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Gray Media Updates Second Quarter 2025 Guidance and Provides an Update on Certain Developments During the Quarter

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Gray Media (NYSE: GTN) has updated its Q2 2025 guidance, projecting total revenue between $769-775 million, down from $826 million in Q2 2024. The decline is primarily driven by lower political advertising revenue, expected at $8-9 million compared to $47 million in the previous year.

Key developments include debt management actions, with Gray repurchasing $7.7 million of senior notes and making term loan amortization payments totaling $15 million. The company also expects to record a $29 million non-cash impairment charge related to its Atlanta station WANF, which will cease its CBS network affiliation on August 16, 2025.

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Positive

  • None.

Negative

  • Total revenue projected to decline to $769-775M from $826M in Q2 2024
  • Political advertising revenue significantly down to $8-9M from $47M year-over-year
  • $29M non-cash impairment charge due to WANF losing CBS network affiliation
  • Production companies expenses increasing to $19-20M from $14M in Q2 2024

News Market Reaction

+10.36%
1 alert
+10.36% News Effect

On the day this news was published, GTN gained 10.36%, reflecting a significant positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

ATLANTA, July 08, 2025 (GLOBE NEWSWIRE) -- Gray Media, Inc. (“Gray,” “we,” “us,” or “our”) (NYSE: GTN) today announced an update to its financial guidance for the quarter ended June 30, 2025, along with certain other developments that occurred during the quarter.

Updated Guidance for the Quarter Ended June 30, 2025

We have not completed the process to finalize our financial results for the quarter ended June 30, 2025. Nevertheless, based upon our current forecasts and internal estimates for the quarter, we currently anticipate the following financial results, as outlined below in approximate ranges and as compared to the quarter ended June 30, 2024. This guidance and our internal estimates have not been subject to our normal financial closing and financial statement preparation processes, and as a result our actual results could be different and those differences could be material. In addition, the following information should not be used to draw any inferences regarding financial or operating results or data that is not described below:

  
 Quarter Ended
   June 30, 2025
 June 30, 2024 (Guidance Updated)
 (Actual) Low High
 (in millions)
Revenue (less agency commissions):     
Core advertising$373  $360  $362 
Political 47   8   9 
Retransmission consent 371   368   369 
Production companies 18   18   19 
Other 17   15   16 
Total revenue$826  $769  $775 
Operating expenses (excluding depreciation, amortization and loss on disposal of assets):  
Broadcasting:     
Station expenses$331  $332   335 
Network affiliation fees 233   233   235 
Non-cash stock-based compensation 1       
Total broadcasting expense$565  $565  $570 
Production companies$14  $19  $20 
Corporate and administrative:     
Corporate expenses$23  $20  $25 
Non-cash stock-based compensation 5   5   5 
Total corporate and administrative expense$28  $25  $30 
            

This updated guidance includes the impact of recent market conditions as well as the developments described below.

Debt Repurchase and Amortization Payments

In June 2025, Gray repurchased $7.7 million in aggregate principal amount of its outstanding 5.875% senior notes due 2026. In addition, during June 2025, Gray made amortization payments of $11.25 million on its Term Loan D due 2028 and $3.75 million on its Term Loan F due 2029 that collectively satisfy all required mandatory amortization obligations on these term loans through December 31, 2025. These actions result from our ongoing commitment to strengthen our balance sheet and enhance our financial flexibility.

Non-Cash Impairment Charge Related to WANF

Gray expects to record a non-cash impairment charge of approximately $29 million in the second quarter of 2025, related to intangible assets associated with its Atlanta station, WANF. This charge results from WANF ceasing its CBS network affiliation effective August 16, 2025, and operating as an independent station thereafter, as previously announced. The impairment charge is expected to be reflected in Gray’s second quarter financial statements and is not expected to have a material impact on Gray’s ongoing operations or liquidity.

Forward-Looking Statements:

This press release contains certain forward-looking statements that are based largely on our current expectations and reflect various estimates and assumptions by us, including with respect to financial results for the quarter ended June 30, 2025. These statements are statements other than those of historical fact and may be identified by words such as “estimates,” “expect,” “anticipate,” “will,” “implied,” “assume” and similar expressions. Forward-looking statements are subject to certain risks, trends and uncertainties that could cause actual results and achievements to differ materially from those expressed in such forward-looking statements. Such risks, trends and uncertainties, which in some instances are beyond our control, include: estimates of future revenue, future expenses, future capital expenditures, future income tax payments and other future events. We are subject to additional risks and uncertainties described in our quarterly and annual reports filed with the Securities and Exchange Commission from time to time, including in the “Risk Factors,” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations” sections contained therein, which reports are made publicly available via our website, www.graymedia.com. Any forward-looking statements in this press release should be evaluated in light of these important risk factors. This press release reflects management’s views as of the date hereof. Except to the extent required by applicable law, Gray undertakes no obligation to update or revise any information contained in this press release beyond the published date, whether as a result of new information, future events or otherwise. Information about certain potential factors that could affect our business and financial results and cause actual results to differ materially from those expressed or implied in any forward-looking statements are included under the captions “Risk Factors” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations,” in our Annual Report on Form 10-K for the year ended December 31, 2024, and may be contained in reports subsequently filed with the U.S. Securities and Exchange Commission and available at www.sec.gov.

About Gray Media:

Gray Media, Inc. (NYSE: GTN) is a multimedia company headquartered in Atlanta, Georgia. The company is the nation’s largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 37 percent of US television households. The portfolio includes 78 markets with the top-rated television station and 99 markets with the first and/or second highest rated television station during 2024, as well as the largest Telemundo Affiliate group with 44 markets. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray’s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. For more information, please visit www.graymedia.com.

Gray Contacts:

Jeffrey R. Gignac, Executive Vice President and Chief Financial Officer, 404-504-9828
Kevin P. Latek, Executive Vice President, Chief Legal and Development Officer, 404-266-8333

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FAQ

What is Gray Media's (GTN) projected revenue for Q2 2025?

Gray Media projects total revenue between $769-775 million for Q2 2025, compared to $826 million in Q2 2024.

How much is the impairment charge for WANF and why?

Gray expects a $29 million non-cash impairment charge in Q2 2025 due to WANF ceasing its CBS network affiliation effective August 16, 2025, and becoming an independent station.

What debt management actions did Gray Media take in June 2025?

Gray repurchased $7.7 million of senior notes due 2026 and made term loan amortization payments totaling $15 million, satisfying all mandatory obligations through December 2025.

How much did GTN's political advertising revenue decline in Q2 2025?

Political advertising revenue is expected to decline to $8-9 million in Q2 2025, compared to $47 million in Q2 2024.

What is Gray Media's current market presence in the US?

Gray Media is the largest owner of top-rated local TV stations, serving 113 television markets reaching approximately 37 percent of US television households.
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