Brightstar Lottery Upgrades Retail Central System for Lotto Saxony in Germany via New Seven-Year Contract
Brightstar Lottery (NYSE:BRSL) has secured a seven-year contract to upgrade the retail central system for Lotto Saxony in Germany. The company will implement its Aurora™ technology platform, part of its OMNIA™ omnichannel solution, along with advanced cloud-based software.
The contract, awarded through competitive public procurement, extends a 30-year partnership with Lotto Saxony. The Aurora platform will provide transaction processing, game management, and back-office operations, including key cloud products like Anywhere and Performance Wizard. Brightstar currently serves nearly 90 lottery customers globally, including 26 of 46 U.S. lottery jurisdictions and 7 of the world's 10 largest lotteries.
Brightstar Lottery (NYSE:BRSL) ha ottenuto un contratto di sette anni per aggiornare il sistema centrale retail di Lotto Sassonia in Germania. L'azienda implementerà la sua piattaforma tecnologica Aurora™, parte della soluzione omnicanale OMNIA™, insieme a software avanzati basati su cloud.
Il contratto, assegnato tramite una gara pubblica competitiva, rinnova una partnership trentennale con Lotto Sassonia. La piattaforma Aurora gestirà l'elaborazione delle transazioni, la gestione dei giochi e le operazioni di back-office, includendo prodotti cloud chiave come Anywhere e Performance Wizard. Brightstar serve attualmente quasi 90 clienti lotteria a livello globale, tra cui 26 delle 46 giurisdizioni lotteria statunitensi e 7 delle 10 lotterie più grandi al mondo.
Brightstar Lottery (NYSE:BRSL) ha asegurado un contrato de siete años para actualizar el sistema central minorista de Lotto Sajonia en Alemania. La compañía implementará su plataforma tecnológica Aurora™, parte de su solución omnicanal OMNIA™, junto con software avanzado basado en la nube.
El contrato, adjudicado a través de una licitación pública competitiva, extiende una asociación de 30 años con Lotto Sajonia. La plataforma Aurora proporcionará procesamiento de transacciones, gestión de juegos y operaciones de back-office, incluyendo productos clave en la nube como Anywhere y Performance Wizard. Brightstar actualmente atiende a casi 90 clientes de lotería a nivel mundial, incluyendo 26 de las 46 jurisdicciones de lotería de EE. UU. y 7 de las 10 loterías más grandes del mundo.
Brightstar Lottery (NYSE:BRSL)는 독일 작센 복권의 소매 중앙 시스템을 업그레이드하기 위한 7년 계약을 체결했습니다. 회사는 OMNIA™ 옴니채널 솔루션의 일부인 Aurora™ 기술 플랫폼과 첨단 클라우드 기반 소프트웨어를 구현할 예정입니다.
경쟁 입찰을 통해 수주된 이번 계약은 작센 복권과의 30년 파트너십을 연장하는 것입니다. Aurora 플랫폼은 거래 처리, 게임 관리 및 백오피스 운영을 제공하며, Anywhere 및 Performance Wizard와 같은 주요 클라우드 제품도 포함됩니다. Brightstar는 현재 전 세계 거의 90개의 복권 고객을 지원하고 있으며, 미국 46개 복권 관할구역 중 26곳과 세계 10대 복권 중 7곳을 포함하고 있습니다.
Brightstar Lottery (NYSE:BRSL) a obtenu un contrat de sept ans pour moderniser le système central de vente au détail de Lotto Saxe en Allemagne. L'entreprise mettra en œuvre sa plateforme technologique Aurora™, partie intégrante de sa solution omnicanale OMNIA™, ainsi que des logiciels avancés basés sur le cloud.
Ce contrat, attribué par le biais d'un appel d'offres public compétitif, prolonge un partenariat de 30 ans avec Lotto Saxe. La plateforme Aurora assurera le traitement des transactions, la gestion des jeux et les opérations de back-office, incluant des produits cloud clés tels que Anywhere et Performance Wizard. Brightstar dessert actuellement près de 90 clients loterie dans le monde, dont 26 des 46 juridictions de loterie américaines et 7 des 10 plus grandes loteries mondiales.
