Generac Strengthens Its Energy Portfolio with New Products Designed for the Data Center Market
Generac Holdings (NYSE: GNRC) has unveiled a new lineup of emergency stand-by generators specifically designed for the data center market. The company introduced five new generators ranging from 2.25 MW to 3.25 MW, targeting hyperscale, colocation, enterprise, and edge data centers.
Key features include Baudouin M55 engines, Deep Sea G8601 Controller, Marathon DataMAX alternators, and low emissions compliance. The generators offer competitive lead times of 50-60 weeks for fully packaged units. Notable specifications include redundant starting systems, high ambient cooling packages for 50°C environments, and configurable circuit breakers.
The expansion addresses the growing challenges of aging power infrastructure, severe weather, and rising energy demands, particularly in response to the surge in AI-driven data center construction. Generac's differentiated supply chain strategy enables faster deployment and reduced downtime compared to competitors.
Generac Holdings (NYSE: GNRC) ha presentato una nuova gamma di generatori di emergenza progettati specificamente per il mercato dei data center. L'azienda ha introdotto cinque nuovi generatori che vanno da 2,25 MW a 3,25 MW, mirati a data center hyperscale, di colocation, aziendali e edge.
Le caratteristiche principali includono motori Baudouin M55, Controller Deep Sea G8601, alternatori Marathon DataMAX e conformità alle basse emissioni. I generatori offrono tempi di consegna competitivi di 50-60 settimane per le unità completamente imballate. Specifiche notevoli includono sistemi di avviamento ridondanti, pacchetti di raffreddamento ad alta temperatura ambiente per ambienti a 50°C e interruttori automatici configurabili.
L'espansione affronta le crescenti sfide dell'infrastruttura elettrica invecchiata, delle condizioni meteorologiche estreme e dell'aumento della domanda di energia, in particolare in risposta all'impennata nella costruzione di data center alimentati dall'IA. La strategia di supply chain differenziata di Generac consente un'implementazione più rapida e una riduzione dei tempi di inattività rispetto ai concorrenti.
Generac Holdings (NYSE: GNRC) ha presentado una nueva línea de generadores de emergencia diseñados específicamente para el mercado de centros de datos. La empresa introdujo cinco nuevos generadores que van de 2,25 MW a 3,25 MW, dirigidos a centros de datos hyperscale, de colocation, empresariales y edge.
Las características clave incluyen motores Baudouin M55, controlador Deep Sea G8601, alternadores Marathon DataMAX y cumplimiento con bajas emisiones. Los generadores ofrecen plazos de entrega competitivos de 50-60 semanas para unidades completamente empaquetadas. Las especificaciones notables incluyen sistemas de arranque redundantes, paquetes de refrigeración de alta temperatura ambiente para entornos de 50°C y disyuntores configurables.
La expansión aborda los crecientes desafíos de la infraestructura eléctrica envejecida, el clima severo y la creciente demanda de energía, especialmente en respuesta al aumento en la construcción de centros de datos impulsados por IA. La estrategia de cadena de suministro diferenciada de Generac permite un despliegue más rápido y una reducción del tiempo de inactividad en comparación con los competidores.
Generac Holdings (NYSE: GNRC)는 데이터 센터 시장을 위해 특별히 설계된 새로운 비상 대기 발전기 라인업을 공개했습니다. 이 회사는 2.25 MW에서 3.25 MW까지의 다섯 개의 새로운 발전기를 소개하며, 하이퍼스케일, 콜로케이션, 기업 및 엣지 데이터 센터를 목표로 하고 있습니다.
주요 특징으로는 Baudouin M55 엔진, Deep Sea G8601 컨트롤러, Marathon DataMAX 발전기 및 저배출 준수가 포함됩니다. 발전기는 완전 포장 단위에 대해 50-60주의 경쟁력 있는 리드 타임을 제공합니다. 주목할 만한 사양에는 이중 시작 시스템, 50°C 환경을 위한 고온 냉각 패키지 및 구성 가능한 회로 차단기가 포함됩니다.
이 확장은 노후된 전력 인프라, 극심한 날씨 및 증가하는 에너지 수요의 도전 과제를 해결하며, 특히 AI 주도의 데이터 센터 건설 급증에 대응하고 있습니다. Generac의 차별화된 공급망 전략은 경쟁업체에 비해 더 빠른 배치와 다운타임 감소를 가능하게 합니다.
