Weigel Broadcasting Embraces Cloud-Based Playout-to-Delivery Solution from Harmonic
Rhea-AI Summary
Harmonic (NASDAQ: HLIT) announced that Weigel Broadcasting is implementing Harmonic's VOS® Media Software for streamlined video distribution. The cloud-native software solution provides comprehensive playout-to-delivery capabilities, including ATSC 1.0 centralcasting.
Key benefits of the implementation include:
- Scalable software-driven approach replacing traditional hardware infrastructure
- Simplified workflow for ingest, centralcasting, playout, branding, encoding, and distribution
- Cost-efficient station expansion through compute power scaling
- Advanced features including delay-line, PSIP fetch, Nielsen watermarking, and AI captioning
The solution enables Weigel to monitor playlists and automate channel delivery via web interface, eliminating complex automation systems. The broadcaster can now efficiently expand its station lineup based on data center capacity while streamlining operations.
Positive
- Cloud-native solution reduces operational costs by eliminating hardware infrastructure
- Scalable platform enables efficient station expansion through compute power
- Streamlined end-to-end workflow increases operational efficiency
- Advanced features provide competitive technological advantages
Negative
- Implementation requires data center capacity for expansion
- Dependency on cloud infrastructure and compute resources
News Market Reaction 1 Alert
On the day this news was published, HLIT gained 4.12%, reflecting a moderate positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
Redefining Traditional Broadcast Workflows, Harmonic's VOS Media Software Reduces Costs and Streamlines Operations
"As we continue to grow the number of stations we own and operate, we wanted a scalable, software-driven approach — not more racks of hardware," said Kyle Walker, vice president of technology at Weigel Broadcasting. "With Harmonic's end-to-end playout-to-delivery solution, we can easily add new stations by scaling compute power rather than piecing together stand-alone appliances. This has streamlined our workflows, increased efficiency and given us the flexibility for expansion without the complexities of a traditional broadcast infrastructure."
Harmonic's VOS Media Software improves cost efficiencies for Weigel with a fully software-based, end-to-end workflow for ingest, centralcasting, advanced playout and branding, encoding, transcoding, statistical multiplexing and distribution. A built-in user interface enables seamless playlist monitoring and automated channel delivery via the web without requiring a complex automation system. Designed to scale, VOS Media Software empowers Weigel to expand its station lineup at any time, depending on data center capacity. Weigel can also enhance its broadcast channels by leveraging advanced capabilities on VOS Media Software, such as delay-line, PSIP fetch, Nielsen watermarking, Dolby upmix and AI captioning integration.
"By adopting our cloud-native VOS Media Software, Weigel is at the forefront of innovation as one of the first broadcasters utilizing a next-generation playout-to-delivery solution," said Gil Rudge, senior vice president, products and
Harmonic will demonstrate its innovative cloud solutions at the 2025 NAB Show, April 6-9, in
About Harmonic
Harmonic (NASDAQ: HLIT), the worldwide leader in virtualized broadband and video delivery solutions, enables media companies and service providers to deliver ultra-high-quality video streaming and broadcast services to consumers globally. The company revolutionized broadband networking via the industry's first virtualized broadband solution, enabling operators to more flexibly deploy gigabit internet services to consumers' homes and mobile devices. Whether simplifying OTT video delivery via innovative cloud and software platforms, or powering the delivery of gigabit internet services, Harmonic is changing the way media companies and service providers monetize live and on-demand content on every screen. More information is available at www.harmonicinc.com.
Legal Notice Regarding Forward-Looking Statements
This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Statements concerning Harmonic's business and the anticipated capabilities, advantages, reliability, efficiency, market acceptance, market growth, specifications and benefits of Harmonic products, services and technology are forward-looking statements. These statements are based on our current expectations and beliefs and are subject to risks and uncertainties, including the risks and uncertainties more fully described in Harmonic's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended Dec. 31, 2024, its Quarterly Reports on Form 10-Q and its Current Reports on Form 8-K. The forward-looking statements in this press release are based on information available to Harmonic as of the date hereof, and Harmonic disclaims any obligation to update any forward-looking statements.
Harmonic, the Harmonic logo and other Harmonic marks are owned by Harmonic Inc. or its affiliates. All other trademarks referenced herein are the property of their respective owners.
About Weigel Broadcasting Co.
Weigel Broadcasting Co. is a family-owned media company based in
Photo Link: www.202comms.com/Harmonic/Harmonic-VOSMediaSoftware.jpg
Photo Caption: Weigel Broadcasting is simplifying playout to delivery with Harmonic's VOS® Media Software.
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SOURCE Harmonic Inc.