BRERA HOLDINGS PLC Stock Price, News & Analysis

Brera Holdings (NASDAQ: BREA), the only publicly traded multi-club ownership company focused on football, highlights the transformation in sports ownership landscape. The Goldman Sachs Report identifies four key investment categories: private equity, strategic investors, sovereign wealth funds, and ultra high-net-worth individuals. The sports ecosystem has yielded nearly 430% returns across various leagues over the past decade. Multi-club organizations are reshaping ownership patterns, with 38 such investments across professional soccer's Big Five Leagues in 2023. Major media companies are securing rights and producing exclusive content, while European clubs are modernizing stadiums and enhancing matchday revenues.

Brera Holdings (Nasdaq: BREA) has been awarded the 2024 Social Impact Through Soccer Award at IMPACT 5050, marking its second win since 2022. The event, hosted by the Internet Marketing Association, took place from September 12-15 in Nayarit, Mexico.

CEO Pierre Galoppi highlighted Brera's 20-year commitment to social impact, including initiatives like:

• The FENIX Trophy tournament, pairing non-professional European soccer clubs with charity partners
• A partnership between Brera Ilch (Mongolia) and Bayangol FC's youth sector to combat substance abuse
• Brera Tchumene (Mozambique) supporting an orphanage in Maputo
• Establishing Brera Tiverija, North Macedonia's first for-profit women's football club

Brera Holdings continues to use soccer as a tool for elevating disadvantaged communities worldwide.

Brera Holdings PLC (Nasdaq: BREA), a multi-club ownership company focused on football, has commenced trading on Upstream, a global securities trading app, under the ticker symbol BREA. This dual listing provides international investors with streamlined access to Brera shares through the Upstream app. Investors outside the U.S. can now deposit or trade Brera securities by downloading the app and completing a simple KYC verification.

The Upstream market operates 20 hours a day, five days a week, offering real-time trading and settlement with a transparent order book. Existing global (non-U.S.) shareholders can transfer their shares to Upstream following a straightforward process. Brera CEO Pierre Galoppi expressed enthusiasm about the dual listing, stating it will add new value to shareholders and expose the company to a modern, global investor base.

Brera Holdings PLC (Nasdaq: BREA) announced the commencement of the Fourth Annual FENIX Trophy tournament on September 21 in Poland. This international event, owned by the Company and organized by its Brera FC Milan-based football club, features 16 European non-professional teams, each paired with a charity partner. The tournament kicked off with a match between KP Bòr (Poland) and FK Miljakovac (Serbia), won by the latter 1-2.

The expanded format now includes a round-trip knockout stage with two-legged home and away ties over two rounds, running from September to April. Brera CEO Pierre Galoppi highlighted the tournament's values of hospitality, mutual respect, and friendship. While teams currently manage their own finances, Brera Holdings may consider managing all tournament finances in the future. Revenue sources include ticket sales, advertising, and merchandise.

Brera Holdings PLC (Nasdaq: BREA), the only publicly traded multi-club ownership company focused on football, has signed an exclusive letter of intent to acquire an Italian Serie B club. This strategic move aligns with Brera's goal to expand its multi-club ownership portfolio and potentially increase team-related revenue and capital appreciation. The current owners have accepted the LOI, and Brera is proceeding with due diligence and preparing the Share Purchase Agreement.

CEO Pierre Galoppi stated, "This is a defining moment for Brera. Acquiring an Italian Serie B club not only elevates our portfolio but also underscores our commitment to making pro sports team ownership accessible to a broader audience." The acquisition is expected to open new avenues for investment and fan engagement, reinforcing Brera's dedication to redefining sports ownership.

Brera Holdings PLC (Nasdaq: BREA) has been approved to dual list its shares on Upstream, a MERJ Exchange market and global securities trading app. Trading will begin on October 1st at 10:00am ET under the ticker 'BREA'. This dual listing aims to provide Brera access to a global investor base outside the U.S., allowing trading using various payment methods and enhancing liquidity.

As the only publicly traded multi-club ownership company focused on football (soccer), Brera will offer non-U.S. shareholders, investors, fans, and followers access to its securities in countries where its teams compete, such as Macedonia, Mozambique, and Mongolia. The company believes this move will help democratize access to professional sports club ownership and create value through its multi-club ownership group strategy.

Brera Holdings PLC (Nasdaq: BREA) celebrates recent victories for its portfolio clubs Brera Ilch FC in Mongolia and Brera Strumica FC in North Macedonia. Brera Ilch secured a 1-0 win against SP Falcons on September 15th under new Head Coach Toshiaki Imai. On the same date, Brera Strumica achieved a 3-2 victory over KF Besa 1976 led by new Head Coach Gorazd Mihajlov.

Brera Strumica's win was particularly notable, scoring three goals in 11 minutes during the second half. Key players Djordje Ivkovic and captain Martin Gjorgievski were instrumental in the victory. The Strumica U-19s also drew 2-2 against Sarajevo in the UEFA Youth League on September 18th.

Upcoming matches include Brera Strumica facing undefeated Rabotnicki on September 18th and a Cup fixture against Vardar from Negotino. Brera Ilch will face FC Ulaanbaatar on September 21st.

Brera Holdings PLC (Nasdaq: BREA) has appointed Toshiaki Imai as the new head coach for its Mongolian National Premier League football team, Brera Ilch FC. Imai, who holds an AFC Pro Coaching License, brings extensive experience from his previous roles as head coach for the Chinese Taipei (Taiwan) and Mongolian national teams, as well as various clubs in Taiwan, the Philippines, and Sudan.

Since joining Brera Ilch, Imai has been actively preparing the team for upcoming matches, conducting meetings with management and overseeing daily training sessions. His proactive approach and tactical insights have already made a significant impact on the players, energizing them and instilling a renewed sense of focus and determination.

Brera Holdings PLC (Nasdaq: BREA) has announced the appointment of Gorazd Mihajlov as the new Head Coach of FC AP Brera Strumica AD, effective September 9, 2024. Brera Strumica, a North Macedonian football club 90%-owned by Brera Holdings, competes in the Macedonian First League and has previously qualified for UEFA Europa League and Conference League.

Mihajlov brings extensive experience from coaching in Macedonia, Bosnia and Herzegovina, Saudi Arabia, and the UAE. His notable achievements include:

• Two-time First Division Champion
• Cup of Macedonia Winner (2013)
• Coach of the Year (2013, 2022)
• UEFA Conference League appearances

This appointment aims to strengthen Brera Strumica's position in the Macedonian First League and potentially in European competitions.