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Primary Hydrogen Corp Appoints David Jackson as Chief Executive Officer

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Primary Hydrogen Corp (TSXV: HDRO, OTCQB: HNATF, FSE: 83W) appointed David Jackson as President and Chief Executive Officer, effective July 20, 2026, succeeding Benjamin Asuncion, who will remain as a director.

According to Primary Hydrogen, Jackson is a serial entrepreneur with experience in property development and healthcare technology, most recently leading a veterinary technology manufacturing firm with sales in 56 countries and overseeing its acquisition by a global healthcare technology company in 2024. In connection with his appointment, the Company granted him 235,000 stock options at an exercise price of $1.16 per share, exercisable for five years and vesting in full four months and one day after the grant date, subject to TSX Venture Exchange policies and a four‑month hold period on the underlying shares.

Primary Hydrogen focuses on exploration and development of natural hydrogen resources across over 740 acres in the U.S. and 230 square kilometers in Canada, including multiple named projects and an option to acquire a 75% interest in the Wicheeda North hydrogen-REE project in British Columbia.

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Positive

  • New CEO appointed with international scaling experience effective July 20, 2026
  • 235,000 stock options granted to align new CEO with shareholder value
  • Large exploration portfolio spanning 740 U.S. acres and 230 sq km in Canada
  • Option to acquire 75% of Wicheeda North hydrogen-REE project in British Columbia

Negative

  • CEO stock option grant of 235,000 shares introduces potential future dilution for shareholders
  • New leadership transition may carry execution risk as strategy for hydrogen and rare earth exploration is advanced

News Market Reaction – HNATF

-14.50%
-14.50% News Effect

On the day this news was published, HNATF declined 14.50%, reflecting a significant negative market reaction.

Data tracked by StockTitan Argus on the day of publication.

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Calgary, Alberta--(Newsfile Corp. - July 20, 2026) - Primary Hydrogen Corp. (TSXV: HDRO) (OTCQB: HNATF) (FSE: 83W) (the "Company" or "Primary Hydrogen") is pleased to announce the appointment of David Jackson as President and Chief Executive Officer, effective July 20, 2026. Mr. Jackson succeeds Benjamin Asuncion, who is stepping down as Chief Executive Officer and will continue to serve the Company as a director.

Mr. Jackson is a serial entrepreneur and operating executive with a background spanning property development and healthcare technology. He most recently served as President and Managing Partner of a veterinary technology manufacturing firm with sales in 56 countries Mr. Jackson was instrumental in scaling the business and leading its acquisition by a global healthcare technology firm in 2024. Following the acquisition, he served as Managing Director of the acquirer through a two-year transition period. Mr. Jackson holds a Bachelor of Arts and a Bachelor of Commerce from the University of Alberta.

"I am excited to be taking the role of CEO at Primary Hydrogen and I look forward to applying the operational and scaling discipline I've built over my career to help advance the Company's rare earth and hydrogen exploration programs," said Mr. Jackson, President and Chief Executive Officer of the Company.

"I'm pleased to hand the CEO role to David and to remain closely involved as a director. His experience scaling operating businesses internationally is exactly what this Company needs as it moves into its next phase, and I look forward to supporting him from the board." said Benjamin Asuncion, director of the Company.

Stock Option Grant

In connection with the appointment, the Company has granted Mr. Jackson incentive stock options to purchase up to 235,000 common shares of the Company at an exercise price of $1.16 per share, exercisable for a period of five years from the date of grant and vesting 100% on the date that is four months and a day following the date of grant, in accordance with the Company's stock option plan and subject to the policies of the TSX Venture Exchange, including a four-month hold period on the underlying shares.

About Primary Hydrogen Corp.

Primary Hydrogen is dedicated to the exploration and development of natural hydrogen resources. With over 740 acres in the U.S. and 230 square kilometers across Canada, the Company's portfolio includes the Blakelock, Hopkins, Mary's Harbour, Point Rosie, Crooked Amphibolite, Coquihalla, and Cogburn projects. Primary has an option to acquire a 75% interest in a hydrogen-REE project known as Wicheeda North located in British Columbia.

--

FOR FURTHER INFORMATION PLEASE CONTACT:

Dave Jackson
Chief Executive Officer
Primary Hydrogen Corp.
Email: dave@primaryh2.com

CAUTIONARY NOTE REGARDING FORWARD-LOOKING INFORMATION

This press release contains forward-looking information within the meaning of applicable Canadian securities legislation, including statements regarding the appointment and role of Mr. Jackson, the Company's exploration plans at Wicheda North, and the terms of the stock option grant. Forward-looking information is based on the Company's current expectations, estimates, and assumptions and is subject to known and unknown risks, uncertainties, and other factors that may cause actual results to differ materially from those expressed or implied. There can be no assurance that such statements will prove accurate, and readers should not place undue reliance on forward-looking information. The Company undertakes no obligation to update forward-looking information except as required by law.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/305752

FAQ

When did Primary Hydrogen (OTCQB: HNATF) appoint David Jackson as CEO?

Primary Hydrogen appointed David Jackson as President and Chief Executive Officer effective July 20, 2026. According to Primary Hydrogen, he replaces Benjamin Asuncion, who stepped down from the CEO role but will continue contributing to the company as a director.

What is David Jackson’s background before joining Primary Hydrogen (HNATF) as CEO?

David Jackson is a serial entrepreneur and operating executive with experience in property development and healthcare technology. According to Primary Hydrogen, he recently led a veterinary technology manufacturing firm with sales in 56 countries and managed its acquisition by a global healthcare technology company.

How many stock options did the new CEO of Primary Hydrogen (HNATF) receive?

In connection with his appointment, David Jackson received 235,000 incentive stock options. According to Primary Hydrogen, the options have a $1.16 exercise price, a five‑year term, and vest 100% four months and one day after the grant date.

What are the vesting terms of David Jackson’s stock options at Primary Hydrogen (HNATF)?

David Jackson’s 235,000 stock options vest 100% four months and one day after the grant date. According to Primary Hydrogen, they are exercisable for five years and the underlying shares are subject to a four‑month hold period under TSX Venture Exchange policies.

What projects are in Primary Hydrogen’s (HNATF) natural hydrogen exploration portfolio?

Primary Hydrogen’s portfolio covers over 740 U.S. acres and 230 square kilometers in Canada. According to Primary Hydrogen, projects include Blakelock, Hopkins, Mary’s Harbour, Point Rosie, Crooked Amphibolite, Coquihalla, Cogburn, and an optioned 75% interest in the Wicheeda North hydrogen-REE project.

Does Benjamin Asuncion remain involved with Primary Hydrogen (HNATF) after stepping down as CEO?

Yes, Benjamin Asuncion remains a director of Primary Hydrogen after stepping down as CEO. According to Primary Hydrogen, he plans to support David Jackson from the board as the company advances its rare earth and hydrogen exploration programs.