Canopy USA Appoints New Executive Team to Accelerate Growth Across U.S. Cannabis Market

Rhea-AI Summary

Canopy USA (NASDAQ:CGC) has announced the appointment of a new executive leadership team to drive its expansion across the U.S. cannabis market. The key appointments include Casey Rash as Chief Financial Officer, Rebecca Kirk as Chief Operating Officer, and Kelly Flores as Chief Business Development Officer.

Under the leadership of President Brooks Jorgensen, the team will focus on portfolio growth, operational improvements, and market expansion. The company's platform combines assets from Acreage, Jetty, and Wana, aiming to deliver consistent quality products and trusted brands nationwide.

Positive

• None.

Negative

• No specific growth targets or financial metrics provided
• Operating in a highly regulated and fragmented U.S. cannabis market

News Market Reaction

+5.38%

22 alerts

+5.38% News Effect

+5.8% Peak Tracked

-10.9% Trough Tracked

+$18M Valuation Impact

$350M Market Cap

0.7x Rel. Volume

On the day this news was published, CGC gained 5.38%, reflecting a notable positive market reaction. Argus tracked a peak move of +5.8% during that session. Argus tracked a trough of -10.9% from its starting point during tracking. Our momentum scanner triggered 22 alerts that day, indicating elevated trading interest and price volatility. This price movement added approximately $18M to the company's valuation, bringing the market cap to $350M at that time.

Data tracked by StockTitan Argus on the day of publication.

New leaders will be responsible for driving portfolio growth, operational improvements, and market expansion

BOULDER, Colo., Aug. 18, 2025 /PRNewswire/ -- Canopy USA, LLC ("Canopy USA"), a brand-driven organization strategically positioned across the fastest growing states and highest potential segments of the U.S. cannabis market, today announced the appointment of a new executive team responsible for driving the Company's next phase of expansion.

Drawing on extensive industry experience, these leaders will steer Canopy USA forward through a shared vision to elevate the company's brand portfolio, enhance day-to-day operations and execution, and advance growth initiatives across multiple state markets.

• Casey Rash, Chief Financial Officer, will oversee centralized functions including Finance, Human Resources, and IT. Mr. Rash brings deep expertise in regulated industries and a strategic approach to driving organizational scale and efficiency.
  
  
• Rebecca Kirk, Chief Operating Officer, will lead the Company's Operations, Innovation, and Legal teams. Known for building scalable systems and launching category-leading products, Ms. Kirk will play a critical role in driving Canopy USA's performance across its value chain.
  
  
• Kelly Flores, Chief Business Development Officer, will be responsible for Marketing, Market Expansion, and Product Strategy. With a proven track record in cannabis commercialization, Ms. Flores will guide brand development and strategic growth initiatives in both existing and emerging state markets.

"These leadership appointments mark the start of a plan to capture growth in the U.S. cannabis market," said Brooks Jorgensen, President. "With in the best of each Acreage, Jetty, and Wana, we've been aligning systems, teams, and processes across markets to create a scalable, efficient organization. With our leadership team now in place, we're moving forward with purpose."

Canopy USA's platform is built to deliver consistent quality, innovative products, and trusted brands to consumers and retail partners nationwide. By combining deep market expertise with a focus on execution, the company aims to set the standard for growth and leadership in the evolving U.S. cannabis industry.

Media Contact
Trailblaze for Canopy USA
CanopyUSA@trailblaze.co 

About Canopy USA
Canopy USA, LLC ("Canopy USA") is a U.S. based holding company in which Canopy Growth (NASDAQ: CGC; TSX: WEED) holds a non-participating, non-controlling interest.

Strategically positioned across the fastest growing states and highest potential segments of the U.S. cannabis market, Canopy USA has acquired Wana Brands ("Wana") a leader in North American edibles, Acreage Holdings, Inc. ("Acreage"), a vertically integrated multi-state cannabis operator with principal operations in densely populated states across the Midwest and Northeast, and 77% of the shares of Lemurian, Inc. ("Jetty"), a California-based producer of high-quality cannabis extracts and pioneer of clean vape technology.

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SOURCE Canopy USA

FAQ

Who are the new executives appointed at Canopy USA (CGC)?

Canopy USA appointed Casey Rash as CFO overseeing Finance, HR, and IT, Rebecca Kirk as COO leading Operations, Innovation, and Legal teams, and Kelly Flores as Chief Business Development Officer responsible for Marketing and Product Strategy.

What is Canopy USA's strategy for the U.S. cannabis market?

Canopy USA's strategy focuses on elevating brand portfolio, enhancing operations, and expanding across multiple state markets through a platform combining assets from Acreage, Jetty, and Wana.

What companies are part of Canopy USA's portfolio?

Canopy USA's portfolio includes assets from Acreage, Jetty, and Wana, which are being integrated to create a scalable, efficient organization.

Who is the President of Canopy USA in 2025?

Brooks Jorgensen serves as the President of Canopy USA, leading the company's expansion efforts in the U.S. cannabis market.

What are the main responsibilities of Canopy USA's new executive team?

The new executive team is responsible for driving portfolio growth, improving operations, expanding market presence, and advancing growth initiatives across multiple state markets.