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Flora Growth Corp. Announces Exclusive Distribution Agreement with Canapuff for Vessel Brand in the Czech Republic

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Flora Growth Corp. (NASDAQ: FLGC) has announced an exclusive distribution agreement with Canapuff for its Vessel brand in the Czech Republic. This partnership expands Flora's European footprint, bringing Vessel's hardware to a progressive Central European market.

Canapuff will distribute the full range of Vessel products, including the Core and Compass series of vaporizers, the Helix water pipe, and the Rise accessory line. Flora aims to establish Vessel as the premier brand for cannabis accessories in the Czech Republic, meeting the growing demand for high-quality, stylish, and durable hardware.

Clifford Starke, CEO of Flora Growth, stated that this partnership strengthens Flora's market positioning in the European cannabis landscape. David Bukovjan, CEO of Canapuff, expressed excitement about setting a new standard for customer experience in the Czech Republic with Vessel's product lineup.

Flora Growth Corp. (NASDAQ: FLGC) ha annunciato un accordo di distribuzione esclusivo con Canapuff per il suo marchio Vessel nella Repubblica Ceca. Questa partnership espande la presenza di Flora in Europa, portando i prodotti di Vessel in un mercato centrale europeo in crescita.

Canapuff distribuirà l'intera gamma di prodotti Vessel, inclusi i vaporizzatori delle serie Core e Compass, il bricco Helix, e la linea di accessori Rise. Flora mira a stabilire Vessel come il marchio principale per accessori per cannabis nella Repubblica Ceca, soddisfacendo la crescente richiesta di hardware di alta qualità, eleganti e durevoli.

Clifford Starke, CEO di Flora Growth, ha dichiarato che questa partnership rafforza la posizione di mercato di Flora nel panorama europeo della cannabis. David Bukovjan, CEO di Canapuff, ha espresso entusiasmo per l'opportunità di stabilire un nuovo standard per l'esperienza del cliente nella Repubblica Ceca con la gamma di prodotti di Vessel.

Flora Growth Corp. (NASDAQ: FLGC) ha anunciado un acuerdo de distribución exclusivo con Canapuff para su marca Vessel en la República Checa. Esta asociación amplía la huella europea de Flora, llevando el hardware de Vessel a un mercado central europeo en crecimiento.

Canapuff distribuirá la gama completa de productos Vessel, incluidos los vaporizadores de las series Core y Compass, la pipa de agua Helix y la línea de accesorios Rise. Flora busca establecer a Vessel como la marca líder en accesorios de cannabis en la República Checa, satisfaciendo la creciente demanda de hardware de alta calidad, elegante y duradero.

Clifford Starke, CEO de Flora Growth, declaró que esta asociación fortalece la posición de Flora en el mercado europeo de cannabis. David Bukovjan, CEO de Canapuff, expresó su entusiasmo por establecer un nuevo estándar para la experiencia del cliente en la República Checa con la gama de productos de Vessel.

플로라 그로스 코퍼레이션(주식 코드: FLGC)은 체코 공화국 내 베슬 브랜드를 위한 독점 유통 계약을 캐나퍼프와 체결했다고 발표했습니다. 이번 파트너십은 플로라의 유럽 입지를 확장하며, 베슬의 하드웨어를 발전하는 중앙 유럽 시장에 제공합니다.

캐나퍼프는 코어 및 컴파스 시리즈의 증기기, 헬릭스 물파이프, 라이즈 액세서리 라인 등 베슬 제품의 전체 범위를 유통할 예정입니다. 플로라는 체코 공화국에서 베슬을 최고급 대마초 액세서리 브랜드로 자리매김하고, 고품질의 스타일리시하며 내구성이 있는 하드웨어에 대한 증가하는 수요를 충족하는 것을 목표로 하고 있습니다.

클리포드 스타크, 플로라 그로스의 CEO는 이번 파트너십이 유럽 대마초 시장에서 플로라의 시장 위치를 강화한다고 언급했습니다. 캐나퍼프의 CEO인 다비드 부코비안은 베슬의 제품 라인업으로 체코에서 고객 경험에 대한 새로운 기준을 세우는 것에 대해 기대감을 나타냈습니다.

Flora Growth Corp. (NASDAQ: FLGC) a annoncé un accord de distribution exclusif avec Canapuff pour sa marque Vessel en République tchèque. Ce partenariat étend l'empreinte européenne de Flora, apportant le matériel Vessel sur un marché central européen en plein essor.

