Goodyear Assurance MaxLife 2: Goodyear's Longest-Lasting Tire Now Available in U.S. and Canada
Rhea-AI Summary
Goodyear Tire & Rubber Company (NASDAQ: GT) has launched its Assurance MaxLife 2, their longest-lasting premium all-season tire, now available in the United States and Canada. The tire comes with an impressive 85,000-mile limited treadlife warranty and is designed for a wide range of vehicles including luxury SUVs, family sedans, and crossovers.
The new tire features Goodyear's proprietary TredLife Technology, combining enhanced tread compound and innovative pattern for long-lasting performance. Available in 58 sizes, the Assurance MaxLife 2 fits popular vehicles like BMW X5, Mercedes GLE, Toyota Camry, Honda Accord, Ford Explorer, and Toyota RAV4. The tire includes four deep tread grooves, zigzag sipes for grip, and a built-in Wear Gauge for tread monitoring.
Positive
- Longest-lasting tire with 85,000-mile limited treadlife warranty
- Wide market coverage with 58 sizes fitting popular vehicle models
- Enhanced features including TredLife Technology and Wear Gauge monitoring system
- Expanded fitments including W-speed rated and XL sizes
Negative
- None.
News Market Reaction
On the day this news was published, GT gained 2.21%, reflecting a moderate positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
Premium Tire Engineered for Everyday Excellence and Built for the Way You Drive—From Daily Commutes to Weekend Getaways
Engineered for today's most popular vehicles—from family sedans and fuel-efficient hybrids to crossovers and luxury SUVs—the Assurance MaxLife 2 is built for drivers who expect more from their tires. With 58 sizes, the Assurance MaxLife 2 fits a wide range of vehicles, including the BMW X5, Mercedes GLE, Toyota Camry, Honda Accord, Ford Explorer and Toyota RAV4.
Whether commuting to work, taking the kids to practice or heading out on a weekend road trip, the Assurance MaxLife 2 is designed to go the distance. Featuring Goodyear's proprietary TredLife™ Technology, the tire combines an enhanced tread compound and innovative pattern to help deliver long-lasting performance and all-season traction. Four deep tread grooves and zigzag sipes provide confident grip in wet or dry conditions, while a built-in Wear Gauge® makes it easy to monitor tread depth over time.
"The Goodyear Assurance MaxLife 2 is a direct response to what today's drivers are asking for when it comes to their tires," said Ryan Waldron, president, Goodyear Americas. "We're proud to bring a tire to the market that will not only meet consumer expectations but exceed them, with an impressive tread life and performance that drivers can count on."
With a quiet, comfortable ride and expanded fitments for modern vehicles—including more W-speed rated and XL sizes—the Assurance MaxLife 2 offers a one-line solution for drivers who want to get the most out of every mile.
The tire is now available for order, with shipments underway in the
*Goodyear's longest-lasting tire based on Goodyear Assurance MaxLife® 2 85,000-mile Tread Life Limited Warranty. Individual results may vary. See Goodyear's warranty guide or goodyear.com or goodyear.ca for complete details.
About The Goodyear Tire & Rubber Company
Goodyear is one of the world's largest tire companies. It employs about 68,000 people and manufactures its products in 53 facilities in 20 countries around the world. Its two Innovation Centers in
CONTACT:
EMILY CROPPER
330.796.3823
EMILY_CROPPER@GOODYEAR.COM
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SOURCE The Goodyear Tire & Rubber Company
FAQ
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