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Princess Cruises has unveiled its latest ship, Sun Princess, set to debut in early 2024. This innovative vessel features state-of-the-art designs, including a three-story dining venue and the Princess Arena, a technologically advanced theater. Accommodating 4,000 guests, Sun Princess will also offer the largest casino in the fleet and various dining options. The ship emphasizes sustainability, being powered by Liquified Natural Gas. With a focus on enhancing the guest experience, Princess aims to redefine cruise entertainment and dining.

On January 31, 2023, Holland America Line announced a remarkable fundraising achievement, donating $450,000 to Direct Relief, a humanitarian organization assisting Ukraine. This amount was raised through the 'On Deck for a Cause' campaign, allowing cruise passengers to donate $25 during 5K walks on cruises across six continents over 10 months. Guest participation exceeded expectations, underlining the generosity of Holland America’s clientele. The funds will provide vital medical resources to Ukraine amidst ongoing conflict, demonstrating the cruise line's commitment to impactful social responsibility.

Holland America Line reports record bookings for January, significantly boosting cruise sales as it enters the Wave season. The week ending January 20, 2023, saw bookings surpassing January 2019 levels by over 20%, with Alaska cruises up 25% compared to the best week of January 2019. January 17 marked the highest single-day bookings on record for any January. Notably, over a quarter of these bookings were for 2024 voyages. The 'Time of Your Life' Wave offer is active until February 28, 2023, featuring reduced deposits and various perks for summer 2023 to spring 2024 cruises.

Holland America Line is promoting its 2023 Cruisetours to Alaska and Yukon, celebrating over 75 years of exploration in the region. The 'Time of Your Life' wave offer includes free stateroom upgrades, fare discounts, free fares for kids, and up to $300 onboard credit. This offer is valid until February 28, 2023, and includes 16 Cruisetour options ranging from 9 to 18 days, immersing travelers in the unique experiences of the Yukon. Award-winning itineraries aim to enhance cultural engagement and provide scenic views of wildlife and landscapes. Holland America, part of Carnival Corporation (NYSE:CCL, CUK), is recognized as a leading cruise line for Alaska adventures.

Cunard, the luxury cruise line, reported record bookings in the first week of January 2023, surpassing any similar period in the last decade. Strong demand is noted for 2023 and 2024 sailings, particularly for summer itineraries and the maiden season of Queen Anne. Carnival UK president, Sture Myrmell, highlighted significant marketing efforts, including TV advertising, aimed at reaching new audiences. This surge in bookings follows two strong booking periods in 2022, indicating a positive outlook for Cunard's upcoming voyages.

Holland America Line has unveiled its 2024 Canada and New England season, featuring 29 sailings that include both brief getaways and longer journeys. Departing from Boston, these cruises will showcase regions including Iceland and Greenland. The itineraries span from April to October, with options for 7 to 24-day cruises. Special highlights include the 24-day circumnavigation of Iceland and culinary tours in partnership with FOOD & WINE magazine. An early booking bonus is available, incorporating upgraded packages for guests. The season aims to attract families and those seeking scenic travel along North America's Atlantic Coast.

Cunard, a luxury cruise line, announces the addition of Rocky Mountaineer train tours for guests sailing in Alaska on the Queen Elizabeth this summer. Travelers can choose from a four-night pre-voyage tour or a three-night post-voyage tour, with prices starting at $3,250 and $2,850 respectively. The Rocky Mountaineer offers luxurious travel with panoramic views of Alaska's landscape. This partnership enhances Cunard's offerings, which include themed events and an exclusive onboard experience featuring expert speakers and unique dining options. The Queen Elizabeth will operate multiple Alaska voyages, reflecting Cunard's commitment to exceptional service.

Ashley, the leading furniture and mattress retailer in North America, has partnered with Princess Cruises to launch the 'Love at First Sail' sweepstakes. This event offers consumers a chance to win one of twelve cruises for two and a $1,000 shopping spree at Ashley. The sweepstakes runs until February 16, 2023, and is open to legal residents of the contiguous U.S. and Washington D.C. aged 21 and over. Participants can explore home design inspirations from various cruise destinations, including Hawaii and Alaska. Winners will be announced on February 20, 2023. For further details, visit Ashley's website.