Generac Holdings (NYSE: GNRC) a dévoilé une nouvelle gamme de générateurs de secours conçus spécifiquement pour le marché des centres de données. L'entreprise a introduit cinq nouveaux générateurs allant de 2,25 MW à 3,25 MW, ciblant les centres de données hyperscale, de colocation, d'entreprise et edge.
Les caractéristiques clés incluent des moteurs Baudouin M55, un contrôleur Deep Sea G8601, des alternateurs Marathon DataMAX et une conformité aux faibles émissions. Les générateurs offrent des délais de livraison compétitifs de 50-60 semaines pour les unités entièrement emballées. Les spécifications notables comprennent des systèmes de démarrage redondants, des packages de refroidissement haute température ambiante pour des environnements de 50°C et des disjoncteurs configurables.
L'expansion répond aux défis croissants d'une infrastructure électrique vieillissante, de conditions météorologiques extrêmes et d'une demande énergétique en hausse, en particulier en réponse à l'essor de la construction de centres de données alimentés par l'IA. La stratégie de chaîne d'approvisionnement différenciée de Generac permet un déploiement plus rapide et une réduction des temps d'arrêt par rapport aux concurrents.
Generac Holdings (NYSE: GNRC) hat eine neue Reihe von Notstromgeneratoren vorgestellt, die speziell für den Markt der Rechenzentren entwickelt wurden. Das Unternehmen hat fünf neue Generatoren vorgestellt, die von 2,25 MW bis 3,25 MW reichen und sich an hyperscale, Colocation-, Unternehmens- und Edge-Rechenzentren richten.
Zu den Hauptmerkmalen gehören Baudouin M55-Motoren, Deep Sea G8601-Controller, Marathon DataMAX-Generatoren und die Einhaltung niedriger Emissionen. Die Generatoren bieten wettbewerbsfähige Lieferzeiten von 50-60 Wochen für vollständig verpackte Einheiten. Bemerkenswerte Spezifikationen umfassen redundante Startsysteme, Hochtemperatur-Kühlpakete für Umgebungen bis 50°C und konfigurierbare Leistungsschalter.
Die Expansion adressiert die wachsenden Herausforderungen einer alternden Strominfrastruktur, extremen Wetterbedingungen und steigenden Energieanforderungen, insbesondere als Reaktion auf den Anstieg des KI-gesteuerten Baus von Rechenzentren. Die differenzierte Lieferkettenstrategie von Generac ermöglicht eine schnellere Bereitstellung und reduzierte Ausfallzeiten im Vergleich zu Wettbewerbern.
- Expansion into high-growth data center market with new product line
- Competitive lead times of 50-60 weeks versus industry standards
- Diversified supply chain reducing operational risks
- Strategic positioning for AI-driven market growth
- Significant delivery wait time of nearly one year
- High capital investment required for new product line development
Insights
Generac's strategic expansion into data center power solutions represents a significant market positioning move that capitalizes on the surge in data center construction driven by AI computing demands. The introduction of five new generators (2.25MW-3.25MW) demonstrates their commitment to higher-capacity applications, directly addressing a fast-growing market segment.
The technical specifications reveal thoughtful engineering choices targeting data center requirements. The Baudouin M55 engines with high-pressure common rail fuel systems should deliver the exceptional transient response critical for maintaining power quality during load fluctuations. The redundant starting systems and 50°C ambient cooling packages address the extreme reliability demands of mission-critical facilities.
Most compelling is Generac's claim of 50-60 week lead times for fully packaged generators, which could provide a competitive edge in an infrastructure-constrained market where deployment speed directly impacts revenue generation for data center operators. Their emphasis on supply chain diversification appears strategically sound amid ongoing global supply challenges.
This product line complements Generac's existing industrial portfolio while opening access to the hyperscale and colocation segments. The modular power systems approach, allowing seamless expansion, aligns perfectly with how modern data centers scale their infrastructure incrementally. While execution will determine ultimate success, this represents a logical extension of their core competencies into a higher-growth adjacent market.
Generac's entry into the high-capacity data center power market comes at a pivotal moment when AI workloads are dramatically increasing power density requirements across the industry. With hyperscalers and cloud providers racing to build new facilities, backup power systems have become critical bottlenecks in construction timelines.
The technical specifications address several key pain points for modern data centers. The low NOx emissions design with Tier 4 aftertreatment compatibility is particularly relevant for Virginia deployments, where many data centers face stringent environmental regulations. The high ambient temperature tolerance (50°C) recognizes the industry shift toward reduced cooling and higher operating temperatures.
