Cenex® Announces the Hometown Throwdown $100,000 Grand Prize Festival Winner!
Cenex, the energy brand of CHS, announced the Norborne Soybean Festival in Norborne, Missouri as the Hometown Throwdown $100,000 grand prize winner.
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Cenex, the energy brand of CHS, announced the Norborne Soybean Festival in Norborne, Missouri as the Hometown Throwdown $100,000 grand prize winner. The Hayward Musky Festival in Wisconsin and the Roseau Fall Harvest Festival in Minnesota will each receive $25,000. Hometown Throwdown, a social media contest launched last fall, aimed to celebrate local pride by encouraging entries to highlight unique hometown festivals. The contest received over 500 submissions from Oct. 3 to Dec. 15, 2023. Cenex has a history of community support, having given more than half a million dollars in grants to date.
Positive
- Norborne Soybean Festival awarded $100,000 grand prize.
- Hayward Musky Festival and Roseau Fall Harvest Festival each awarded $25,000.
- Hometown Throwdown social media contest received over 500 entries.
- Cenex has given over half a million dollars in grants to local communities.
- Support of more than 80 community projects, including improvements to baseball fields and local food shelters.
- Cenex's community involvement strengthens brand loyalty and local engagement.
Negative
- Potentially high marketing expenses associated with Hometown Throwdown contest.
- No direct financial gains for Cenex reported from the contest results.
- geographical impact, as the contest only benefits select festivals.
Details
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Hometown Throwdown continues the brand's tradition of giving back to communities by awarding
As the self-proclaimed, "Soybean Capital of the World,"
Hometown Throwdown, a social media contest Cenex launched this past fall, encouraged local pride by asking individuals and organizations to share what makes their hometown festival unique. Over 500 festival submissions were received during the entry period from Oct. 3 through Dec. 15, 2023.
"We couldn't be more pleased with the response we received for Hometown Throwdown. We love seeing the pride people have for their local communities and it's clear there's no shortage of that in
Hometown Throwdown is inspired by the Cenex brand's strong local roots and is a continuation of its long history of giving back to the communities it calls home. The brand is local to its core with all 1,400-plus retail locations across 19 states run by members of the community. To date, Cenex has given more than half a million dollars in grants to support local communities. These efforts have helped fund more than 80 community projects, including the improvement of aging baseball fields, providing athletic workshops in schools, supporting local food shelters, boosting community pride by funding local festivals and more.
Norborne Soybean Festival was picked as the
If you'd like to learn more about the ways the Cenex brand gives back to local communities, follow us on Facebook, Instagram, TikTok and YouTube, or visit www.Cenex.com/local-giving.
About Cenex
Cenex (www.cenex.com), the energy brand of CHS Inc., provides high-quality refined fuels through 1,400-plus locally owned convenience store locations across 19 states. Consumers depend on Cenex fuels, lubricants, propane and renewable energy products to power homes, businesses, and communities.
About CHS Inc.
CHS Inc. (www.chsinc.com) creates connections to empower agriculture. As a leading global agribusiness and the largest farmer-owned cooperative in
This document and other CHS Inc. publicly available documents contain, and CHS officers, directors and representatives may from time to time make, "forward-looking statements" within the meaning of the safe harbor provisions of the
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SOURCE CHS Inc.
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