The 2024 Subaru Share the Love(R) Event Is Back To Help Animals in Need
Rhea-AI Summary
Subaru of America has announced the return of its Share the Love Event, running from November 21, 2024, to January 2, 2025. For the 17th consecutive year, the ASPCA has been selected as a national charity partner. During the event, Subaru will donate $250 for each new vehicle purchased or leased to the customer's choice of four national charities or local hometown charities.
The ASPCA will receive a guaranteed minimum donation of $250,000. Since 2008, Subaru has donated over $38 million to the ASPCA through their partnership. The funds support ASPCA facilities nationwide, including the Cruelty Recovery Center in Columbus, Ohio, which helps animals in need like Slinky, a dog rescued after tornadoes in Georgia.
Positive
- Guaranteed minimum donation of $250,000 to ASPCA
- Consistent long-term charitable partnership spanning 17 years
- Demonstrated track record with $38 million in total donations since 2008
Negative
- Minimum $50 retailer donation requirement may impact dealer participation
- Program costs could affect profit margins during promotional period
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NORTHAMPTON, MA / ACCESSWIRE / December 10, 2024 / Subaru of America, Inc.

Exciting news for animal lovers nationwide! For the seventeenth year in a row, the ASPCA has been selected as a national charity partner to participate in the Subaru Share the Love® Event, which kicks off Thursday, November 21, and runs through January 2, 2025.
When you purchase or lease a new Subaru this holiday season, you have the chance to "share the love" with the ASPCA! For every new Subaru vehicle that is purchased or leased throughout the campaign, Subaru will donate
Funds donated to the ASPCA will continue to help animals like Slinky, who got a second chance after being relocated from Spaulding County, Georgia, shortly after tornadoes struck and devastated the area. Slinky was one of 27 unowned dogs who were transported to the ASPCA Cruelty Recovery Center (CRC) in Columbus, Ohio, following the disaster.
When dogs experience stress in shelter environments, it can make it difficult for them to show off their true personalities and can make adoption more challenging. Because Slinky was extremely stressed out in this setting, the CRC staff sent Slinky to a foster home with Savannah Howard, a Behavior Specialist at the CRC.
While in foster care, Slinky tested positive for heartworm disease, which extended his stay with Savannah as he recovered. During this time, he acclimated well to her home and made a lot of progress with his behavior. He built a positive association with his crate and enjoyed playing with Savannah's other dog, Nala, and her cat, Pablo.
After their time together, Savannah ultimately decided that she couldn't let Slinky go and decided to officially adopt him!
Fresh starts for animals like Slinky are a direct result of the support we get from our incredible teams, supporters and partners. The funding received from the 2023 Subaru Share the Love Event helped support ASPCA facilities across the country, including the ASPCA Cruelty Recovery Center, making success stories like Slinky's possible. We're excited that Subaru has chosen to support us once again this year, and we look forward to helping provide second chances for more animals like Slinky!
Since 2008, Subaru has donated over
*Subaru will donate
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Contact Info:
Spokesperson: Subaru of America, Inc.
Website: https://www.3blmedia.com/profiles/subaru-america-inc
Email: info@3blmedia.com
SOURCE: Subaru of America, Inc.
View the original press release on accesswire.com