First Bank and Carolina Hurricanes Extend Good Goals Partnership

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First Bank (NASDAQ: FBNC) extended its sponsorship of the Carolina Hurricanes and the Good Goals program for three more years through the 2027-28 season. First Bank will donate $100 to the Carolina Hurricanes Foundation for each Hurricanes goal scored in regular-season play from now through 2027-28; last season's initiative generated nearly $27,000 for the foundation.

The partnership includes in-arena activations like t-shirt tosses, ongoing local sponsorships such as the Steven Tanger Center Broadway Series, and highlights the bank's community focus. First Bank also received BCI's Most Effective Recovery Award in the Americas for Hurricane Helene response and is a finalist for BCI's global awards announced mid-November 2025.

Insights

Community Partnerships Analyst

First Bank extends a community-focused sponsorship that donates $100 per goal through 2027-28.

First Bank renewed its Good Goals program with the Carolina Hurricanes for three more seasons and will donate $100 per regular-season goal, building on last season's nearly $27,000 contribution. The program also includes in-arena activations such as t-shirt tosses and ties to other local sponsorships like the Steven Tanger Center Broadway Series.

Operationally, this is a marketing and community-relations commitment rather than a material financial event; donations scale with team scoring and are therefore variable. The announcement also notes a regional recognition and ongoing award consideration with winners due in mid-November 2025, which speaks to local reputation but not direct financial impact.

Watch goal tallies over the next seasons to estimate donations and community reach; relevant timeframes include the current seasons through 2027-28 and the award result in mid-November 2025. This is primarily a brand and CSR activity with measurable but limited fiscal exposure.

RALEIGH, N.C., Oct. 7, 2025 /PRNewswire/ -- Building on the success of last season's initiative, which generated nearly $27,000 for the Carolina Hurricanes Foundation, First Bank is strengthening its commitment to the Carolinas by extending its partnership with and sponsorship of the Carolina Hurricanes for an additional three years.

Through the Good Goals program, First Bank will once again donate $100 to the Carolina Hurricanes Foundation for each Canes goal scored during regular season play from now through the 2027-28 season. The Bank's donation gives fans an extra reason to cheer for every Good Goal and to celebrate the community impact in the arena or while watching the matchups on television. Additionally, for those Caniacs attending home games, there will be a number of t-shirt tosses sponsored by First Bank as part of the program.

"This continued partnership with the Carolina Hurricanes is right in line with First Bank's mission to be the best bank in every community we serve and to build relationships that matter," said Adam Currie, First Bank's CEO. "Like me, First Bank associates throughout North and South Carolina are proud of this partnership and are excited to cheer on the Canes while giving back to the communities and families helped by the Carolina Hurricanes Foundation."

"We're incredibly grateful to First Bank for continuing this special partnership," said Amy Daniels, Executive Director of the Carolina Hurricanes Foundation. "The Good Goals program turns every goal into something bigger than the game—it's a celebration of community and a reminder of how much we can accomplish together. These donations help us reach more kids and families across North Carolina, and we couldn't do it without supporters like First Bank."

Keep track of this season's goals with First Bank and the Carolina Hurricanes at www.localfirstbank.com/canes.

The Good Goals program, and First Bank's ongoing sponsorship of the Steven Tanger Center's Broadway Series in Greensboro, North Carolina, speak to the bank's deep commitment to being a part of the economic development and health of the Carolinas. This year, the Bank was also recognized by BCI, receiving the Most Effective Recovery Award in the Americas because of its swift response to Hurricane Helene and its comprehensive support of the bank's employees, customers, and communities throughout Western North Carolina. First Bank is now a finalist in BCI's global awards consideration, with winners announced in mid-November 2025.

About First Bank
First Bank is the banking subsidiary of First Bancorp and is headquartered in Southern Pines, North Carolina, with total assets of approximately $12.4 billion. As a state-chartered community bank, First Bank operates 113 bank branches in North Carolina and South Carolina. Since 1935, First Bank has taken a tailored approach to banking, combining best-in-class financial solutions, helpful local expertise, and technology to manage a home or business. First Bancorp's common stock is traded on the NASDAQ Global Select Market under the symbol "FBNC." Visit our website at www.LocalFirstBank.com. Member FDIC, Equal Housing Lender.

About the Carolina Hurricanes Foundation
As the charitable arm of the Carolina Hurricanes, the Foundation takes pride in being a part of the community both on and off the ice. The Foundation strives to be an agent of change by meeting the health and educational needs of underserved populations in the community where we work, live, and play. For more information on the Foundation, please click here.

About the Carolina Hurricanes
The Carolina Hurricanes were established in Raleigh in 1997 after relocating from Connecticut, where the National Hockey League franchise was originally founded in 1979. Since their arrival in North Carolina, the Hurricanes have captured six division championships, two Eastern Conference titles and the 2006 Stanley Cup championship. The team also hosted the 2004 NHL Draft and the 2011 NHL All-Star Weekend at Lenovo Center, as well as the 2023 NHL Stadium Series at Carter-Finley Stadium. For information about Hurricanes ticket packages, please visit www.CarolinaHurricanes.com/tickets, or call 1-866-NHL-CANES (1-866-645-2263).

 

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SOURCE First Bank

FAQ

What did First Bank (FBNC) announce on October 7, 2025 about the Carolina Hurricanes partnership?

First Bank announced a three-year extension of its Good Goals partnership, donating $100 per Hurricanes regular-season goal through the 2027-28 season.

How much did the Good Goals program raise for the Carolina Hurricanes Foundation last season?

Last season's Good Goals initiative generated nearly $27,000 for the Carolina Hurricanes Foundation.

How long will First Bank's Good Goals donations continue under the new agreement (FBNC)?

The donation program runs from now through the 2027-28 regular season, under a three-year extension announced October 7, 2025.

Where can fans track the Carolina Hurricanes goals tied to First Bank's donations?

Fans can follow this season's goal tally at www.localfirstbank.com/canes as noted by First Bank.

What fan activations will First Bank sponsor at Hurricanes home games?

First Bank will sponsor several in-arena fan activations, including multiple t-shirt tosses at home games.

What recognition did First Bank receive related to Hurricane Helene and when are BCI global winners announced?

First Bank received BCI's Most Effective Recovery Award in the Americas for its Hurricane Helene response and is a finalist for BCI's global awards, with winners announced in mid-November 2025.