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Brightstar Lottery to Enhance Retail Technology for Oregon Lottery via Five-Year Contract Extension

(Moderate)
(Positive)
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Brightstar Lottery (NYSE: BRSL) announced a five-year contract extension for its subsidiary with the Oregon Lottery, running through May 23, 2031. The deal covers upgrades to the Lottery's central system and deployment of 2,200 SignaLink digital signage units and 1,000 Retailer Pro S2 terminals.

SignaLink enables centrally managed content, real-time jackpot updates, and retailer-specific messaging, while Retailer Pro S2 offers high-performance, modular terminals designed to support fast transactions and flexible, engaging player interactions across multiple displays and peripherals.

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Positive

  • Five-year contract extension with Oregon Lottery through May 23, 2031
  • Deployment of 2,200 SignaLink point-of-sale digital signage units
  • Deployment of 1,000 high-performance Retailer Pro S2 terminals
  • Upgrades to Oregon Lottery's central system with higher-performing components
  • Expanded use of centrally managed, real-time content and jackpot updates

Negative

  • None.

Market Context

This announcement extends BRSL’s Oregon Lottery relationship through 2031 and adds 2,200 SignaLink d...
Analysis

This announcement extends BRSL’s Oregon Lottery relationship through 2031 and adds 2,200 SignaLink displays plus 1,000 terminals. Prior deals sometimes saw weak stock responses, so execution quality and contract profitability remain key watchpoints.

Key Figures

Contract term end: May 23, 2031 SignaLink units: 2,200 units Retailer Pro S2 terminals: 1,000 terminals
3 metrics
Contract term end May 23, 2031 End date of Oregon Lottery five-year extension
SignaLink units 2,200 units New point-of-sale digital signage for Oregon Lottery retailers
Retailer Pro S2 terminals 1,000 terminals New lottery terminals to be delivered under Oregon contract extension

Historical Context

5 past events · Latest: Jun 11 (Neutral)
Pattern 5 events
Date Event Sentiment 24h Move Catalyst
Jun 11 Leadership changes Neutral +1.9% Reorganization of global lottery leadership and appointment of new COO.
May 14 Contract extension Positive +1.4% Three-year extension with TIPOS including delivery of new mobile terminals.
May 12 System upgrade deal Positive -5.0% Extended Lottotech contract with advanced central system and new terminals.
May 12 Q1 2026 earnings Positive -9.6% Revenue growth, higher EBITDA, dividend and reaffirmed full-year guidance.
Apr 30 ESG rating Positive -2.5% Award of AAA MSCI ESG rating recognizing strong sustainability practices.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Recent BRSL news has more often seen negative price reactions even to operational and ESG positives.

Key Terms

point-of-sale, digital signage
2 terms
point-of-sale technical
"Brightstar's newest point-of-sale digital signage solution, SignaLink™."
The point-of-sale is the place and moment where a customer completes a purchase — think of the checkout counter, card reader, or online checkout page. It includes the hardware and software that record the sale, accept payment, and update inventory and sales records. Investors care because POS systems drive revenue collection, customer data, and operational efficiency; outages, fees, or weak data from POS can directly affect sales, margins and forecasts.
digital signage technical
"point-of-sale digital signage solution, SignaLink™."
Digital signage are electronic displays—such as screens, kiosks or video walls—that show changing images, video and information in stores, transit hubs, offices and public spaces. Investors care because it turns physical locations into targeted, measurable advertising and information platforms that can create recurring revenue from ads, software and data services; think of it as a smarter, trackable billboard network that can boost sales, margins and growth potential.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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LONDON, June 24, 2026 /PRNewswire/ -- Brightstar Lottery PLC (NYSE: BRSL) ("Brightstar") announced today that its subsidiary, Brightstar Global Solutions Corporation, has signed a five-year contract extension with the Oregon Lottery through May 23, 2031 to deliver advanced retail technology. Under the terms of the extension, Brightstar will upgrade the Oregon Lottery's central system with high-performing components and deploy new retail equipment including 2,200 units of Brightstar's newest point-of-sale digital signage solution, SignaLink™.  

Brightstar Lottery

"The Oregon Lottery's trusted partnership with Brightstar has strengthened over the last 40-plus years as lottery technology has continued to evolve," said Mike Wells, Oregon Lottery Director. "Through this extension with Brightstar and the deployment of upgraded central system features and modern hardware, we are advancing a more intelligent, responsive ecosystem that supports our retailers, engages players, and drives sustainable returns for Oregon."

"Brightstar's contract extension with the Oregon Lottery reflects our shared commitment to innovation and delivering long-term value for Oregonians," said Scott Gunn, Brightstar Chief Operating Officer, North America Lottery. "We value our longstanding relationship with the state of Oregon and respect our obligation to create meaningful benefits for the Lottery, its retailers, and players."

As Brightstar's latest digital signage solution, SignaLink centrally manages content, delivers real-time jackpot updates, and enables targeted, retailer-specific messaging. In addition to SignaLink and upgraded central system features, Brightstar will also deliver 1,000 Retailer Pro S2 terminals. The Retailer Pro S2 is powered by a high-performance processor that ensures rapid transaction processing, and its modular design supports multiple player-facing displays and a broad range of peripherals enabling flexible and engaging player interactions.