Canapuff distribuera la gamme complète de produits Vessel, y compris les séries Core et Compass de vaporisateurs, la pipe à eau Helix et la ligne d'accessoires Rise. Flora vise à établir Vessel comme la marque phare des accessoires de cannabis en République tchèque, répondant à la demande croissante pour du matériel de haute qualité, élégant et durable.

Clifford Starke, PDG de Flora Growth, a déclaré que ce partenariat renforce la position de Flora sur le marché européen du cannabis. David Bukovjan, PDG de Canapuff, a exprimé son enthousiasme à l'idée d'établir une nouvelle norme pour l'expérience client en République tchèque avec la gamme de produits de Vessel.

Flora Growth Corp. (NASDAQ: FLGC) hat eine exklusive Vertriebsvereinbarung mit Canapuff für die Vessel-Marke in der Tschechischen Republik angekündigt. Diese Partnerschaft erweitert Floras europäische Präsenz und bringt die Hardware von Vessel in einen fortschrittlichen mittel-europäischen Markt.

Canapuff wird das gesamte Sortiment an Vessel-Produkten vertreiben, einschließlich der Core- und Compass-Serie von Verdampfern, der Helix-Wasserpfeife und der Rise-Accessoire-Linie. Flora hat sich zum Ziel gesetzt, Vessel zur führenden Marke für Cannabis-Zubehör in der Tschechischen Republik zu etablieren und damit die wachsende Nachfrage nach hochwertigem, stilvollem und langlebigem Zubehör zu decken.

Clifford Starke, CEO von Flora Growth, erklärte, dass diese Partnerschaft Floras Marktposition im europäischen Cannabis-Markt stärkt. David Bukovjan, CEO von Canapuff, äußerte seine Begeisterung darüber, mit der Produktpalette von Vessel einen neuen Standard für das Kundenerlebnis in der Tschechischen Republik zu setzen.

Positive
  • Exclusive distribution agreement for Vessel brand in the Czech Republic
  • Expansion of Flora's European footprint into a new market
  • Full range of Vessel products to be distributed, including vaporizers and accessories
  • Potential to establish Vessel as the premier cannabis accessory brand in the Czech Republic
  • Partnership with an established local distributor (Canapuff) in the target market
Negative
  • None.

Insights

This distribution agreement marks a strategic expansion for Flora Growth into the Czech Republic, a key market in Central Europe's cannabis landscape. The partnership with Canapuff, an established local player, provides Flora with a strong entry point and immediate access to the Czech market.

The deal focuses on Flora's Vessel brand, known for high-end cannabis accessories. This positions Flora to capture the premium segment of the market, potentially leading to higher margins. However, the impact on Flora's overall revenue may be in the short term, given the relatively small size of the Czech market compared to Flora's global operations.

While this move diversifies Flora's geographical presence, investors should note that the cannabis accessory market is highly competitive. Success will depend on Vessel's ability to differentiate itself and Canapuff's effectiveness in distribution and marketing.

Overall, this agreement represents a positive step in Flora's European expansion strategy, but its financial impact may take time to materialize significantly.

Fort Lauderdale, Florida--(Newsfile Corp. - September 24, 2024) - Flora Growth Corp. (NASDAQ: FLGC) (FSE: 7301) ("Flora" or the "Company") is pleased to announce an exclusive distribution deal with Canapuff for its Vessel brand in the Czech Republic. This partnership makes an expansion of Flora's European footprint, bring Vessel's hardware to one of Central Europe's most progressive markets.

Under the terms of the agreement, Canapuff will distribute the full range of Vessel products, including the Core and Compass series of vaporizers, alongside the Helix water pipe and the popular Rise accessory line. These products are known for their craftsmanship, innovative design, and functionality, offering consumers a more refined and enjoyable experience. With this deal, Flora aims to solidify Vessel as the premier brand for cannabis accessories in the Czech Republic, catering to the growing demand for high-quality, stylish and durable hardware.

Clifford Starke, Chairman and Chief Executive Officer, commented on the deal: "partnering with Canapuff is a strategic move as we continue to expand in Europe. The Czech Republic is a new market for us, and with Canapuff's established presence and dedication to cannabis products, we believe that Vessel will meet consumer demands seeking high-end hardware. This partnership not only brings our products to a new audience but also strengthens Flora's overall market positioning in the European cannabis landscape."

David Bukovjan, Chief Executive Officer of Canapuff, noted: "We are thrilled to be the exclusive distributor of Vessel in the Czech Republic. Our goal is to provide our customers with access to the best cannabis accessories available, and Vessel's products align perfectly with that mission. We believe this partnership will set a new standard for the customer experience in the Czech Republic, and we are excited to introduce Vessel's product lineup to our growing customer base."

