LAZYDAYS AND GENERAL RV COMPLETE LONGMONT, COLORADO TRANSACTION

Rhea-AI Summary

Lazydays Holdings (GORV) has completed the sale of its Longmont, Colorado location to General RV Center, marking the final transaction in a previously announced three-store deal. General RV, a third-generation family-owned business, sees this acquisition as part of its expansion strategy, marking its first entry into Colorado. The company has significantly grown in recent years, nearly doubling its Supercenter count to 23 locations across nine states. Lazydays will maintain its presence in Colorado through its legacy store in Loveland, which has been operational for almost a decade. This transaction aligns with Lazydays' strategy to streamline its operations while enabling General RV to expand its geographical footprint and customer service capabilities.

Positive

• Final completion of previously announced three-store sale to General RV, indicating successful execution of strategic plan
• Lazydays retains its established Loveland, Colorado location with 10 years of operational history
• Transaction allows Lazydays to focus on streamlined operations

Negative

• Reduction in Lazydays' market presence through the sale of its Longmont location

Insights

RV Industry Financial Analyst

Lazydays completes strategic divestiture of Longmont store to General RV, finalizing three-store sale while retaining nearby Loveland location.

Lazydays Holdings (GORV) has completed the final transaction in its previously announced three-store sale to General RV Center, with the closure of the Longmont, Colorado location deal. This strategic divestiture represents a significant milestone in Lazydays' ongoing restructuring efforts to focus on a streamlined footprint while maintaining its established presence in Colorado through its nearly decade-old Loveland store.

For General RV, this acquisition marks their entry into the Colorado market, becoming their first location in the state and expanding their presence to nine states nationwide. The transaction aligns with General RV's aggressive expansion strategy, as the company has nearly doubled its Supercenter count over the past three years, now operating 23 locations across the country.

This deal likely benefits both companies strategically - Lazydays reduces operational complexity while preserving market presence through its established Loveland location, while General RV gains immediate market entry into Colorado with an established operation. The transaction continues the ongoing consolidation trend in the RV retail sector, where larger, well-capitalized operators like General RV (a third-generation family business) are expanding their geographic footprint while some competitors rationalize their operations to focus on core markets.

TAMPA, Fla., June 13, 2025 /PRNewswire/ -- Lazydays Holdings, Inc. (NASDAQCM: GORV) ("Lazydays" or the "Company") announced today that it has closed on the asset sale of its Longmont, Colorado location to General R.V. Center, Inc. ("General RV"). This closing marks the final transaction completion of the previously announced three stores to General RV.

"Expanding our footprint into Colorado represents our ongoing commitment to our current and future customers to provide access to premier customer service and endless options for their RVing needs," said General RV CEO and third-generation family owner Loren Baidas. "Working with the team at Lazydays has helped us achieve our goals to do just that in a new region."

Ron Fleming, Interim CEO of Lazydays, said, "We have completed the last of our previously announced sales to General RV with the closing of our location in Longmont, Colorado. The closing of this transaction allows Lazydays to focus on our streamlined footprint, including our legacy store in Loveland, Colorado, which we have operated for nearly 10 years. We again thank General RV for this expeditious and smooth transaction process."

In the past three years, General RV has nearly doubled its number of Supercenters nationwide offering sales and service of thousands of RVs ranging from affordable travel trailers to luxury motorhomes. The third-generation, family-owned company currently has 23 locations in nine states including Florida, Illinois, Ohio, Virginia, Utah, North Carolina, Pennsylvania, Arizona and Michigan, where its corporate offices are located. The company's two most recent acquisitions include its first Supercenter in Mesa, Arizona, and a new facility in Fort Pierce, Florida. This is General RV's first location in the state of Colorado.

About Lazydays

Lazydays has been a prominent player in the RV industry since our inception in 1976, earning a stellar reputation for delivering exceptional RV sales, service, and ownership experiences. Our commitment to excellence has led to enduring relationships with RVers and their families who rely on us for all of their RV needs.