About Brightstar Lottery PLC
Brightstar Lottery PLC (NYSE: BRSL) is global leader in lottery focused on innovation and forward-thinking strategies and solutions, building on our renowned expertise in delivering secure technology and producing reliable, comprehensive solutions for our customers. As a premier pure play global lottery company, our best-in-class lottery operations, retail and digital solutions, and award-winning lottery games enable our customers to achieve their goals, entertain players and distribute meaningful benefits to communities. Brightstar has a well-established local presence and is a trusted partner to governments and regulators around the world, creating value by adhering to the highest standards of service, integrity, and responsibility. Brightstar serves nearly 90 lottery customers and their players on six continents. It is the primary technology provider to 26 of the 46 lottery jurisdictions in the U.S. and eight of the world's 10 largest lotteries with central systems. Brightstar has approximately 6,000 employees. For more information, please visit www.brightstarlottery.com or follow along on LinkedIn.

Cautionary Statement Regarding Forward-Looking Statements
This news release may contain forward-looking statements (including within the meaning of the Private Securities Litigation Reform Act of 1995) concerning Brightstar Lottery PLC and its consolidated subsidiaries (the "Company") and other matters. These statements may discuss goals, intentions, and expectations as to future plans, trends, events, products and services, customer relationships, results of operations, or financial condition, or otherwise, based on current beliefs of the management of the Company as well as assumptions made by, and information currently available to, such management. Forward-looking statements may be accompanied by words such as "aim," "anticipate," "believe," "plan," "could," "would," "should," "shall," "continue," "estimate," "expect," "forecast," "future," "guidance," "intend," "may," "will," "possible," "potential," "predict," "project" or the negative or other variations of them. These forward-looking statements speak only as of the date on which such statements are made and are subject to various risks and uncertainties, many of which are outside the Company's control. Should one or more of these risks or uncertainties materialize, or should any of the underlying assumptions prove incorrect, actual results may differ materially from those predicted in the forward-looking statements and from past results, performance, or achievements. Therefore, you should not place undue reliance on such statements. Factors that could cause actual results to differ materially from those in the forward-looking statements include (but are not limited to) macroeconomic, regulatory and political uncertainty, including as a result of new or increased tariffs, trade wars, and other restrictions on trade between or among countries in which the Company operates, and related changes in discretionary consumer spending and behavior, fluctuations in foreign currency exchange rates, and the other factors and risks described in the Company's annual report on Form 20-F for the financial year ended December 31, 2025 and other documents filed or furnished from time to time with the SEC, which are available on the SEC's website at www.sec.gov and on the investor relations section of the Company's website at www.brightstarlottery.com. Except as required under applicable law, the Company does not assume any obligation to update these forward-looking statements. You should carefully consider these factors and other risks and uncertainties that may affect the Company's business. All forward-looking statements contained in this news release are qualified in their entirety by this cautionary statement. All subsequent written or oral forward-looking statements attributable to the Company, or persons acting on its behalf, are expressly qualified in their entirety by this cautionary statement.

Contact:
Mike DeAngelis, Corporate Communications, +1 (401) 392-1000, mike.deangelis@brightstarlottery.com
Matteo Selva, Italian media inquiries, +39 366 6803635
James Hurley, Investor Relations, +1 (401) 392-7190

© 2026 Brightstar Lottery PLC

The trademarks and/or service marks used herein are either trademarks or registered trademarks of Brightstar Lottery PLC, its affiliates or its licensors.

 

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SOURCE Brightstar Lottery PLC

FAQ

What did Brightstar Lottery (NYSE: BRSL) announce about its Oregon Lottery contract on June 24, 2026?

Brightstar Lottery announced a five-year contract extension with the Oregon Lottery through May 23, 2031. According to Brightstar, the agreement includes central system upgrades and deployment of new retail technology, including SignaLink digital signage units and Retailer Pro S2 lottery terminals.

How long does Brightstar Lottery's new Oregon Lottery contract extension (BRSL) last?

The Brightstar Lottery contract extension with the Oregon Lottery runs through May 23, 2031. According to Brightstar, this five-year term focuses on upgrading the Lottery’s central system and rolling out new retail equipment to support retailers and enhance player engagement.

What are Brightstar Lottery's Retailer Pro S2 terminals being supplied to the Oregon Lottery?

Retailer Pro S2 terminals are Brightstar’s high-performance lottery terminals designed for rapid transaction processing. According to Brightstar, 1,000 units will be delivered, featuring a modular design that supports multiple player-facing displays and various peripherals to enable flexible, engaging player interactions.

How will the Brightstar Lottery Oregon contract extension (BRSL) impact retailers and players?

The contract extension is expected to modernize technology for Oregon Lottery retailers and players. According to Brightstar, upgraded central system features, SignaLink signage, and Retailer Pro S2 terminals aim to create a more intelligent, responsive retail ecosystem that supports retailers and engages players.