Celestial Seasonings® Expands Anytime Wellness Tea Line with Three New Functional Blends

Rhea-AI Summary

Celestial Seasonings (NASDAQ:HAIN) is expanding its Anytime Wellness tea collection with three new functional herbal blends: Prebiotic Blend, Stomach Soother, and Throat Soother. The caffeine-free teas are designed to support occasional digestive upset, throat comfort, and everyday gut health while emphasizing flavorful, approachable routines.

Prebiotic Blend combines hibiscus and prebiotic fiber to support gut health and the microbiome; Stomach Soother uses ginger and mints to help occasional digestive upset and nausea; Throat Soother features slippery elm, licorice root, and wild cherry bark for throat soothing. According to Celestial Seasonings, the Anytime Wellness range is now available on Amazon, at Target and celestialseasonings.com, with expanded distribution to Kroger and Walmart in late summer.

Market Context

HAIN's recent news record includes a -6.5% 24-hour reaction to news_id 1050214, a prior product laun...

Analysis

HAIN's recent news record includes a -6.5% 24-hour reaction to news_id 1050214, a prior product launch. The current announcement should be assessed through distribution execution, consumer adoption, and the company's low short-positioning context.

Key Figures

New functional blends: 3 blends Brand history: more than 50 years Data period: L52 weeks ending 7/13/25

3 metrics

New functional blends 3 blends Anytime Wellness collection expansion

Brand history more than 50 years Celestial Seasonings specialty tea presence

Data period L52 weeks ending 7/13/25 Circana source for herb specialty bagged tea

Historical Context

5 past events · Latest: Jul 15 (Positive)

Pattern 5 events

Date	Event	Sentiment	24h Move	Catalyst
Jul 15	charitable partnership	Positive	-1.0%	Earth’s Best announced a $50,000 donation and planned employee backpack assembly.
May 11	earnings report	Negative	+10.2%	Fiscal Q3 sales declined 13% year over year despite debt reduction and positive free cash flow.
May 04	product launch	Positive	-6.5%	Earth’s Best launched its first organic snack line for children ages four through eight.
Apr 20	earnings scheduling	Neutral	+9.8%	Hain scheduled its fiscal third-quarter results release and conference call for May 11.
Mar 02	business divestiture	Positive	-2.5%	Hain completed the North American Snacks sale and stated proceeds would reduce debt.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

HAIN's prior news reactions diverged from the stated or observable tone of all five selected events.

Key Terms

prebiotic fiber, microbiome, slippery elm bark

3 terms

prebiotic fiber medical

"next-generation benefits–like prebiotic fiber–before consumers even think"

Prebiotic fiber is an indigestible part of certain foods that acts like fertilizer for beneficial gut bacteria, helping them grow and produce substances linked to digestion and immune support. For investors, it signals potential product demand, formulation advantages, and marketing or regulatory opportunities in foods, supplements and health products — much like a key ingredient that can make a product stand out or qualify for health-focused claims.

microbiome medical

"to support gut health and nourish your microbiome from the inside out"

Microbiome is the community of tiny living organisms—bacteria, viruses, fungi and their genes—that live in a particular place, like the gut, skin or soil; think of it as a neighborhood of microscopic life that affects how that environment works. Investors care because changes or products that target the microbiome can alter health outcomes, crop yields or consumer product performance, creating new markets, regulatory risks and potential shifts in revenue for companies.

slippery elm bark medical

"featuring trusted botanicals, like ginger, peppermint, and slippery elm"

Slippery elm bark is the inner bark of the elm tree that is dried and used as an herbal remedy and ingredient in supplements and foods; when mixed with water it forms a thick, slippery gel called mucilage that soothes mucous membranes. For investors, it matters because it is a tangible product ingredient subject to supply, labeling rules, safety and efficacy claims, and consumer demand—similar to knowing whether a company sells cotton or canned peaches.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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New anytime wellness teas combine purposeful ingredients and delicious flavor to help occasional digestive upset, throat comfort, and everyday gut health.

BOULDER, Colo., July 30, 2026 (GLOBE NEWSWIRE) -- Celestial Seasonings^®, a pioneer in the specialty tea aisle for more than 50 years and the leading herbal tea brand¹, is expanding its Anytime Wellness collection with three new functional herbal blends crafted to soothe and support wellness routines.

The newest additions–Prebiotic Blend, Stomach Soother, and Throat Soother–harmoniously combine trusted functional ingredients with delicious, vibrant flavor profiles, from hibiscus punch, to ginger and mint, to sweet citrus and herbal notes, making it easier than ever to support your wellbeing from the inside out. For decades, generations of tea lovers have reached for the brand’s iconic Sleepytime^® teas to wind down. Now, Celestial Seasonings is bringing that same trusted, time-tested herbal expertise to its nurturing wellness platform, uplifting any moment of the day.

As consumers look for simple, gentle ways to support their daily wellbeing, the Anytime Wellness collection offers approachable, flavorful rituals that seamlessly fit into any routine. Whether intentionally nourishing gut health, pausing for a cup to reset during a demanding schedule, comforting stomach troubles, or soothing your throat after a long day of back-to-back meetings and social events, these new, caffeine-free blends provide a moment of proactive care with every sip.

"People already count on us to soothe their days and nights. Now, we’re elevating functional wellness with next-generation benefits–like prebiotic fiber–before consumers even think to look for it in the tea aisle," said Lee Nelson, Marketing Director, Celestial Seasonings at The Hain Celestial Group. "We're meeting the immediate needs of tea lovers today with timeless remedies, while completely reimagining what a functional cup of tea can do for them tomorrow."

