GPOPlus+ Activates Field Teams in Las Vegas as Initial Phase of National Rollout Strategy

Rhea-AI Summary

GPO Plus (OTCQB:GPOX) has launched its Field Operations & Retail Channel Engagement sales team (G-FORCE) in Las Vegas as part of its national expansion strategy. The team aims to onboard 200 new retail locations across the Las Vegas metropolitan area. This initiative follows a strong Q3 performance where GPOX achieved a 30% reduction in operating expenses and increased gross margins from 15% to 28%. The G-FORCE team will handle store onboarding, product education, merchandising, and order placement, creating a repeatable model for national expansion. This field activation complements GPOX's recently launched call center and DISTRO+ Wholesale Portal, enhancing their AI-powered distribution system for gas stations and convenience stores.

Positive

• Q3 performance showed 30% reduction in operating expenses
• Gross margins increased significantly from 15% to 28%
• Structured expansion plan targeting 200 new retail locations in Las Vegas
• Implementation of multiple sales channels through field teams, call center, and digital portal

Negative

• None.

A new Field Operations & Retail Channel Engagement activation team has launched in Las Vegas to onboard 200 new stores and establish a scalable model for nationwide expansion.

LAS VEGAS, NV / ACCESS Newswire / May 22, 2025 / GPO Plus, Inc. (OTCQB:GPOX), an AI-powered distributor revolutionizing product delivery to gas stations and convenience stores through its innovative, tech-driven Direct Store Delivery (DSD) model, today announced the deployment of its Field Operations & Retail Channel Engagement sales team ("G-FORCE") in Las Vegas to drive new retail account growth and deepen market penetration.

G-FORCE is a field-based sales team designed to open new accounts, accelerate product placement, collect data at the store level, and increase revenue. The initial goal is to activate 200 new retail locations across the Las Vegas metropolitan area.

This hands-on activation initiative is part of a larger, coordinated growth strategy now being executed following a strong Q3, where GPOX reported a 30% reduction in operating expenses and a significant increase in gross margins from 15% to 28%. With operations streamlined and margins improving, the company is entering a new expansion phase, and a field activation team is a key growth lever within that framework.

"The field activation team is a critical component of our national rollout strategy," said Brett H. Pojunis, CEO of GPO Plus, Inc. "This program allows us to scale efficiently, connect directly with high-value retail partners, and apply what we learn to expand rapidly into new markets. Combined with our call center, digital ordering portal, and improved logistics, this strategy gives us a clear edge to open new markets and execute our billion-dollar vision."

This initiative is designed as a repeatable and scalable model. By deploying trained field teams in densely populated urban markets, GPOX bypasses traditional distribution bottlenecks and establishes direct relationships with independent retailers. The G-Force teams handle store onboarding, product education, merchandising, and order placement-closing the loop between sales strategy and in-store execution. Once the Las Vegas operation reaches maturity, GPOX plans to replicate this model in additional key markets as part of a structured national rollout.

The Las Vegas activation also complements GPOX's recently launched call center and DISTRO+ Wholesale Portal, both designed to increase velocity and reach across sales channels. Together, these initiatives significantly expand GPOX's total addressable market (TAM) and provide the scalable infrastructure needed to drive national growth.

To learn more, visit GPOPlus.com.

Connect with us on social media to view live video updates, content, and general information about GPOX: https://gpoplus.com/social.

About GPOPlus+ (GPOX)
GPOX is an AI-powered Distributor revolutionizing the future of distribution to gas stations and convenience stores with its innovative technology-driven Direct Store Delivery (DSD) model. Our goal is clear and ambitious: "to build the largest nationwide DSD distribution company servicing gas stations, convenience stores, and beyond." Our technology-driven AI network, featuring strategically placed Regional Hubs and Mini Hubs, is designed to optimize efficiency and maximize reach. Central to our operations is our in-house AI technology platform, PRISM+. Designed to streamline the distribution process, PRISM+ supports efficient delivery, inventory management, data analytics, and overall operational excellence, enabling us to reliably and effectively meet the dynamic needs of our partners. Our mission is to consolidate the fragmented market segment managed by numerous regional vendors. Our dedication to excellence is evident in our product selection process, where we align offerings with consumer demand and partner with top-tier vendors and brands, ensuring our portfolio remains diverse and highly profitable.