The Deep Sea G8601 Controller enabling onboard paralleling for modular power systems reflects understanding of how data centers need to scale incrementally while maintaining N+1 or 2N redundancy configurations. This approach allows operators to right-size initial power investments while preserving expansion paths.
Generac's emphasis on shortened lead times directly addresses a major industry challenge, as power equipment delays have become critical path items in data center construction schedules. However, they'll face entrenched competitors with established relationships at major operators. Success will depend on proving reliability in an environment where downtime costs can exceed
Generac introduces new line up of emergency stand-by generators to address high-capacity applications and the diverse needs of hyperscale, colocation, enterprise and edge data centers while integrating seamlessly across energy ecosystems
"Data centers are the lifeblood of today's growing digital infrastructure, and this industry needs a reliable partner they can count on for backup power," said Ricardo Navarro, Senior VP & General Manager, Global Telecom and Data Centers, Generac. "For decades, we've been powering the world's largest telecom operators, hospitals and many other mission critical businesses including onsite Data Centers. Coupled with our expertise in designing generators specific to a wide variety of industries and uses, this new line of generators is designed to meet the most rigorous standards for performance, packaging, and after-treatment specific to the data center market."
Central to the company's data center offering is the introduction of a full lineup of five new generators, ranging from 2.25 MW to 3.25 MW. These generators expand the company's ability to support high-capacity applications while integrating into energy ecosystems. Generac's diverse supply chain strengthens resilience against rising demand by mitigating risks, accelerating scalability, enabling access to innovation, and balancing costs while offering competitive lead times of 50–60 weeks for fully packaged generators, so businesses can adapt and thrive in a dynamic market.
Key features of the five new generators include:
- Baudouin M55 engines, which have a proven track record providing backup and continuous power for data centers and missions critical applications around the globe. These engines utilize a high-pressure common rail fuel system to provide exceptional transient response, high ambient temperature derate capability, and low NOx emissions.
- Deep Sea G8601 Controller, which can be configured to fit virtually any need and provides a wide range of high-end features for Mission Critical applications.
- Marathon DataMAX alternators, which are purpose built for highly demanding global Data Center applications with reliability and low reactance in mind.
- Low emissions, designed to help meet the most stringent state requirements in
Virginia and ready for use with compliant Tier 4 aftertreatment systems. - Redundant starting system, which has an additional set of engine starters, batteries and battery chargers available. Redundant systems are fully isolated to avoid single points of failure.
- High ambient (50°C) cooling packages, for top performance in the most demanding environments.
- Generac Modular Power Systems (MPS), enhance reliability, scalability, and serviceability by integrating multiple generators utilizing Deep Sea onboard paralelling controls. Providing redundant, flexible, and easily expandable power solutions.
- Configurable circuit breakers, offered as left and/or right-side breakers, are configurable up to full rated generator amperage at 480V.
Generac will provide packaging and aftertreatment, including enclosures, tanks and switchboards, which are coordinated directly with packaging manufacturers with expertise in the Data Center industry.
With the growing challenges of an aging power grid, increasingly severe weather, and rising energy demands, the company has been expanding its focus on commercial and industrial markets. In recent years, Generac has gained valuable market insights, made strategic acquisitions, assembled a team of industry experts, and developed cutting-edge solutions to provide reliable backup power for data centers.
"We're seeing rapid growth in the construction of new data centers by hyperscalers and cloud service providers, which is fueled by the explosion of AI and an unprecedented surge in energy demand," said Brad Meissner, Director of Product Management, industrial stationary generators, Generac. "With our unmatched scalability and innovative new products, we're well positioned to meet the increasing demands of this growing market. Unlike others, our differentiated supply chain and our ability to adjust production to market demand, allows us to provide shorter lead times, which enables faster deployment and helps reduce downtime."
For more information about Generac's new product line, visit generac.com/industrial/industry-expertise/data-centers/.
About Generac
Generac Holdings, Inc. (NYSE: GNRC) is a total energy solutions company that empowers people to use energy on their own terms. Founded in 1959, Generac is a leading global designer, manufacturer, and provider of a wide range of energy technology solutions. The Company provides power generation equipment, energy storage systems, energy management devices & solutions, and other power products serving the residential, light commercial, and industrial markets. Generac introduced the first affordable backup generator and later created the automatic home standby generator category. The Company continues to expand its energy technology offerings for homes and businesses in its mission to Power a Smarter World and lead the evolution to more resilient, efficient, and sustainable energy solutions.
Media Contact:
Jonathan Stern
Jonathan.Stern@Generac.com | (312) 402-7167
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SOURCE Generac Power Systems, Inc.
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