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Jay Chou Joins Douyin, Leading a New Wave of Chinese Pop Culture

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Pop Culture Group Co., Ltd (NASDAQ:CPOP) highlights the significant impact of Jay Chou joining Douyin (Chinese TikTok) on July 9, 2025. The announcement led to a 249.31% surge in Jay Chou-related companies' shares over four consecutive days, reaching a market cap exceeding HKD 12 billion.

The company, leveraging its decade-long experience in Chinese entertainment, operates across multiple segments including live performances, digital entertainment, and IP derivatives. CPOP owns notable assets including the "Super Idol" concert IP and "Bored Ape" WEB 3.0 digital collectibles, positioning itself at the intersection of traditional and digital entertainment.

The company's strategy encompasses MCN operations, digital collectibles, and integrated online-offline marketing solutions, capitalizing on the growing trend of virtual consumption and celebrity IP monetization in the Chinese Pop Culture market.

Pop Culture Group Co., Ltd (NASDAQ:CPOP) sottolinea l'importante impatto dell'ingresso di Jay Chou su Douyin (l'equivalente cinese di TikTok) il 9 luglio 2025. L'annuncio ha provocato un incremento del 249,31% nelle azioni delle società collegate a Jay Chou per quattro giorni consecutivi, raggiungendo una capitalizzazione di mercato superiore a 12 miliardi di HKD.

Grazie a un'esperienza decennale nell'intrattenimento cinese, l'azienda opera in diversi settori tra cui spettacoli dal vivo, intrattenimento digitale e derivati di proprietà intellettuale. CPOP possiede asset rilevanti come il concerto IP "Super Idol" e i collezionabili digitali WEB 3.0 "Bored Ape", posizionandosi all'incrocio tra intrattenimento tradizionale e digitale.

La strategia aziendale include operazioni MCN, collezionabili digitali e soluzioni di marketing integrate online-offline, sfruttando la crescente tendenza al consumo virtuale e alla monetizzazione degli IP di celebrità nel mercato della cultura pop cinese.

Pop Culture Group Co., Ltd (NASDAQ:CPOP) destaca el impacto significativo de la incorporación de Jay Chou a Douyin (el TikTok chino) el 9 de julio de 2025. El anuncio provocó un aumento del 249,31% en las acciones de las empresas relacionadas con Jay Chou durante cuatro días consecutivos, alcanzando una capitalización de mercado superior a 12 mil millones de HKD.

La compañía, con una experiencia de una década en el entretenimiento chino, opera en varios segmentos que incluyen espectáculos en vivo, entretenimiento digital y derivados de propiedad intelectual. CPOP posee activos destacados como el IP del concierto "Super Idol" y los coleccionables digitales WEB 3.0 "Bored Ape", posicionándose en la intersección del entretenimiento tradicional y digital.

La estrategia de la empresa abarca operaciones MCN, coleccionables digitales y soluciones de marketing integradas online-offline, aprovechando la creciente tendencia del consumo virtual y la monetización de IP de celebridades en el mercado de la cultura pop china.

Pop Culture Group Co., Ltd (NASDAQ:CPOP)는 2025년 7월 9일 Jay Chou가 중국판 TikTok인 Douyin에 합류한 것이 미친 중대한 영향을 강조합니다. 이 발표로 인해 Jay Chou 관련 기업들의 주가가 4일 연속 249.31% 급등했으며, 시가총액은 120억 홍콩달러를 넘었습니다.

이 회사는 10년 이상의 중국 엔터테인먼트 경험을 바탕으로 라이브 공연, 디지털 엔터테인먼트, IP 파생상품 등 다양한 분야에서 활동하고 있습니다. CPOP는 "Super Idol" 콘서트 IP와 "Bored Ape" WEB 3.0 디지털 수집품 등 주목할 만한 자산을 보유하며 전통 엔터테인먼트와 디지털 엔터테인먼트의 교차점에 위치해 있습니다.

회사의 전략은 MCN 운영, 디지털 수집품, 온라인과 오프라인을 통합한 마케팅 솔루션을 포함하며, 중국 팝 문화 시장에서 가상 소비와 유명인 IP 수익화의 증가 추세를 활용하고 있습니다.

Pop Culture Group Co., Ltd (NASDAQ:CPOP) met en avant l'impact significatif de l'arrivée de Jay Chou sur Douyin (le TikTok chinois) le 9 juillet 2025. Cette annonce a entraîné une hausse de 249,31 % des actions des entreprises liées à Jay Chou pendant quatre jours consécutifs, atteignant une capitalisation boursière de plus de 12 milliards de HKD.

