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Princess Cruises has officially become the cruise vacation partner for the Porsche Club of America (PCA), enhancing exclusive experiences for PCA members. The collaboration will offer customized cruise packages and PCA-exclusive rates for members traveling to over 330 destinations on Princess’s fleet. John Padgett, president of Princess Cruises, emphasizes the shared values of luxury and personalization between Princess and PCA. This partnership was inaugurated at the Werks Reunion Amelia Island event, where a winning Porsche owner received a MedallionClass vacation.

Holland America Line announced the safe resumption of cruises to Canadian ports, allowing for a full season of Alaska and Canada/New England explorations. This follows the completion of new health protocols by Canadian authorities. The cruise line's first ship, Koningsdam, will arrive in Vancouver on April 10, with various itineraries planned, including roundtrip cruises from Vancouver to Whittier and six to 24-day trips in Canada/New England. The resumption supports local tourism and celebrates 75 years of Alaska exploration.

Princess Cruises has signed a licensing agreement with NBA and WNBA Properties, enabling guests to personalize their MedallionClass vacation experiences. Over 175 customization options are available, allowing fans to display their favorite teams for a cost of $5, ordered prior to cruising. This agreement was celebrated with mascots from the Miami Heat and Los Angeles Sparks. Princess Cruises continues to enhance its MedallionClass offerings, which provide a seamless and contactless experience for guests on its modern cruise ships.

Holland America Line announced its participation in the CDC's updated cruise ship program, starting March 1, 2022. Key changes include the recommendation of masks onboard and more flexible pre-cruising testing requirements. President Gus Antorcha highlighted the importance of a safe cruising environment, citing high guest satisfaction since resuming operations. The cruise line will offer a full schedule of cruises to Alaska and Yukon, alongside a summer sailing season in Europe. More details are available on their website.

Holland America Line is hosting the Alaska Cruise and Travel Show on March 19, 2022, at Pier 66 in Seattle. This free event celebrates 75 years of Alaska exploration and features interactive displays, local specialties, and opportunities to win cruises and gift cards. Attendees can meet sled dog mushers, participate in axe throwing, and pan for gold. The show aims to promote Alaska cruise experiences, emphasizing cruises from Seattle, which are appealing for locals. The event is sponsored by various local businesses and aims to attract travelers interested in summer cruises.

Holland America Line is celebrating its 75th year of Alaska exploration with a contest asking fans to write letters or poems expressing their love for Alaska. The contest runs from February 14 to March 15, 2022, with ten winners receiving a cruise in suite accommodations. Notable judges will select one grand prize winner for a Neptune Suite cruise and nine additional winners for Vista or Signature Suites. This initiative aims to capture the emotional connection travelers have with Alaska while promoting the cruise line's commitment to immersive travel experiences.

Princess Cruises has announced its first-ever summer season of cruises from the Port of Los Angeles, starting June 25, 2022, aboard the Sapphire Princess. The season includes 16 cruises ranging from four to 16 days, with destinations in Mexico, Hawaii, and the California Coast. Departures include a five-day getaway for July 4. Travel bookings open on February 16, 2022, with special offers such as $1 deposits and $50 onboard spending money. This initiative aims to enhance vacation options for travelers while promoting cruise tourism.

Holland America Line announced its plans for 2023, featuring six ships for Alaska exploration, enhancing its offerings with culturally focused onboard experiences and an increased number of Glacier Bay visits. The cruise line celebrates 75 years in Alaska, emphasizing its expertise and unique itineraries, including a return of the 14-day "Great Alaskan Explorer" cruise. The cruises, running from April to September 2023, combine ocean voyages with inland explorations in Denali and the Yukon, showcasing premium experiences and exclusive access to Alaska's breathtaking landscapes.