Crayon expands Google Cloud partnership to include mid-market distribution, focused on AI innovation

Rhea-AI Summary

Crayon (CRYNY) has significantly expanded its strategic partnership with Google Cloud, enhancing its distribution capabilities to include the mid-market segment. As a Google Cloud Distributor, Crayon will enable its extensive channel network to deliver Google Cloud's AI technologies and cloud solutions more effectively to businesses worldwide. The partnership focuses on providing streamlined access to Google Cloud's portfolio, specialized support, enablement programs, and simplified billing management. CEO Melissa Mulholland emphasized that this expansion will help equip partners with premier AI and cloud technologies, while Google Cloud's President Kevin Ichhpurani highlighted Crayon's deep understanding of the channel ecosystem and expertise in cloud and AI solution delivery.

Positive

• Expanded distribution rights to include mid-market segment, increasing market reach
• Enhanced ability to deliver Google Cloud's AI technologies through channel partners
• Access to Google Cloud's comprehensive portfolio with simplified billing and management
• Strategic positioning in the growing AI and cloud solutions market

Negative

• None.

OSLO, Norway, June 10, 2025 /PRNewswire/ -- Crayon, a global leader in IT services and innovation, announced a significant expansion of its strategic partnership with Google Cloud. This enhanced partnership will empower Crayon's extensive channel network to deliver Google Cloud's artificial intelligence (AI) technologies and cloud solutions more effectively to businesses worldwide by enabling Crayon's distribution capabilities across more market segments.

As a Google Cloud Distributor, Crayon is crucial in enabling its broad network of resellers and channel partners, now including those who operate in the mid-market segment. This includes providing streamlined access to Google Cloud's portfolio, offering specialized support and enablement programs, and simplifying billing and management, with a strong emphasis on accelerating the adoption of Google Cloud's leading AI capabilities. 

"This expanded partnership with Google Cloud is a landmark achievement for Crayon and our partners," said Crayon CEO Melissa Mulholland. "Our strength lies in our extensive channel network, reaching hundreds of thousands of end-customers. As a Google Cloud Distributor, we can now equip our partners more effectively with the premier AI and cloud technologies from Google Cloud, enabling them to drive innovation and deliver exceptional value to their clients." 

Through closer collaboration with Google Cloud, Crayon aims to make powerful AI tools and infrastructure more accessible to organizations of all sizes, helping them innovate faster and harness the full potential of AI. 

"Crayon possesses a deep understanding of the channel and a vast ecosystem of partners skilled in cloud and AI solution delivery," said Kevin Ichhpurani, President, Global Partner Ecosystem at Google Cloud. "By continuing to elevate our partnership, Crayon and Google Cloud are helping companies of all types and sizes benefit from leading AI and trusted global cloud infrastructure." 

This collaboration underscores both companies' commitment to fostering innovation through the channel and empowering businesses with the cloud and AI technologies needed to thrive. 

CONTACT:

For more information contact:
Astrid Mannion-Gibson
Global Senior Communications Manager, Crayon
Phone: +47 466 32 010
Email: astrid.manniongibson@crayon.com

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SOURCE Crayon

FAQ

What is the new partnership between Crayon and Google Cloud?

Crayon has expanded its strategic partnership with Google Cloud to become a distributor for mid-market segments, focusing on delivering AI technologies and cloud solutions through its channel network.

How will CRYNY's expanded Google Cloud partnership affect its business?

The partnership will enable Crayon to provide its partners with streamlined access to Google Cloud's portfolio, specialized support, enablement programs, and simplified billing management, potentially expanding its market reach.

What are the main benefits of Crayon's Google Cloud distribution agreement?

The main benefits include enhanced ability to deliver AI technologies, streamlined access to Google Cloud's portfolio, specialized support programs, and simplified billing management for partners.

Who are the key executives involved in the Crayon-Google Cloud partnership?

Crayon CEO Melissa Mulholland and Google Cloud's President of Global Partner Ecosystem Kevin Ichhpurani are the key executives mentioned in the partnership announcement.

What market segment is targeted in Crayon's expanded Google Cloud partnership?

The expanded partnership specifically targets the mid-market segment, broadening Crayon's distribution capabilities beyond their existing market coverage.