Forte d'une expérience de dix ans dans le divertissement chinois, la société opère dans plusieurs segments, notamment les spectacles en direct, le divertissement numérique et les dérivés de propriété intellectuelle. CPOP possède des actifs notables tels que l'IP du concert "Super Idol" et les objets de collection numériques WEB 3.0 "Bored Ape", se positionnant à l'intersection du divertissement traditionnel et numérique.

La stratégie de l'entreprise englobe les opérations MCN, les objets de collection numériques et des solutions marketing intégrées en ligne et hors ligne, tirant parti de la tendance croissante à la consommation virtuelle et à la monétisation des IP de célébrités sur le marché de la culture pop chinoise.

Pop Culture Group Co., Ltd (NASDAQ:CPOP) hebt die bedeutende Auswirkung hervor, die der Beitritt von Jay Chou zu Douyin (dem chinesischen TikTok) am 9. Juli 2025 hatte. Die Ankündigung führte zu einem 249,31%igen Anstieg der Aktien von Unternehmen im Zusammenhang mit Jay Chou über vier aufeinanderfolgende Tage, wodurch eine Marktkapitalisierung von über 12 Milliarden HKD erreicht wurde.

Das Unternehmen, das auf eine zehnjährige Erfahrung im chinesischen Entertainment-Bereich zurückblickt, ist in mehreren Segmenten tätig, darunter Live-Auftritte, digitale Unterhaltung und IP-Derivate. CPOP besitzt bedeutende Vermögenswerte wie das Konzert-IP „Super Idol“ und die WEB 3.0 Digital-Sammlerstücke „Bored Ape“ und positioniert sich an der Schnittstelle von traditionellem und digitalem Entertainment.

Die Unternehmensstrategie umfasst MCN-Betrieb, digitale Sammlerstücke und integrierte Online-Offline-Marketinglösungen und nutzt den wachsenden Trend des virtuellen Konsums sowie die Monetarisierung von Celebrity-IP im chinesischen Popkulturmarkt.

Positive
  • Jay Chou-related companies saw a massive 249.31% stock surge over four days
  • Company owns valuable IPs including 'Super Idol' concert series and 'Bored Ape' digital collectibles
  • Established comprehensive marketing strategy connecting online and offline channels
  • Diversified revenue streams across live entertainment, digital services, and NFT collectibles
Negative
  • None.

Insights

CPOP attempts to capitalize on Jay Chou's Douyin presence through its entertainment business model, but makes no specific revenue claims.

This press release attempts to position Pop Culture Group (CPOP) to benefit from Jay Chou's recent Douyin debut without establishing any direct business connection. While the headline suggests a partnership, the content reveals no actual collaboration between CPOP and Jay Chou. The release merely mentions that Jay Chou-related Hong Kong companies saw a 249.31% stock surge after his Douyin announcement, reaching a market cap of HKD 12 billion.

CPOP describes its business segments including live entertainment, digital services, and digital collectibles, but fails to articulate any specific revenue projections or concrete plans to monetize Jay Chou's Douyin presence. The company references owning digital assets like "Bored Ape" NFTs and mentions Jay Chou's "Fantasy Bear" NFT project (which achieved a 3.2 million yuan transaction), but again establishes no partnership.

This appears to be primarily an awareness campaign attempting to associate CPOP with Jay Chou's cultural influence rather than announcing material business developments. The press release contains substantial promotional language about CPOP's capabilities but lacks specific financial metrics, partnership details, or forward-looking statements that would substantiate tangible business impact from Jay Chou's social media move.

XIAMEN, China, July 17, 2025 /PRNewswire/ -- On July 9, Jay Chou officially announced his presence on Douyin, under the account name "周同学" (Mr. Chou) , identifying himself as a singer. Following the announcement, shares of Jay Chou–related companies in Hong Kong surged significantly for four consecutive days. By the close of trading on July 11, the total increase reached 249.31%, with a total market capitalization exceeding HKD 12 billion. Jay Chou's active engagement on Douyin not only significantly expands the commercial monetization space of his IP but also delivers a powerful boost to the entire Chinese Pop Culture industry.

