The OG Goodyear Blimp Is Back
Rhea-AI Summary
Goodyear has announced a special celebration for its blimp's 100th anniversary in 2025, featuring a vintage makeover of its Wingfoot One airship. The blimp will sport a black and silver color scheme inspired by Goodyear's first branded blimp, Pilgrim, complete with a vintage logo and the historic blue and yellow house flag.
The redesigned Wingfoot One will make its debut appearance at an undisclosed location, with fans encouraged to guess its first destination on social media. The company plans a 100+ city tour throughout the year, with celebrations officially beginning on June 3, 2025.
As part of the festivities, Goodyear is launching a 'Buy for a Chance to Fly' sweepstakes from January 1 to April 10, 2025. Three winners will receive a blimp flight certificate for two passengers and a $3,000 travel voucher. The company's other blimps will maintain their traditional blue and yellow design.
Positive
- Marketing initiative could boost brand visibility and consumer engagement through 100+ city tour
- Potential increase in tire sales through 'Buy for a Chance to Fly' promotion
Negative
- None.
News Market Reaction 1 Alert
On the day this news was published, GT declined 3.25%, reflecting a moderate negative market reaction.
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The company's iconic airship is being re-wrapped with a black and silver color scheme, including a vintage
"Bringing back the look of
The vintage wrap process takes several weeks to complete. Once applied, Wingfoot One will make its first public appearance this year dressed as Pilgrim, and
Goodyear Blimps have a long history of making aerial appearances at the biggest events, from the World Series to the Olympics and Academy Awards. Fans are encouraged to tag @GoodyearBlimp on social media with their best guess and follow the accounts for hints along the way.
Celebrating 100 Years
Fans can also enter for a chance to win a once-in-a-lifetime passenger flight experience through the "Buy for a Chance to Fly" sweepstakes. The three winners selected will receive a blimp flight certificate for two passengers redeemable at any of
A media kit, including still images and a time lapse video of the vintage wrap application is available here. For more images of the blimp throughout history, details about its milestone moments and more information about the 100th anniversary celebrations, please see the Blimp 100th Anniversary press kit and media gallery.
About The Goodyear Tire & Rubber Company
*No purchase necessary. One entry per person. Official Rules available at Goodyear.com.
GLOBAL HEADQUARTERS:
200 INNOVATION WAY,
MEDIA WEBSITE:
WWW.GOODYEARNEWSROOM.COM
CONTACT:
JULIANNE ROBERTS
JULIANNE_ROBERTS@GOODYEAR.COM
AGENCY/ANALYST CONTACT:
CHARLOTTE HENLEY
CHARLOTTE.HENLE@PORTERNOVELLI.COM
DIGITAL PRESS KIT:
VINTAGE BLIMP
100TH ANNIVESRARY
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SOURCE The Goodyear Tire & Rubber Company