Celestial Seasonings tea shows that modern functional benefits and exceptional flavor can go hand in hand. The latest additions expand the functional lineup through distinct, purpose-built blends that range from forward-thinking formulas with ingredients like prebiotic fiber, to time-honored herbal remedies featuring trusted botanicals, like ginger, peppermint, and slippery elm. The newest offerings include:

• Prebiotic Blend is a bold, tangy herbal tea blended with prebiotic fiber and hibiscus to support gut health and nourish your microbiome from the inside out. Bursting with notes of berry, citrus punch, and the tartness of hibiscus, this first-of-its-kind blend introduces prebiotic fiber to the tea aisle in a delicious, approachable way, turning a gut-health ritual into a joyful daily routine.
• Stomach Soother is a soothing, refreshing herbal blend of ginger, spearmint, and peppermint crafted to help soothe occasional digestive upset and nausea. Featuring a bright ginger and mint taste, this comforting tea calms digestive upset in the moment so you can get back to feeling like yourself again.
• Throat Soother is a soothing citrus-flavored herbal blend formulated with slippery elm bark, licorice root, and wild cherry bark for throat soothing. Wrapped in warm, inviting notes of orange, lemon, honey, mint, and cinnamon, it delivers the warmth your throat is asking for in every sip.
  
  

Celestial Seasonings^® Anytime Wellness teas are available now on Amazon, at Target and celestialseasonings.com, with the complete expanded lineup arriving at Kroger and Walmart throughout late summer.

¹ Source: Circana, Total US MULO + C, L52 weeks ending 7/13/25 herb specialty bagged tea

About Celestial Seasonings^®
For more than 50 years, Celestial Seasonings, part of The Hain Celestial Group family of brands, has created delicious specialty teas that inspire magical moments of delight. The brand currently offers more than 90 flavorful varieties of herbal, green, black, and wellness teas. Each blend is crafted from the finest herbs, teas, spices and botanicals and is presented in packaging adorned with beautiful artwork and inspiring quotes. From calming and relaxing, to refreshing and rejuvenating, to everyday wellness support, there's a Celestial Seasonings® product for all the moods and moments of your day. We invite you to Taste our World. For more information, visit celestialseasonings.com or follow Celestial Seasonings on Facebook, Instagram, or TikTok.

About The Hain Celestial Group, Inc.
Hain Celestial is a leading health and wellness company whose purpose is to inspire healthier living for people, communities and the planet through better-for-you brands. For more than 30 years, Hain Celestial has intentionally focused on delivering nutrition and well-being that positively impacts today and tomorrow. Headquartered in Hoboken, N.J., Hain Celestial's products across beverages, yogurt, baby/kids and meal preparation are marketed and sold in over 70 countries around the world. Our leading brands include Celestial Seasonings^® teas, The Greek Gods^® yogurt, Earth's Best^® Organic and Ella's Kitchen^® baby and kids foods, Joya^® and Natumi^® plant-based beverages, Hartley’s^® jelly, as well as Cully & Sully^®, Yorkshire Provender^®, New Covent Garden^® soups, among others. For more information, visit www.hain.com and LinkedIn.

Media Contact:

Justin Godley
516-587-6085
Justin.Godley@hain.com

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/de31b78f-b5a2-4e9b-bf8e-48c85a00b0fb

FAQ

What new wellness teas did Celestial Seasonings (HAIN) launch in July 2026?

Celestial Seasonings launched three new Anytime Wellness teas: Prebiotic Blend, Stomach Soother, and Throat Soother. According to Celestial Seasonings, these caffeine-free herbal blends target gut health, occasional digestive upset, and throat soothing while delivering vibrant, approachable flavors for daily routines.

How does Celestial Seasonings Prebiotic Blend tea support gut health for HAIN consumers?

Prebiotic Blend is formulated with prebiotic fiber and hibiscus to support gut health and nourish the microbiome. According to Celestial Seasonings, this bold, tangy herbal tea features berry and citrus punch notes, turning a gut-health ritual into a joyful, easy daily habit for tea drinkers.

What ingredients are in Celestial Seasonings Stomach Soother tea and what is it for?

Stomach Soother combines ginger, spearmint, and peppermint in a soothing herbal blend crafted to help occasional digestive upset and nausea. According to Celestial Seasonings, its bright ginger-and-mint flavor is intended to provide digestive comfort so drinkers can get back to feeling like themselves again.

What makes Celestial Seasonings Throat Soother tea different in the Anytime Wellness line?

Throat Soother is a citrus-flavored herbal tea formulated with slippery elm bark, licorice root, and wild cherry bark. According to Celestial Seasonings, it delivers warm notes of orange, lemon, honey, mint, and cinnamon to provide a comforting, soothing experience for the throat in every sip.

Where can investors and consumers buy Celestial Seasonings Anytime Wellness teas in 2026?

Anytime Wellness teas are available on Amazon, at Target and on celestialseasonings.com. According to Celestial Seasonings, the complete expanded lineup, including the three new blends, is scheduled to arrive at Kroger and Walmart stores throughout late summer 2026.

Are Celestial Seasonings Anytime Wellness teas caffeine-free and suitable for daily routines?

Yes, the Anytime Wellness teas, including the three new blends, are caffeine-free and designed for daily use. According to Celestial Seasonings, they provide simple, gentle rituals that support wellbeing, from gut health and digestive comfort to throat soothing, at any moment of the day.