Our wide selection of RV brands from top manufacturers, state-of-the-art service facilities, and an extensive range of accessories and parts ensure that Lazydays is the go-to destination for RV enthusiasts seeking everything they need for their journeys on the road. Whether you're a seasoned RVer or just starting your adventure, our dedicated team is here to provide outstanding support and guidance, making your RV lifestyle truly extraordinary.

Lazydays is a publicly listed company on the Nasdaq stock exchange under the ticker "GORV."

About General RV

Founded in Michigan in 1962, General RV Center is the nation's premier RV dealer. The company operates more than 20 full-service dealerships in Michigan, Illinois, Ohio, Virginia, Florida, Utah, North Carolina, Arizona and Pennsylvania. Each location offers the largest selection of RVs for sale, state-of-the-art RV service facilities and retail RV parts and accessories. Visit GeneralRV.com for more information.

Forward Looking Statements

This press release includes "forward-looking statements" within the meaning of the "Safe-Harbor" provisions of the Private Securities Litigation Reform Act of 1995. Forward looking statements include statements regarding our goals, plans, projections and guidance regarding our financial position, results of operations, market position, pending and potential future financing transactions and business strategy, and often contain words such as "project," "outlook," "expect," "anticipate," "intend," "plan," "believe," "estimate," "may," "seek," "would," "should," "likely," "goal," "strategy," "future," "maintain," "continue," "remain," "target" or "will" and similar references to future periods. Examples of forward-looking statements in this press release include, among others, the benefits of the potential transaction described herein and the future financial performance of the Company following such transaction.

By their nature, forward-looking statements involve risks and uncertainties because they relate to events that depend on circumstances that may or may not occur in the future. Forward-looking statements are not guarantees of future performance, and our actual results of operations, financial condition and liquidity and development of the industry in which we operate may differ materially from those made in or suggested by the forward-looking statements in this press release. The risks and uncertainties that could cause actual results to differ materially from estimated or projected results include, without limitation, the ability of the parties to successfully close future transactions, future economic and financial conditions (both nationally and locally), changes in customer demand, our relationship with, and the financial and operational stability of, vehicle manufacturers and other suppliers, risks associated with our indebtedness (including our ability to obtain further waivers or amendments to credit agreements, the actions or inactions of our lenders, available borrowing capacity, our compliance with financial covenants and our ability to refinance or repay indebtedness on terms acceptable to us), acts of God or other incidents which may adversely impact our operations and financial performance, government regulations, legislation and others set forth throughout under the headers "Management's Discussion and Analysis of Financial Condition and Results of Operations" and "Risk Factors" and in the notes to our financial statements, in our most recent Quarterly Report on Form 10-Q, Annual Report on Form 10-K and from time to time in our other filings with the U.S. Securities and Exchange Commission. We urge you to carefully consider this information and not place undue reliance on forward-looking statements. We undertake no duty to update our forward-looking statements, which are made as of the date of this release.

Contact
investors@lazydays.com

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SOURCE Lazydays RV

FAQ

What is the significance of Lazydays (GORV) selling its Longmont, Colorado location to General RV?

The sale marks the completion of a previously announced three-store transaction between the companies, allowing Lazydays to streamline operations while maintaining its Loveland location and enabling General RV's expansion into Colorado.

How many locations does General RV now operate after the Longmont acquisition?

General RV now operates 23 locations across nine states, including Florida, Illinois, Ohio, Virginia, Utah, North Carolina, Pennsylvania, Arizona, and Michigan.

Will Lazydays (GORV) maintain any presence in Colorado after the Longmont sale?

Yes, Lazydays will maintain its legacy store in Loveland, Colorado, which has been operational for nearly 10 years.

How has General RV's expansion progressed in recent years?

General RV has nearly doubled its number of Supercenters nationwide in the past three years, with recent acquisitions including locations in Mesa, Arizona, Fort Pierce, Florida, and now Longmont, Colorado.

Who is the current leadership of the companies involved in the Longmont transaction?

Loren Baidas serves as CEO of General RV, while Ron Fleming is the Interim CEO of Lazydays Holdings.