Scepter Holdings, Inc, to Add Marketing Executive, Natalie Guzman, to Advisory Board
Scepter Holdings, Inc. (OTC:BRZL) has announced the addition of Natalie Guzman to its advisory board. Guzman, the former Co-President and CMO of Savage X Fenty, brings extensive experience in brand marketing, digital innovation, and business growth. Under her leadership at Savage X Fenty, the company achieved significant milestones and industry recognition. Her previous roles include positions at DermStore Beauty Group, DDB Entertainment, IGN Entertainment, and Fox Interactive Media.
The appointment aligns with Scepter Holdings' strategic transformation into an integrated sports management, NIL and influencer marketing company. The company aims to strengthen its position in the collegiate athlete market, focusing on brand development and NIL compliance services.
Scepter Holdings, Inc. (OTC:BRZL) ha annunciato l'ingresso di Natalie Guzman nel suo consiglio consultivo. Guzman, ex Co-President e CMO di Savage X Fenty, porta con sé una vasta esperienza nel marketing di marca, nell'innovazione digitale e nella crescita aziendale. Sotto la sua guida, Savage X Fenty ha raggiunto importanti traguardi e riconoscimenti nel settore. In precedenza, ha ricoperto ruoli presso DermStore Beauty Group, DDB Entertainment, IGN Entertainment e Fox Interactive Media.
Questa nomina si inserisce nella strategia di trasformazione di Scepter Holdings verso una società integrata di gestione sportiva, marketing NIL e influencer marketing. L'azienda punta a rafforzare la propria posizione nel mercato degli atleti universitari, concentrandosi sullo sviluppo del brand e sui servizi di conformità NIL.
Scepter Holdings, Inc. (OTC:BRZL) ha anunciado la incorporación de Natalie Guzman a su consejo asesor. Guzman, ex Co-Presidenta y CMO de Savage X Fenty, aporta una amplia experiencia en marketing de marca, innovación digital y crecimiento empresarial. Bajo su liderazgo en Savage X Fenty, la empresa logró importantes hitos y reconocimiento en la industria. Anteriormente, ocupó cargos en DermStore Beauty Group, DDB Entertainment, IGN Entertainment y Fox Interactive Media.
Este nombramiento se alinea con la transformación estratégica de Scepter Holdings hacia una compañía integrada de gestión deportiva, marketing NIL y marketing de influencers. La empresa busca fortalecer su posición en el mercado de atletas universitarios, enfocándose en el desarrollo de marca y servicios de cumplimiento NIL.
Scepter Holdings, Inc. (OTC:BRZL)는 Natalie Guzman을 자문위원회에 합류시켰다고 발표했습니다. Guzman은 Savage X Fenty의 전 공동대표이자 최고마케팅책임자(CMO)로서 브랜드 마케팅, 디지털 혁신 및 비즈니스 성장에 대한 풍부한 경험을 가지고 있습니다. 그녀의 리더십 아래 Savage X Fenty는 중요한 성과와 업계 인정을 받았습니다. 이전에는 DermStore Beauty Group, DDB Entertainment, IGN Entertainment, Fox Interactive Media에서 근무한 경력이 있습니다.
이번 임명은 스포츠 통합 관리, NIL 및 인플루언서 마케팅 회사로 전략적 전환을 추진 중인 Scepter Holdings의 방향과 일치합니다. 회사는 대학 선수 시장에서 입지를 강화하고 브랜드 개발 및 NIL 준수 서비스에 집중할 계획입니다.
Scepter Holdings, Inc. (OTC:BRZL) a annoncé l’ajout de Natalie Guzman à son conseil consultatif. Guzman, ancienne co-présidente et directrice marketing de Savage X Fenty, apporte une vaste expérience en marketing de marque, innovation digitale et croissance des affaires. Sous sa direction, Savage X Fenty a atteint des étapes importantes et une reconnaissance dans le secteur. Elle a auparavant occupé des postes chez DermStore Beauty Group, DDB Entertainment, IGN Entertainment et Fox Interactive Media.
Cette nomination s’inscrit dans la transformation stratégique de Scepter Holdings vers une entreprise intégrée de gestion sportive, marketing NIL et marketing d’influence. La société vise à renforcer sa position sur le marché des athlètes universitaires, en se concentrant sur le développement de la marque et les services de conformité NIL.
Scepter Holdings, Inc. (OTC:BRZL) hat die Ernennung von Natalie Guzman in seinen Beirat bekannt gegeben. Guzman, ehemalige Co-Präsidentin und CMO von Savage X Fenty, bringt umfassende Erfahrung in Markenmarketing, digitaler Innovation und Unternehmenswachstum mit. Unter ihrer Führung erreichte Savage X Fenty bedeutende Meilensteine und Anerkennung in der Branche. Zuvor hatte sie Positionen bei DermStore Beauty Group, DDB Entertainment, IGN Entertainment und Fox Interactive Media inne.
