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Norwegian Cruise Line Partners With Drinique to Introduce New Sustainable Serveware for Breakfast Deliveries

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Norwegian Cruise Line (NCL) has partnered with Drinique to introduce a new sustainable in-room breakfast experience using reusable bento box-style serveware. The new containers, made with 50% certified recycled materials, will replace traditional porcelain dishes and eliminate the need for plastic cling wrap. The serveware is made with Eastman Tritan™ Renew, a durable plastic produced through innovative molecular recycling technologies.

This initiative is part of NCL's Sail & Sustain™ program, aimed at reducing environmental impact. The new serveware will be rolled out across NCL's entire 19-ship fleet by the end of the year, starting with Norwegian Prima® and Norwegian Viva®. This move follows NCL's previous efforts to eliminate single-use plastic straws and water bottles, which have already resulted in the reduction of over 27 million plastic water bottles and 77 million plastic straws.

Norwegian Cruise Line (NCL) ha collaborato con Drinique per introdurre una nuova esperienza di colazione sostenibile in camera, utilizzando un servizio in stile bento box riutilizzabile. I nuovi contenitori, realizzati con materiali riciclati certificati al 50%, sostituiranno le tradizionali stoviglie in porcellana, eliminando la necessità di pellicola di plastica. Il servizio è realizzato con Eastman Tritan™ Renew, una plastica resistente prodotta attraverso innovative tecnologie di riciclo molecolare.

Questa iniziativa fa parte del programma Sail & Sustain™ di NCL, volto a ridurre l'impatto ambientale. Il nuovo servizio sarà introdotto in tutta la flotta di 19 navi di NCL entro la fine dell'anno, partendo da Norwegian Prima® e Norwegian Viva®. Questa mossa segue gli sforzi precedenti di NCL per eliminare le cannucce e le bottiglie d'acqua in plastica monouso, che hanno già portato alla riduzione di oltre 27 milioni di bottiglie d'acqua in plastica e 77 milioni di cannucce di plastica.

Norwegian Cruise Line (NCL) se ha asociado con Drinique para presentar una nueva experiencia de desayuno sostenible en la habitación utilizando vajilla reutilizable de estilo bento box. Los nuevos recipientes, fabricados con materiales reciclados certificados al 50%, reemplazarán los platos de porcelana tradicionales y eliminarán la necesidad de envoltura de plástico. La vajilla está hecha de Eastman Tritan™ Renew, un plástico duradero producido mediante innovadoras tecnologías de reciclaje molecular.

Esta iniciativa es parte del programa Sail & Sustain™ de NCL, diseñado para reducir el impacto ambiental. La nueva vajilla se implementará en toda la flota de 19 barcos de NCL para finales de año, comenzando con Norwegian Prima® y Norwegian Viva®. Este movimiento sigue los esfuerzos previos de NCL para eliminar las pajitas y botellas de plástico de un solo uso, que ya han resultado en la reducción de más de 27 millones de botellas de agua de plástico y 77 millones de pajitas de plástico.

노르웨이 크루즈 라인(NCL)은 Drinique와 협력하여 재사용 가능한 벤토 박스 스타일의 식기에 기반한 새로운 지속 가능한 객실 내 조식 경험을 도입하였습니다. 50% 인증된 재활용 소재로 제작된 새로운 용기는 기존의 도자기 접시를 대체하고 플라스틱 랩의 필요성을 없앴습니다. 이 식기는 혁신적인 분자 재활용 기술로 생산된 내구성 있는 플라스틱인 Eastman Tritan™ Renew로 만들어졌습니다.

이 이니셔티브는 환경 영향을 줄이는 것을 목표로 하는 NCL의 Sail & Sustain™ 프로그램의 일환입니다. 새로운 식기는 올해 말까지 NCL의 19척의 선박 모두에 도입될 예정이며, Norwegian Prima®와 Norwegian Viva®에서부터 시작합니다. 이 조치는 NCL이 1회용 플라스틱 빨대와 물병을 제거하기 위한 이전의 노력에 이어 이루어지며, 이미 2700만 개 이상의 플라스틱 물병7700만 개의 플라스틱 빨대를 줄이는 결과를 가져왔습니다.

Norwegian Cruise Line (NCL) a établi un partenariat avec Drinique pour introduire une nouvelle expérience de petit-déjeuner durable en chambre utilisant une vaisselle réutilisable de style bento box. Les nouveaux contenants, fabriqués avec 50% de matériaux recyclés certifiés, remplaceront les plats en porcelaine traditionnels et élimineront le besoin de film plastique. La vaisselle est fabriquée avec Eastman Tritan™ Renew, un plastique durable produit par des technologies innovantes de recyclage moléculaire.

