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Applied DNA announced it will rebrand as BNB Plus Corp. (ticker BNBX) on November 17, 2025 to emphasize a yield‑optimized, BNB‑based digital asset treasury strategy leveraging the Binance ecosystem.
The company appointed Josh Kruger as Chairman of the Board; Kruger is founder of OnChain Alpha and previously served as Head of Trading at Coral Capital, which was acquired by DNA Fund in late 2024. Judy Murrah voluntarily stepped down as Chairperson and will remain a director. The firm said it has initiated a formal rebranding, including a soon‑to‑launch website at BNB.plus, and will share further updates as the transition progresses.
Applied DNA Sciences (NASDAQ: BNBX) launched BNBX.io, a real-time dashboard showing the company’s BNB treasury holdings, valuation metrics, and capitalization details.
Corporate update as of Oct 27, 2025: 4.35M shares outstanding, 23.71M fully diluted shares, ~15,553 BNB held via direct holdings and OBNB Trust units, and $8.4M cash. The company recently closed a private placement of up to $58M to support a yield-focused BNB treasury strategy and plans a weekly BNB newsletter plus additional dashboard features.
Applied DNA Sciences (NASDAQ: BNBX) closed a private placement (PIPE) on October 22, 2025, generating approximately $27.0 million gross proceeds with the potential for up to an additional $31 million from future warrant exercises. Gross proceeds included $15.3 million in cash and stablecoins and $11.71 million in OBNB trust units.
The company received 435,638 trust units representing underlying ownership of 10,647 BNB tokens and separately purchased an additional 4,908 BNB tokens (~$5.3M as of Oct 20, 2025). Prefunded warrants and related warrants are not exercisable until stockholder approval. Applied DNA also reported streamlining actions yielding approximately $2.9M in annualized cost savings and intends to use proceeds to implement its BNB treasury strategy and support working capital.
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