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Pineapple Takes the Crown: Fresh Del Monte Invites the World to Celebrate a Fruit (and a Legacy) It Helped Make Iconic

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CORAL GABLES, Fla.--(BUSINESS WIRE)-- On International Pineapple Day on June 27, Fresh Del Monte Produce Inc. isn’t just celebrating a tropical fruit—it’s honoring a legacy of transformation, one that forever changed how the world experiences pineapple.

Fresh Del Monte Pineapple Operation in Costa Rica

Fresh Del Monte Pineapple Operation in Costa Rica

Once a canned commodity, pineapple is now a pop-culture staple appearing in grilled summer dishes, tropical cocktails, and across social media feeds. In the 1970s, Americans consumed less than one pound of pineapple per person annually. Today, that number exceeds 8.3 pounds, according to the USDA.* This shift didn’t happen by chance. Fresh Del Monte helped turn pineapple into a crave-worthy essential—starting with the 1996 launch of its Del Monte Gold® Extra Sweet pineapple, the first sweet pineapple of its kind to hit the market.

As global demand continues to climb—outpacing supply in several markets—Fresh Del Monte is expanding its growing operations and innovation pipeline to meet the moment. Pineapples can take up to 18 months to grow, and each plant produces just two fruits, making some of the most unique varieties especially limited. Contrary to popular belief, pineapples don’t grow on trees—they emerge low to the ground from the plant’s leafy crown, developing their distinctive flavor only under precise tropical conditions.

Among the company’s standout varieties:

  • Pinkglow® pineapple: The world’s first pink-fleshed pineapple. A visual showstopper with a candy-sweet bite, it quickly became an Instagram favorite.
  • Rubyglow® pineapple: A red-skinned hybrid 15 years in the making—exclusive, bold, and almost too pretty to eat.
  • Honeyglow® pineapple: An extra-sweet, golden pineapple that’s perfect for snacking or gifting.
  • Del Monte Zero® pineapple: A carbon-neutral pineapple with sustainability baked into every step of the supply chain.

“We’ve spent decades shaping how the world experiences pineapple—not just by making it sweeter or more visually striking, but by anticipating what consumers want before they even know it,” said Danny Dumas, Fresh Del Monte SVP of Sales, Marketing, and Product Management, North America. “From the introduction of Del Monte Gold® to innovations like Pinkglow® pineapple and Del Monte Zero® pineapple, our goal has always been to elevate this fruit beyond the ordinary. Pineapple has become a cultural icon and a symbol of hospitality, but it’s also a story of science, sustainability, and staying power—and we’re proud to be at the forefront of that story.”

Fresh Del Monte is one of the few global companies that manages the full journey of the fruit—from breeding and growing to packing, shipping, and retail partnerships. This end-to-end approach allows the company to respond quickly to emerging trends, develop new varieties with consumer insights in mind, and deliver consistent quality at scale.

To mark International Pineapple Day, Fresh Del Monte is inviting fans to celebrate the fruit that has become a symbol of joy, hospitality, and summer indulgence. Whether blended into a smoothie, grilled on a skewer, or sliced fresh for a vibrant charcuterie board, pineapple is having a true cultural moment—and the company is helping consumers bring it home.

Fresh Del Monte was the first global fruit and vegetable marketer to commit to the Science Based Targets initiative and has earned four SEAL Business Sustainability Awards in the past five years. Its commitment to sustainability spans regenerative agriculture, emissions tracking, and food waste reduction—all of which come to life in products like Del Monte Zero® pineapple.

This June 27, Fresh Del Monte invites everyone to raise a slice and join in the celebration of a fruit that continues to inspire creativity, spark joy, and make a statement—at the table and beyond.

For more inspiration, visit www.freshdelmonte.com or follow @DelMonteFresh on Instagram and Facebook.

About Fresh Del Monte

Fresh Del Monte Produce Inc. is one of the world’s leading vertically integrated producers, marketers, and distributors of high-quality fresh and fresh-cut fruit and vegetables, as well as a leading producer and distributor of prepared food in Europe, Africa, and the Middle East. Fresh Del Monte Produce Inc. markets its products worldwide under the DEL MONTE® brand (under license from Del Monte Foods, Inc.), a symbol of product innovation, quality, freshness, and reliability for over 135 years. The company also markets its products under the MANN® brand and other related trademarks. Fresh Del Monte Produce Inc. is not affiliated with certain other Del Monte companies around the world, including Del Monte Foods, Inc., the U.S. subsidiary of Del Monte Pacific Limited, Del Monte Canada, or Del Monte Asia Pte. Ltd. Fresh Del Monte Produce Inc. is the first global marketer of fruits and vegetables to commit to the “Science Based Targets” initiative. In 2022, 2023, and 2024, Fresh Del Monte Produce was ranked as one of “America’s Most Trusted Companies” by Newsweek based on an independent survey rating companies on three different touchpoints, including customer trust, investor trust, and employee trust. The company was also named a Humankind 100 Company for two consecutive years by Humankind Investments, which recognizes companies that substantially impact areas such as access to food and clean water, healthcare, and digital services. Fresh Del Monte has also been awarded the SEAL Business Sustainability Awards four times in the last five years (2021, 2023, 2024, and 2025). Fresh Del Monte Produce Inc. is traded on the NYSE under the symbol FDP.

Media Contacts:

Havas Formula

freshdelmonte@havasformula.com

Claudia Pou

Vice President, Global Head of Corporate Communications

communications@freshdelmonte.com

Source: Fresh Del Monte Produce Inc.

Fresh Del Monte Produce Inc

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