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PlantFuel Life Inc. (CSE: FUEL, OTC: BLLXF) has entered into a strategic research alliance with the Center for Applied Health Sciences to study its PlantFuel Performance Protein. This collaboration aims to demonstrate that the plant-based protein product is as effective as whey protein for recovery and muscle growth. The first university study will compare the effectiveness of PlantFuel's protein blend, which includes additional bioactive ingredients, to standard whey protein. The research is part of PlantFuel's commitment to validate the safety and efficacy of its products through clinical trials.
PlantFuel Life Inc. (CSE: FUEL) (OTC: BLLXF) has announced a distribution agreement with GNC to launch its premium plant-based nutritional supplement line in August 2021. This partnership aligns with the growing consumer interest in plant-based nutrition, particularly in the wake of the pandemic. The initial product offerings will include pre-workout, recovery, and immune support supplements featuring scientifically proven ingredients. GNC operates over 2,300 locations across the U.S., enhancing PlantFuel's market reach.
PlantFuel Life Inc. (CSE: FUEL) has appointed Brian Cavanaugh, a seasoned marketing and brand leader, to its Board of Directors. With over 22 years of experience, Cavanaugh has propelled numerous notable brands, including his recent role as Chief Marketing Officer at Iovate Health Sciences. His expertise is expected to benefit PlantFuel as it aims to enhance its plant-based sports nutrition offerings and navigate evolving consumer trends. CEO Brian Polla emphasized Cavanaugh's significant value in executing the company's go-to-market strategies following a recent acquisition.
PlantFuel Life Inc. (CSE: FUEL, OTC: BLLXF) has announced partnerships with leading ingredient suppliers to enhance its plant-based sports nutrition offerings. Founded by former NFL athlete Brad Pyatt, PlantFuel aims to bridge the gap between traditional sports nutrition and plant-based ingredients. The company plans to launch a line utilizing premium ingredients such as Wellmune®, 3DPump-Breakthrough™, and Amino9®, designed to optimize athletic performance and recovery. The official product launch is anticipated soon, signaling a significant step in the plant-based supplement sector.
Sire Bioscience Inc. (OTC: BLLXF) announced its name change to PlantFuel Life Inc. and its new ticker symbol as FUEL. This rebranding emphasizes the company's commitment to plant-based health and wellness. The transition reflects an expanding focus on wellness within its brand portfolio. Current shareholders do not need to take action regarding the ticker symbol change. The new ISIN for common shares will be CA72748Q1081. Further details about the trading commencement under the new name will be announced later.