Cette initiative fait partie du programme Sail & Sustain™ de NCL, visant à réduire l'impact environnemental. La nouvelle vaisselle sera déployée dans l'ensemble de la flotte de 19 navires de NCL d'ici la fin de l'année, en commençant par Norwegian Prima® et Norwegian Viva®. Cette action fait suite aux efforts précédents de NCL pour éliminer les pailles et les bouteilles d'eau en plastique à usage unique, qui ont déjà permis de réduire de plus de 27 millions de bouteilles d'eau en plastique et 77 millions de pailles en plastique.

Norwegian Cruise Line (NCL) hat sich mit Drinique zusammengetan, um ein neues nachhaltiges Frühstückserlebnis im Zimmer mit wiederverwendbarem Bento-Box-Geschirr einzuführen. Die neuen Behälter, die zu 50% aus zertifizierten Recyclingmaterialien bestehen, ersetzen traditionelle Porzellangeschirre und beseitigen die Notwendigkeit von Plastikfolie. Das Geschirr besteht aus Eastman Tritan™ Renew, einem langlebigen Kunststoff, der durch innovative molekulare Recyclingtechnologien hergestellt wird.

Diese Initiative ist Teil des Sail & Sustain™ Programms von NCL, das darauf abzielt, die Umweltauswirkungen zu reduzieren. Das neue Geschirr wird bis Ende des Jahres in der gesamten 19-Schiffe-Flotte von NCL eingeführt, beginnend mit Norwegian Prima® und Norwegian Viva®. Diese Maßnahme folgt den früheren Bemühungen von NCL, Einwegplastikstrohhalme und Wasserflaschen zu beseitigen, wodurch bereits über 27 Millionen Plastik-Wasserflaschen und 77 Millionen Plastikstrohhalme eingespart werden konnten.

Positive
  • Introduction of sustainable serveware made with 50% certified recycled materials
  • Elimination of plastic cling wrap for in-room breakfast service
  • Rollout of new serveware across entire 19-ship fleet by year-end
  • Reduction of over 27 million single-use plastic water bottles and 77 million plastic straws since 2018
Negative
  • None.

Insights

Norwegian Cruise Line's partnership with Drinique marks a significant step towards sustainable cruise operations. The introduction of reusable bento box-style serveware made with 50% certified recycled materials is a commendable initiative. This move not only reduces plastic waste but also addresses the broader issue of resource conservation in the cruise industry. The use of Eastman's molecular recycling technologies to source hard-to-recycle waste is particularly innovative. However, the real impact will depend on the durability of these new items and how effectively they're integrated into NCL's operations across all 19 ships. While this is a positive development, it's important to note that it's part of a larger trend in the cruise industry towards sustainability, rather than a groundbreaking initiative that will significantly impact NCL's market position or financial performance.

This partnership, while environmentally friendly, is unlikely to have a substantial impact on NCL's financial performance or stock value. The initiative aligns with industry-wide sustainability efforts but doesn't provide a unique competitive advantage. The cost implications of implementing this change across the entire fleet are not disclosed, which could be significant. However, potential long-term savings from reduced waste management and improved operational efficiency could offset initial investments. The move may enhance brand perception among environmentally conscious travelers, potentially leading to a slight increase in bookings. Investors should view this as a necessary operational update rather than a game-changing strategy. The real test will be in NCL's ability to leverage this initiative for marketing purposes and translate it into tangible financial benefits, which remains to be seen.

Eastman

MIAMI, FL / ACCESSWIRE / August 27, 2024 / Norwegian Cruise Line (NCL), the innovator in global cruise travel, is teaming up with sustainable serveware provider Drinique to introduce a simplified in-room breakfast experience using a new line of reusable bento box-style serveware made with 50% certified recycled materials.* The new serveware provides a compact and convenient way for guests to enjoy their breakfast without the weight and bulk of porcelain plates while also eliminating the need for plastic cling wrap, making for a more sustainable experience.

Offering an innovative product made from durable and long-lasting sustainable reusable materials, Drinique's bento box-style serveware is made with Eastman Tritan™ Renew, a durable plastic powered by Eastman's innovative molecular recycling technologies that sources hard-to-recycle waste to keep it out of landfills. This new serveware, designed to work well in fast-paced food service environments, will replace traditional porcelain dishes for in-room breakfast service. The reusable serveware is being used for in-room breakfast service aboard Norwegian Prima® and Norwegian Viva® first and will be rolled out across NCL's entire 19-ship fleet before the end of the year.

"We are excited to help companies like NCL drive change to meet their environmental goals," said Andrew Elliott, President of Drinique. "By leveraging the sustainability and durability of Tritan Renew, we aim to help our partners innovate and continue to provide guests with an effortless dining experience while reducing single use plastic waste across the globe."

This new initiative is just one of the many ways Norwegian is showing it's committed to driving a positive impact on society and the environment through its global sustainability program, Sail & Sustain™. In 2018, NCL became the first major global cruise line to eliminate single-use plastic straws across its fleet and private destinations as well as single-use plastic water bottles in 2020. To date, these efforts have resulted in the elimination of more than 27 million single-use plastic water bottles and 77 million plastic straws.

