Dave Appoints Kevin Frisch as Chief Marketing Officer
Rhea-AI Summary
Dave Inc. (Nasdaq: DAVE) has appointed Kevin Frisch as Chief Marketing Officer to lead all aspects of the company's marketing strategy. Frisch joins from Intuit, where he served as Vice President of Marketing, managing a $6B revenue portfolio and leading a 200+ person team responsible for QuickBooks US Marketing. His previous experience includes senior leadership roles at Uber, Wag, and GSN. In his new role, Frisch will oversee brand, content, product marketing, acquisition, cross-sell, retention, and go-to-market strategies at Dave.
Positive
- Appointment of experienced CMO with track record of managing $6B revenue portfolio at Intuit
- New CMO brings extensive leadership experience from major tech companies (Intuit, Uber, Wag, GSN)
- Immediate start in the role, ensuring continuity in marketing leadership
Negative
- None.
News Market Reaction
On the day this news was published, DAVEW gained 14.92%, reflecting a significant positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
LOS ANGELES, Nov. 19, 2024 (GLOBE NEWSWIRE) -- Dave Inc. (Nasdaq: DAVE), one of the nation’s leading neobanks, announced today that Kevin Frisch has been appointed Chief Marketing Officer. In this role, Frisch will lead all facets of Dave's marketing strategy, including brand, content, product marketing, acquisition, cross-sell, retention, and overall go-to-market.
Frisch brings a wealth of experience in delivering transformative marketing strategies that drive team empowerment and performance, enhance customer satisfaction and loyalty, and accelerate profitable growth. Most recently he served as Vice President of Marketing at Intuit, where he was accountable for
“In every conversation I had with the team, I was inspired by their unwavering commitment to our mission of empowering hard working Americans to take control of their finances,” said Frisch. “I could not be more thrilled to join this team and help bring the full potential of Dave to our customers and the market.”
Jason Wilk, Founder and CEO of Dave, added, “We are thrilled to welcome Kevin, who brings over two decades of experience with market-leading companies. His unique combination of deep customer empathy and analytical rigor is exactly what we need to drive our marketing strategy forward and fully realize Dave’s mission. We couldn't be more excited for him to join and help shape the next chapter of growth at Dave.”
Kevin starts in his capacity as CMO effective immediately.
About Dave
Dave (Nasdaq: DAVE) is a leading U.S. neobank and fintech pioneer serving millions of everyday Americans. Dave uses disruptive technologies to provide best-in-class banking services at a fraction of the price of incumbents. Dave partners with Evolve Bank & Trust, a FDIC member. For more information about the company, visit: www.dave.com. For investor information and updates, visit: investors.dave.com and follow @davebanking on X.
Media Contact
Dan Ury
press@dave.com
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