Through this exclusive agreement, Flora Growth and Canapuff are poised to redefine the cannabis accessory market in the Czech Republic, offering customers design-focused products that enhance their overall experience.

About Canapuff

Canapuff is the leading provider of cannabinoid consumer products in the Czech Republic, known for its high-quality offerings. Canapuff offers a diverse range of CBD, hemp and other cannabinoid products, catering to a growing consumer base seeking recreational options. It has built a strong reputation for delivering top-pier products through its online platform, setting the standard within the Czech market. For more information, please visit www.canapuff.com.

About Vessel Brand

An important player in cannabis consumer technology, Vessel works tirelessly to bring forth innovation and new designs that set industry standards. Vessel's promise is to make every experience more expressive and personal, and to deliver the best performance in its line, not only for its loyal customers but for brand partners as well. For more information, please visit www.vesselbrand.com.

About Flora Growth Corp.

Flora Growth Corp.'s mission is to become the leading NASDAQ small-cap international cannabis company. FLGC is a cannabis-focused consumer-packaged goods leader and pharmaceutical distributor serving all 50 states and 28 countries with 20,000+ points of distribution around the world. For more information on Flora, visit www.floragrowth.com.

https://justcbdstore.com/

https://www.vesselbrand.com/

https://justcbdstore.uk/

https://www.phatebo.de/home-en

https://www.australianvaporizers.com.au/

Investor Relations:

Investor Relations ir@floragrowth.com

Clifford Starke Clifford.Starke@floragrowth.com

Media:

media@floragrowth.com

Cautionary Statement Concerning Forward-Looking Statements

This press release contains "forward-looking statements," as defined by U.S. federal securities laws. Forward-looking statements reflect Flora's current expectations and projections about future events at the time, and thus involve uncertainty and risk. The words "believe," "expect," "anticipate," "will," "could," "would," "should," "may," "plan," "estimate," "intend," "predict," "potential," "continue," and the negatives of these words and other similar expressions generally identify forward-looking statements. These forward-looking statements include, but are not limited to, statements about: bringing Vessel to the Czech Republic, the distribution of Vessel products in the Czech Republic or at all, Vessel becoming the premier brand for cannabis accessories in the Czech Republic, there being demand for Vessel products in the Czech Republic, Flora expanding its footprint in Europe or at all, Vessel meeting consumer demands seeking high-end hardware, Flora or a related company bringing its products to a new audience, Flora strengthening its overall market positioning in the European cannabis landscape, Canapuff providing its customers with access to the best cannabis accessories available or at all, Vessel setting a new standard for the customer experience in the Czech Republic, Canapuff being able to introduce Vessel to its customer base, Canapuff's customer base growing, and Vessel being available as the best consumer hardware or at all. Such forward-looking statements are subject to various and risks and uncertainties, including those described under section entitled "Risk Factors" in Flora's Annual Report on Form 10-K filed with the United States Securities and Exchange Commission (the "SEC") on March 28, 2024, as such factors may be updated from time to time in Flora's periodic filings with the SEC, which are accessible on the SEC's website at www.sec.gov/edgar. Accordingly, there are or will be important factors that could cause actual outcomes or results to differ materially from those indicated in these statements. These factors should not be construed as exhaustive and should be read in conjunction with the other cautionary statements that are included in this release and in Flora's filings with the SEC. While forward-looking statements reflect Flora's good faith beliefs, they are not guarantees of future performance. Flora disclaims any obligation to publicly update or revise any forward-looking statement to reflect changes in underlying assumptions or factors, new information, data or methods, future events or other changes after the date of this press release, except as required by applicable law. You should not place undue reliance on any forward-looking statements, which are based on information currently available to Flora (or to third parties making the forward-looking statements).

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/224319

FAQ

What is the new distribution agreement announced by Flora Growth Corp. (FLGC)?

Flora Growth Corp. (FLGC) has announced an exclusive distribution agreement with Canapuff for its Vessel brand in the Czech Republic.

Which products will be distributed under the agreement between Flora Growth (FLGC) and Canapuff?

Canapuff will distribute the full range of Vessel products, including the Core and Compass series of vaporizers, the Helix water pipe, and the Rise accessory line.

How does this agreement impact Flora Growth's (FLGC) European presence?

This agreement expands Flora Growth's European footprint by entering the Czech Republic market, which is described as one of Central Europe's most progressive markets.

What is Flora Growth's (FLGC) goal for the Vessel brand in the Czech Republic?

Flora Growth aims to establish Vessel as the premier brand for cannabis accessories in the Czech Republic, catering to the growing demand for high-quality, stylish, and durable hardware.

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