Backblaze Achieves Best Estimated ROI, Best Support, Highest User Adoption, Easiest To Use, and Momentum Leader Awards in G2’s Winter 2026 Report

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roi financial

Return on investment (ROI) measures how much money an investor makes or loses relative to the amount they put in, expressed as a percentage. It helps compare the efficiency of different investments—like checking which of several gardens produced the most fruit for the seeds planted—so investors can decide which opportunities deliver the best payoff for the risk and capital they commit.

02/03/2026 - 09:00 AM

SAN MATEO, Calif.--(BUSINESS WIRE)-- Backblaze, Inc. (Nasdaq: BLZE), the high-performance cloud storage platform for the AI era, today announced that it was recognized as a Leader in G2’s Winter 2026 Report, earning over 15 badges.

In G2’s Winter 2026 Report, Backblaze was recognized in the following categories:

Object Storage Solution and Storage Management for
- Fastest Implementation
- Easiest To Use
- Best Support
- Best Relationship
- Leader and Momentum Leader
Server Backup and Disaster Recovery for
- Best Estimated ROI
- Best Results
- Best Supports
PC Backup and Online Backup for
- Easiest to Use
- Easiest to do Business With
- Most Likely to Recommend

"Backblaze is laser-focused on solving our customers' toughest data storage challenges by delivering performance, simplicity, and real economic value," said Gleb Budman, CEO at Backblaze. "Seeing customers recognize strong ROI and results across categories validates that we're delivering what matters most to their businesses."

G2’s Winter 2026 Report is based on ratings by business professionals. Backblaze received 10 or more reviews and five responses for each of the usability-related questions to qualify for inclusion in the Usability Index.

About Backblaze

Backblaze (NASDAQ: BLZE) gives businesses the freedom to innovate without limits by removing the barriers of lock-in, complexity, and cost. Our high-performance cloud object storage accelerates AI workflows, powers data-heavy applications, streamlines media management, and protects critical data. As an award-winning independent cloud, we provide unparalleled levels of interoperability that enable over 500,000 of our customers to reach and serve hundreds of millions of end users in 175 countries around the world. For more information, please go to www.backblaze.com.

About G2

G2 is the world's largest and most trusted software marketplace. More than million people annually—including employees at all Fortune 500 companies—use G2 to make smarter software decisions based on authentic peer reviews. Thousands of software and services companies of all sizes partner with G2 to build their reputation and grow their business — including Salesforce, HubSpot, Zoom, and Adobe. To learn more about where you go for software, visit www.g2.com and follow us on LinkedIn.