Ryan M. Gwillim and Stephen Weiland, senior vice president finance.
Investors can join via the webcast or by phone (877-900-9524 domestic; 412-902-0029 international). A replay will be available through 1:00 p.m. CST on Thursday, October 30, 2025 by phone (Access ID: 13756222) and on the company investor website.
Brunswick (NYSE: BC) announced a quarterly cash dividend of $0.43 per share. The dividend is payable on December 15, 2025 to shareholders of record at the close of business on November 26, 2025.
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