Live Entertainment: New Opportunities in Immersive Experiences and the Integration of Culture and Tourism with Commercial Performances

Pop Culture Group Co., Ltd (the "Company") (Nasdaq: CPOP) has been deeply engaged in the Chinese entertainment industry for over a decade, accumulating extensive experience in event planning and execution, artist management, and performance investment. The Company also owns well-known concert IPs such as "Super Idol." The Company is prioritizing artist selection based on fan base engagement and marketing potential. The concert economy model surrounding Jay Chou not only revitalizes the entire Chinese Pop Culture industry but also drives the integration of commercial performances and cultural tourism, providing a replicable successful paradigm for live entertainment services. CPOP is the company's Nasdaq trading symbol, and it is also an abbreviation for Chinese Pop Culture. It signifies the Company's commitment to deeply engaging with Chinese Pop Culture and its optimistic outlook on the future development of related industries.

Digital Entertainment Services: The Marketing Revolution of Traffic Expansion and IP Digitization

The Company owns multiple IPs with fan bases in millions and has industry-leading digital entertainment distribution channels and promotional experience. The Company combines film and short dramas to cultivate high-quality content deeply rooted in the media industry, leveraging traffic through MCN organizations and their affiliated influencers. The Company expands its reach across influencer accounts, promotional accounts, and short drama accounts, facilitating brand promotion and e-commerce. By integrating mainstream media channels from Web 3.0, the Company has established a comprehensive marketing strategy that seamlessly connects online and offline, real-world and virtual scenarios, and physical goods with digital products. This positions the Company as both an advertising platform and a bridge between traditional and digital marketing ecosystems.

Digital Collectibles and IP Derivatives: The Blue Ocean Market of Collectible Economics and Virtual Consumption

The Company currently owns a WEB 3.0 digital collectible, "Bored Ape," and NFT digital collectibles titled "Hip-Hop Master," having already executed several creative projects centered around these assets and integrated them into online content strategies. On the offline side, the Company has hosted multiple live events, establishing successful monetization models that bridge the digital and physical worlds.

The NFT project "Fantasy Bear," launched by Jay Chou's company, set a record with a single transaction of 3.2 million yuan, demonstrating the immense potential of celebrity IPs in the digital collectibles market. By leveraging the emotional resonance of cultural icons, the Company develops digital assets with scarcity and collectible value, opening up new revenue sources with significant future potential.

About CPOP (Pop Culture Group Co., Ltd):

 Pop Culture Group Co., Ltd is a cultural industry operation enterprise focused on the industrialization of Chinese Pop Culture, incorporated in the Cayman Islands with its main operations located in China. The company offers a range of services including live performances, artist management, intellectual property rights, film and television production, MCN (Multi-Channel Network), and entertainment marketing. Originally focused on hip-hop culture, Pop Culture Group Co., Ltd has evolved into a diversified group specializing in Chinese Pop Culture. Its comprehensive business ecosystem spans both online and offline platforms, including: (1) live entertainment events (such as concerts, music festivals, street dance competitions, and other performances); (2) digital entertainment services; (3) artist management and agency services; and (4) investment in and production of film and television content featuring elements of Chinese Pop Culture.

Cision View original content:https://www.prnewswire.com/news-releases/jay-chou-joins-douyin-leading-a-new-wave-of-chinese-pop-culture-302507937.html

SOURCE Pop Culture Group Co., Ltd

FAQ

What impact did Jay Chou joining Douyin have on CPOP and related companies?

Jay Chou's Douyin announcement led to a 249.31% surge in related companies' shares over four days, with total market capitalization exceeding HKD 12 billion.

What are Pop Culture Group's (NASDAQ:CPOP) main business segments?

CPOP operates in four main segments: live entertainment events, digital entertainment services, artist management and agency services, and film/television content production focused on Chinese Pop Culture.

What digital assets does Pop Culture Group (CPOP) own?

CPOP owns WEB 3.0 digital collectible 'Bored Ape' and NFT digital collectibles 'Hip-Hop Master', along with various digital entertainment distribution channels.

How does Pop Culture Group (CPOP) monetize its entertainment assets?

CPOP monetizes through multiple channels including live events, MCN operations, digital collectibles, artist management, and integrated online-offline marketing solutions.

What is Pop Culture Group's (CPOP) strategy for the Chinese entertainment market?

CPOP focuses on integrating traditional and digital entertainment, combining live performances, digital content, and NFT collectibles while leveraging celebrity IPs for comprehensive market coverage.
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