"As part of our commitment to reduce the use of single plastic on board, we continuously search for opportunities to implement new environmentally friendly practices, while keeping our mission of delivering more experiences so our guests can vacation better with us top of mind," said Mark Kansley, Senior Vice President of Hotel Operations at Norwegian Cruise Line. "We're excited to continue to work with Drinique to introduce these new reusable bento boxes across our fleet and continue doing our part to protect and preserve the environment."

To learn more about on NCL's Sail & Sustain™ program, click here.

For more information about Norwegian Cruise Line's award-winning 19-ship fleet and worldwide itineraries, or to book a cruise, please contact a travel professional, call 888-NCL-CRUISE (625-2784) or visit www.ncl.com.

For more information about Drinique and their bento boxes made with Tritan Renew, please visit www.eastman.com/tritanrenew.

*Recycled content is certified through ISCC PLUS mass balance allocation.

About Drinique

Drinique is a leading provider of durable, sustainable drinkware solutions for hospitality and foodservice industries. With a focus on innovation and quality, Drinique offers a wide range of products designed to elevate the guest experience while reducing environmental impact.

About Norwegian Cruise Line

As the innovator in global cruise travel, Norwegian Cruise Line has been breaking the boundaries of traditional cruising for 57 years. Most notably, the cruise line revolutionized the industry by offering guests the freedom and flexibility to design their ideal vacation on their preferred schedule with no assigned dining and entertainment times and no formal dress codes. Today, its fleet of 19 contemporary ships sail to 450 of the world's most desirable destinations, including Great Stirrup Cay, the company's private island in the Bahamas and its resort destination Harvest Caye in Belize. Norwegian Cruise Line not only provides superior guest service from land to sea, but also offers a wide variety of award-winning entertainment and dining options as well as a range of accommodations across the fleet, including solo-traveler staterooms, club balcony suites, and The Haven by Norwegian®, the company's ship-within-a-ship concept. For additional information or to book a cruise, contact a travel professional, call 888-NCL-CRUISE (625-2784) or visit www.ncl.com. For the latest news and exclusive content, visit the NCL Newsroom and follow Norwegian Cruise Line on Facebook, Instagram, Tik Tok and YouTube @NorwegianCruiseLine; and Twitter @CruiseNorwegian.

Norwegian Cruise Line is a wholly owned subsidiary of Norwegian Cruise Line Holdings Ltd. (NYSE: NCLH). To learn more, visit www.nclhltd.com.

About Eastman

Founded in 1920, Eastman is a global specialty materials company that produces a broad range of products found in items people use every day. With the purpose of enhancing the quality of life in a material way, Eastman works with customers to deliver innovative products and solutions while maintaining a commitment to safety and sustainability. The company's innovation-driven growth model takes advantage of world-class technology platforms, deep customer engagement, and differentiated application development to grow its leading positions in attractive end markets such as transportation, building and construction, and consumables. As a globally inclusive and diverse company, Eastman employs approximately 14,000 people around the world and serves customers in more than 100 countries. The company had 2023 revenue of approximately $9.2 billion and is headquartered in Kingsport, Tennessee, USA. For more information, visit www.eastman.com.

Eastman and Drinique media contact

Jacob Teetzmann
1-423-494-3673
jteetzmann@tombras.com

NCL Media contact

publicrelations@ncl.com



View additional multimedia and more ESG storytelling from Eastman on 3blmedia.com.

Contact Info:
Spokesperson: Eastman
Website: https://www.3blmedia.com/profiles/eastman
Email: info@3blmedia.com

SOURCE: Eastman



View the original press release on accesswire.com

FAQ

What new sustainable initiative has Norwegian Cruise Line (NCL) introduced for in-room breakfast service?

NCL has partnered with Drinique to introduce reusable bento box-style serveware made with 50% certified recycled materials for in-room breakfast deliveries, replacing traditional porcelain dishes and eliminating the need for plastic cling wrap.

How is Norwegian Cruise Line (NCL) implementing the new sustainable serveware across its fleet?

NCL is rolling out the new sustainable serveware starting with Norwegian Prima® and Norwegian Viva®, and plans to implement it across its entire 19-ship fleet by the end of the year.

What material is used in the new sustainable serveware introduced by Norwegian Cruise Line (NCL)?

The new serveware is made with Eastman Tritan™ Renew, a durable plastic produced through innovative molecular recycling technologies that uses hard-to-recycle waste to keep it out of landfills.

How has Norwegian Cruise Line (NCL) reduced single-use plastic waste since 2018?

Since 2018, NCL has eliminated single-use plastic straws and water bottles across its fleet and private destinations, resulting in the reduction of over 27 million plastic water bottles and 77 million plastic straws.

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