CloroxPro To Launch New Line of Plant-Based Disinfecting Wipes

Rhea-AI Summary

CloroxPro is launching Clorox EcoClean Disinfecting Wipes, a new line of plant-based wipes to meet the growing demand for environmentally friendly cleaners in public facilities. These wipes use naturally derived ingredients, including a citric acid active ingredient, and are made with a 100% plant-based substrate. They kill 99.9% of germs without bleach, ammonia, or alcohol.

The wipes are part of the broader Clorox EcoClean product line, certified under EPA's Design for the Environment and Safer Choice programs. They support sustainability goals like LEED and ISSA CIMS-Green Building. This launch aligns with Clorox's ESG goals, including reducing virgin plastics in their supply chain by 50% by 2030. All Clorox EcoClean products use at least 25% post-consumer recycled plastic packaging.

Positive

• Launch of new eco-friendly Clorox EcoClean Disinfecting Wipes
• Product meets growing demand for environmentally friendly cleaners in public facilities
• Wipes kill 99.9% of germs without harsh chemicals
• Supports facilities in meeting sustainability goals (LEED, ISSA CIMS-Green Building)
• Aligns with company's ESG goals to reduce virgin plastics by 50% by 2030

Negative

• None.

By Jen McGregor, Associate Marketing Manager

NORTHAMPTON, MA / ACCESSWIRE / August 14, 2024 / The Clorox Company

With environmentally preferred purchasing policies in place in more than three-quarters of U.S. states and certified eco-conscious products required for new custodial contracts in federal buildings, demand for more environmentally friendly cleaners in public facilities continues to rise.

That's one reason why we're expanding our Clorox EcoClean product platform with the launch of Clorox EcoClean Disinfecting Wipes. These wipes use naturally derived ingredients, including a citric acid active ingredient, and are made with a 100% plant-based substrate. They still kill 99.9% of germs - without bleach, ammonia or alcohol - so cleaning professionals won't sacrifice efficacy to maintain public spaces.

Clorox EcoClean Disinfecting Wipes are the newest addition to our broader line of Clorox EcoClean ready-to-use cleaners and disinfectants, which are certified under the U.S. Environmental Protection Agency's Design for the Environment and Safer Choice programs. Designed for comfortable use (no gloves or personal protective equipment required!) and safe for use on multiple surfaces*, they're the ideal option for cleaning and disinfecting a range of public spaces, including schools, offices and government buildings.

As with all other Clorox EcoClean products, these wipes can help facilities and organizations meet their sustainability goals, including requirements for LEED, ISSA CIMS-Green Building, and Healthy Green Schools and Colleges.

The new wipes also support ambitious ESG goals integrated into our broader companywide strategy. They showcase our efforts to design products that reinforce our commitment to reduce virgin plastics in our supply chain by 50% by 2030. Additionally, all Clorox EcoClean products, including the new disinfecting wipes, come in at least 25% post-consumer recycled plastic packaging.

*When used as directed on hard, nonporous surfaces.

View additional multimedia and more ESG storytelling from The Clorox Company on 3blmedia.com.

Contact Info:
Spokesperson: The Clorox Company
Website: https://www.3blmedia.com/profiles/clorox-company
Email: info@3blmedia.com

SOURCE: The Clorox Company

View the original press release on accesswire.com

FAQ

What are the key features of Clorox's new EcoClean Disinfecting Wipes (CLX)?

Clorox's new EcoClean Disinfecting Wipes are made with naturally derived ingredients, including a citric acid active ingredient, and a 100% plant-based substrate. They kill 99.9% of germs without bleach, ammonia, or alcohol, and are safe for use on multiple surfaces without requiring gloves or personal protective equipment.

How do Clorox EcoClean Disinfecting Wipes (CLX) support sustainability goals?

Clorox EcoClean Disinfecting Wipes support sustainability goals by helping facilities meet requirements for LEED, ISSA CIMS-Green Building, and Healthy Green Schools and Colleges. They also contribute to Clorox's goal of reducing virgin plastics in their supply chain by 50% by 2030, and use at least 25% post-consumer recycled plastic packaging.

What certifications do Clorox EcoClean products (CLX) have?

Clorox EcoClean products, including the new disinfecting wipes, are certified under the U.S. Environmental Protection Agency's Design for the Environment and Safer Choice programs.

Where can Clorox EcoClean Disinfecting Wipes (CLX) be used?

Clorox EcoClean Disinfecting Wipes are designed for use in a range of public spaces, including schools, offices, and government buildings. They are safe for use on multiple hard, nonporous surfaces when used as directed.