Brightstar Lottery (NYSE:BRSL) hat einen siebenjährigen Vertrag zur Modernisierung des Einzelhandels-Zentralsystems für Lotto Sachsen in Deutschland abgeschlossen. Das Unternehmen wird seine Aurora™ Technologieplattform, Teil der OMNIA™ Omnichannel-Lösung, zusammen mit fortschrittlicher Cloud-Software implementieren.
Der Vertrag, der im Rahmen eines wettbewerblichen öffentlichen Vergabeverfahrens vergeben wurde, verlängert eine 30-jährige Partnerschaft mit Lotto Sachsen. Die Aurora-Plattform wird Transaktionsverarbeitung, Spielmanagement und Backoffice-Operationen bereitstellen, einschließlich wichtiger Cloud-Produkte wie Anywhere und Performance Wizard. Brightstar betreut derzeit fast 90 Lotteriekunden weltweit, darunter 26 von 46 US-Lotteriebehörden und 7 der 10 größten Lotterien der Welt.
- Secured new seven-year contract with existing customer, demonstrating strong client retention
- Expands presence in German market through partnership with Lotto Saxony
- Strengthens market leadership position as provider to 7 of world's 10 largest lotteries
- Implementation of advanced cloud-based technology demonstrates technological innovation
- None.
Insights
Brightstar secures 7-year contract with German lottery, extending 30-year partnership and strengthening European market presence.
This contract win represents a significant continuation of Brightstar's long-standing relationship with Lotto Saxony, extending their 30-year partnership for another seven years. The competitive procurement process validates Brightstar's technology edge in the lottery systems market.
The implementation of Aurora™, part of their OMNIA™ omnichannel solution, provides Brightstar with stable, predictable revenue over the medium term while reinforcing their market position in Germany. This contract fits Brightstar's strategy of building long-term relationships with government lottery operators, which typically generate recurring revenue streams with strong margins.
The cloud-based components mentioned - particularly Anywhere and Performance Wizard - highlight Brightstar's evolution toward providing more sophisticated data analytics and integration capabilities, which typically command premium pricing in lottery contracts. These modern software elements also create potential upselling opportunities throughout the contract lifecycle.
Brightstar's impressive market penetration - serving 26 of 46 U.S. lottery jurisdictions and 7 of the world's 10 largest lotteries - demonstrates its dominant market position in lottery technology. This contract reinforces their status as a trusted provider for government-regulated gaming operations, particularly important as lottery systems require high reliability and security due to the public trust involved.
"The quality and reliability of Brightstar's world-class lottery technology and operational support, along with its team's knowledge of Lotto Saxony's business needs are some of the reasons why we have partnered with the Company for 30 years," said Herr Frank Schwarz, Lotto Saxony Chief Executive Officer. "We look forward to upgrading our central system to Brightstar's sophisticated platform and the many benefits its components will produce."
"This new seven-year contract marks an exciting chapter for Brightstar and Lotto Saxony as we work together to modernize lottery solutions throughout the state," said Marco Tasso, Brightstar Chief Operating Officer International and Italy Operations. "Brightstar's high-performing central system and peripherals will enable Lotto Saxony to manage its business more efficiently with the confidence in knowing the technology is secure, dependable, and responsible."
An integral part of OMNIA™, Brightstar's player-centric, omnichannel solution for lotteries, Aurora helps drive lottery innovation and profitability. The platform will provide intuitive, user-friendly applications, tools and reporting capabilities to handle Lotto Saxony's transaction processing, game management and back-office operations. Lotto Saxony will receive key cloud-based Aurora products including, Anywhere, to securely connect external applications to the retail system, and Performance Wizard, to deliver targeted insights and analytics.
Brightstar serves nearly 90 lottery customers and their players on six continents. It is the primary technology provider to 26 of the 46 lottery jurisdictions in the
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About Brightstar Lottery
Brightstar Lottery (NYSE: BRSL) is an innovative, forward-thinking global leader in lottery that builds on our renowned expertise in delivering secure technology and producing reliable, comprehensive solutions for our customers. As a premier pure play global lottery company, our best-in-class lottery operations, retail and digital solutions, and award-winning lottery games enable our customers to achieve their goals, fulfill player needs and distribute meaningful benefits to communities. Brightstar has a well-established local presence and is a trusted partner to governments and regulators around the world, creating value by adhering to the highest standards of service, integrity, and responsibility. Brightstar has approximately 6,000 employees. For more information, please visit www.brightstarlottery.com.
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Contact:
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