For more information, please visit www.GPOPlus.com.

Information about Forward-Looking Statements
This press release contains "forward-looking statements" that include statements regarding expected financial performance and growth information relating to future events. Forward-looking statements include statements with respect to beliefs, plans, objectives, goals, expectations, anticipations, assumptions, estimates, intentions, and future performance, and involve known and unknown risks, uncertainties and other factors, which may be beyond the control of the Company and its officers and managers, and which may cause actual results, performance or achievements to be materially different from future results, performance or achievements expressed or implied by such forward-looking statements. Forward-looking statements should not be read as a guarantee of future performance or results and will not necessarily be accurate indications of the times at, or by which, that performance or those results will be achieved. Forward-looking statements are based on information available at the time they are made and/or management's good faith belief as of that time with respect to future events and are subject to risks and uncertainties that could cause actual performance or results to differ materially from those expressed in, or suggested by, the forward-looking statements. Important factors that could cause these differences include, but are not limited to; inability to gain or maintain licenses, reliance on unaudited statements, the Company's need for additional funding, governmental regulation of the cannabis industry, the impact of competitive products and pricing, the demand for the Company's products, and other risks that are detailed from time-to-time in the Company's filings with the United States Securities and Exchange Commission. All statements other than statements of historical fact are statements that could be forward-looking statements. You can typically identify these forward-looking statements through use of words such as "may," "will," "can" "anticipate," "assume," "should," "indicate," "would," "believe," "contemplate," "expect," "seek," "estimate," "continue," "plan," "point to," "project," "predict," "could," "intend," "target," "potential," and other similar words and expressions of the future. The Company expresses its expectations, beliefs and projections in good faith and believes that its expectations reflected in these forward-looking statements are based on reasonable assumptions. However, there is no assurance that these expectations, beliefs and projections will prove to have been correct. Such statements reflect the current views of the Company with respect to its operations and future events, and are subject to certain risks, uncertainties and assumptions relating to its proposed operations, including the risk factors set forth herein. Should one or more of these risks or uncertainties materialize or should the underlying assumptions prove incorrect, the Company's actual results may vary significantly from those intended, anticipated, believed, estimated, expected or planned. In light of these risks, uncertainties and assumptions, any favorable forward-looking events discussed herein might not be realized and occur. The Company has no obligation to update or revise its forward-looking statements, whether as a result of new information, future events or otherwise. For a more detailed description of the risk factors and uncertainties affecting GPO Plus, Inc. GPOX, please refer to the Company's recent Securities and Exchange Commission filings, which are available at www.sec.gov. The Company undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events, or otherwise.

Company Contacts:
GPOX Shareholder Success Team:
Brett H. Pojunis, CEO
Email: ir@gpoplus.com
Shareholder's Line: 855.935.GPOX (4769)

SOURCE: GPO Plus, Inc.

View the original press release on ACCESS Newswire

FAQ

What is GPOX's G-FORCE initiative and what are its objectives?

G-FORCE is GPOX's field-based sales team launched in Las Vegas to open new accounts, accelerate product placement, and collect store-level data. Its initial objective is to activate 200 new retail locations across the Las Vegas metropolitan area.

How did GPOX perform in Q3 2025?

GPOX reported strong Q3 performance with a 30% reduction in operating expenses and increased gross margins from 15% to 28%.

What is GPOX's expansion strategy beyond Las Vegas?

GPOX plans to use the Las Vegas G-FORCE initiative as a repeatable and scalable model, which they intend to replicate in other key markets as part of their structured national rollout strategy.

What complementary sales channels has GPOX implemented?

GPOX has implemented multiple sales channels including the G-FORCE field team, a call center, and the DISTRO+ Wholesale Portal to increase sales velocity and market reach.