Cardlytics Stock Price, News & Analysis

Cardlytics (NASDAQ: CDLX) has successfully completed its acquisition of Bridg for approximately $350 million in cash. This acquisition aims to enhance Cardlytics’ digital advertising platform by integrating Bridg's customer data capabilities, providing SKU-level insights. The deal is strategically important as it addresses the loss of third-party cookies, allowing brands to leverage first-party insights while maintaining consumer privacy. Additionally, potential earnout payments of $100 million to $300 million are contingent on Bridg's revenue performance over the next two years.

Cardlytics, Inc. (NASDAQ: CDLX) reported Q1 2021 revenue of $53.2 million, up 17% year-over-year. Billings reached $76.3 million, a 13% increase, and gross profit rose 22% to $19.5 million. Despite these gains, the company recorded a net loss of $(24.9) million, or $(0.85) per diluted share. Monthly Active Users (MAUs) increased to 168.6 million, a 20% growth. Cardlytics anticipates Q2 2021 revenue between $58.0 million and $65.0 million and full-year guidance of $260.0 million to $285.0 million.

Cardlytics (NASDAQ: CDLX) will announce its first-quarter financial results for 2021 on May 4, after market close. A conference call will follow at 5 PM ET. The company specializes in digital advertising through banking channels, providing insights into consumer spending for effective marketing. Recently, it acquired Dosh and has signed a definitive agreement to acquire Bridg, enhancing its service offerings. Cardlytics aims to deepen banking relationships via customer loyalty programs.

Cardlytics (NASDAQ: CDLX) announced its plan to acquire Bridg, a customer data platform, for approximately $350 million in cash. This strategic move will integrate Bridg's SKU-level insights with Cardlytics' advertising platform, enhancing marketers' ability to understand and reach consumers effectively. The acquisition aims to create a self-serve marketing solution for over 163 million monthly active users. Additionally, Cardlytics may make further earnout payments between $100 million to $300 million based on Bridg's performance.

On March 9, 2021, Cardlytics (NASDAQ: CDLX) announced the completion of its $275 million acquisition of Dosh, a cash-back offers platform. This strategic move aims to enhance Cardlytics’ digital advertising capabilities by integrating Dosh's innovative platform with its existing audience of over 163 million monthly active users. Dosh will continue to operate separately under its CEO, Ryan Wuerch, while reporting to Cardlytics' CEO, Lynne Laube. This acquisition marks Cardlytics' first in its 13-year history, potentially driving growth in advertising partnerships.

Cardlytics (NASDAQ: CDLX) announced a public offering of 3,850,000 shares at $130.00 each, aiming for approximately $500.5 million in gross proceeds. The offering, expected to close around March 5, 2021, includes a 30-day option for underwriters to purchase an additional 577,500 shares. BofA Securities and J.P. Morgan are leading the underwriting. The offering follows a shelf registration effective March 1, 2021. This capital will likely support business growth and operational initiatives.

Cardlytics (NASDAQ: CDLX) has announced a public offering of $500 million in common stock, with an option for underwriters to purchase an additional $75 million. The offering is subject to market conditions, and no assurance can be given regarding its completion. Joint book-running managers include BofA Securities and J.P. Morgan, with Wells Fargo and Raymond James also participating. A registration statement has been filed with the SEC, which became effective on March 1, 2021. Cardlytics focuses on advertising in banks’ digital channels and enhancing customer loyalty through insights into consumer spending.

Cardlytics, a purchase intelligence platform, reported its Q4 and full-year results for 2020, revealing a 3.2% decrease in Q4 revenue to $67.1 million and an 11.2% decline in total revenue for the year at $186.9 million. Net loss attributable to common stockholders was $(6.8) million for Q4 and $(55.4) million for the fiscal year. Key metrics showed a 22.6% increase in average FI MAUs, while ARPU fell 21.2% in Q4. Looking ahead, the company expects Q1 2021 billings between $67-$75 million and total revenue of $47-$53 million.

Cardlytics (NASDAQ: CDLX) announced its acquisition of Dosh, a cash-back offers platform, for $275 million in cash and stock. Founded in 2016, Dosh's app provides cash-back offers to consumers and has seen year-over-year growth by partnering with financial institutions. Cardlytics expects the integration to enhance its advertising platform, which currently serves over 163 million monthly active users, by leveraging Dosh's technology for better consumer engagement. The transaction is set to close later this quarter, with BofA Securities advising Cardlytics on the deal.