Die Ernennung passt zur strategischen Transformation von Scepter Holdings hin zu einem integrierten Unternehmen für Sportmanagement, NIL- und Influencer-Marketing. Das Unternehmen will seine Position im Markt für College-Athleten stärken und konzentriert sich auf Markenentwicklung und NIL-Compliance-Dienstleistungen.
- Addition of experienced marketing executive Natalie Guzman with proven track record at Savage X Fenty
- Strategic alignment with company's transformation into sports management and NIL marketing
- Expansion into growing collegiate athlete market and NIL compliance services
- None.
Scepter Holdings, Inc. (OTC:BRZL) Signs agreement to add Natalie Guzman to its Advisory Board
LAS VEGAS, NV / ACCESS Newswire / May 6, 2025 / Scepter Holdings, Inc. (OTC PINK:BRZL) is pleased to announce that Natalie Guzman is joining the company as a member of its advisory board. Ms.Guzman is the former Co-President and CMO of Savage X Fenty. Ms. Guzman brings an extensive background in brand marketing, digital innovation, and business growth. Under her leadership, Savage X Fenty achieved significant milestones, including multiple industry awards, strategic partnerships, and recognition among the most innovative global brands. Prior to her tenure at Savage X Fenty, Ms. Guzman held key marketing roles at renowned organizations such as DermStore Beauty Group, DDB Entertainment, IGN Entertainment, and Fox Interactive Media.
"We are honored to welcome Natalie Guzman to our advisory board," said Adam Nicosia, CEO. "Her expertise in brand strategy, digital marketing, and business scaling will be invaluable as we work to transform Scepter Holdings into an integrated sports management, NIL and influencer marketing company"
The addition of Natalie Guzman aligns with the company's goal to enter the collegiate athlete market, providing a diversified offering that responds to the needs of a new generation of brand-savvy athletes and the growing need for NIL compliance. "I am excited to join Scepter Holdings and contribute to their mission of empowering professional and collegiate athletes and brands ," said Guzman. "With my background in brand strategy and digital marketing, I look forward to helping drive innovation and growth within this dynamic industry."
About AdaptAI
AdaptAI uses technology to leverage data and identify influencers to deliver the most profitable results for client brands.
The AdaptAI platform is a Software-as-a-Service (SAAS) based AI system that creates a proprietary 'data fingerprint' for client products data and even the entire company and, then matches them with influencers best positioned to succeed in promotion. AdaptAI also leverages AI to determine which influencers will generate the most attention - in specifically curated audiences.
AdaptAI analyzes proprietary data gathered by influencers for each specific campaign as additional feedback to inform ongoing promotions and to further refine its algorithm and monetize accumulated data.
About Scepter Holdings, Inc.
Scepter Holdings manages the marketing of products, data and companies through its AdaptAI software platform that efficiently matches products with the influencers that will generate the best results. Data from these transactions is accumulated and analyzed to fine tune AdaptAI and to provide even more revenue for its clients. The company has expertise manufacturing, distributing, marketing, and selling online consumer packaged goods, and seeks to leverage its expertise with AdaptAI to create a global platform that will capitalize on data as an asset and efficiently match it with appropriate influencers.
For more information, please visit our website: http://scepterbands.com
Forward-Looking Statements
This news release may contain forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. Such statements are based upon our current expectations and speak only as of the date hereof. Our actual results may differ materially and adversely from those expressed in any forward-looking statements as a result of various factors and uncertainties, including economic slowdown affecting companies, our ability to successfully develop products, rapid change in our markets, changes in demand for our future products, legislative, regulatory and competitive developments and general economic conditions. These risks and uncertainties include, but are not limited to, risks and uncertainties discussed in Scepter's filings with the Securities and Exchange Commission, which factors may be incorporated herein by reference. Forward-looking statements may be identified but not limited by the use of the words "anticipates," "expects," "intends," "plans," "should," "could," "would," "may," "will," "believes," "estimates," "potential," or "continue" and variations or similar expressions. We undertake no obligation to revise or update publicly any forward-looking statements for any reason. Any statements contained in this communication that are not statements of historical fact may be deemed to be forward-looking statements. These forward-looking statements are based upon the Company's current expectations. Forward-looking statements involve risks and uncertainties. Additional risks and uncertainties can be found in the Company's amended Generla Form of Registration Statement on Form 10 , filed with the Securities and Exchange Commission ("SEC") on February 13, 2025, and on our Quarterly Report on Form 10-Q filed with the SEC on February 14, 2025. These forward-looking statements speak only as of the date hereof and the Company expressly disclaims any obligation or undertaking to release publicly any updates or revisions to any forward-looking statements contained herein to reflect any change in the Company's expectations with regard thereto or any change in events, conditions or circumstances on which any such statements are based.
Investors Contact:
Phone: 702-482-8593
info@scepterbrands.com
SOURCE: Scepter Holdings, Inc.
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