Markem-Imaje Launches CoLOS 2D Activate and CoLOS 2D Engage to Accelerate Manufacturers' Transition to Connected Consumer Packaging
The offering pairs QR-code management software with an assessment service for manufacturers preparing to adopt connected packaging.
Rhea-AI Summary
Markem-Imaje, a Dover (DOV) subsidiary, launched CoLOS 2D Activate and CoLOS 2D Engage on September 23, 2026.
The subscription-based enterprise tools let consumer-goods manufacturers create, organize, activate and manage static and dynamic GS1 Digital Link QR codes. Markem-Imaje says the tools are intended to help manufacturers prepare for GS1 Sunrise 2027 and evolving retailer and regulatory requirements. The CoLOS platform brings production, product and packaging data together for connected-packaging management.
Markem-Imaje is pairing the software with consulting services that assess manufacturers' production environments, coding processes and operational readiness for implementing the QR codes.
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CoLOS 2D Activate and CoLOS 2D Engage are Software-as-a-Service (SaaS) enterprise solutions that enable global CPG and FMCG brands to create, organize, activate and manage both static and dynamic GS1 Digital Link QR codes. The CoLOS platform allows manufacturers to deploy compliant 2D codes while delivering personalized consumer experiences, collecting valuable first-party insights and supporting future digital product initiatives.
Markem-Imaje's implementation experts complement the software platform by providing manufacturers with structured assessments of their production environment, coding processes and operational readiness. The service includes a full-day on-site review, followed by practical recommendations to help manufacturers identify gaps, prioritize investments and develop a clear roadmap for implementing GS1 Digital Link QR codes.
"Our new CoLOS 2D Activate and CoLOS 2D Engage solutions help brands transform QR codes from a compliance tool into powerful digital experiences that deliver meaningful value to consumers," said Viktor Hermansson, Global Marketing Director at Markem-Imaje. "With GS1 Digital Link, a single QR code can support retail checkout, supply chain visibility, regulatory transparency and personalized consumer engagement. Combined with Markem-Imaje's expert consulting services, these solutions provide manufacturers with a clear pathway to assess their readiness, implement compliant 2D codes and unlock the full potential of connected packaging."
The CoLOS platform serves as a single source of truth for production, product and packaging data, enabling manufacturers to streamline operations, reduce complexity and manage connected packaging from production through consumer engagement. By combining software, hardware, services and industry expertise, Markem-Imaje enables manufacturers to confidently navigate the industry's transition to connected products.
About Markem-Imaje:
Markem-Imaje, a wholly owned subsidiary of Dover Corporation, connects products and protects brands through intelligent identification, traceability and consumer engagement solutions. We offer the industry's most comprehensive range of marking and coding systems seamlessly integrated with trusted software, services and consumables. Over 50,000 customers worldwide partner with us to help them unlock the power of information in codes. With decades of proven expertise provided through the most extensive global network, we empower our customers to optimize supply chain efficiencies, achieve sustainability and compliance objectives, keep products safe and engage their consumers. This is intelligence, beyond the mark. Visit www.markem-imaje.com for further information.
About Dover:
Dover is a diversified global manufacturer and solutions provider with annual revenue of over
Markem-Imaje Contact:
Viktor Hermansson
+34 627 80 86 10
vhermansson@markem-imaje.com
Dover Media Contact:
Adrian Sakowicz, VP, Communications
(630) 743-5039
asakowicz@dovercorp.com
Dover Investor Contact:
Jack Dickens, VP, Investor Relations
(630) 743-2566
jdickens@dovercorp.com
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SOURCE Dover
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