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Huize Announces Strategic Partnership with New China Life Insurance to Jointly Launch “Bliss” – A Customized Annuity Insurance Product

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Huize Holding (NASDAQ: HUIZ) announced a strategic partnership with New China Life Insurance (NCI) to launch “Bliss”, a customized annuity insurance product. Bliss targets risk-averse clients with offerings like rapid cash value growth, flexible annuity start times, seamless enrollment without health declarations, and affordable premiums starting at RMB2,000 annually. Additionally, it includes up to 5 years of complimentary health management services. This collaboration aims to leverage Huize's digital capabilities, enhancing customer management and expanding health services, ultimately positioning Huize as a leading digital partner in the insurance sector.

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Positive

  • Strategic partnership with New China Life Insurance enhances credibility.
  • Launch of 'Bliss', targeting risk-averse clients with stable financial solutions.
  • Flexible annuity options and affordable premiums starting at RMB2,000.
  • Includes 5 years of complimentary health management services, adding value.

Negative

  • No concrete revenue or profit projections provided.
  • Lack of detailed financial impact analysis on Huize's performance.

Insights

The strategic partnership between Huize and New China Life Insurance (NCI) to launch the 'Bliss' annuity product is a significant development in the Chinese insurance market. This collaboration aims to capitalize on the growing demand for stable, low-risk financial products, particularly among risk-averse consumers.

The product's key features, including rapid cash value growth, flexible payment and payout options and value-added health management services, position it competitively in the market. The low entry barrier, with premiums starting at just RMB2,000 annually, could potentially drive high adoption rates.

From an investor's perspective, this partnership could have several positive implications for Huize:

  • Expanded product portfolio, potentially leading to increased revenue streams
  • Enhanced market position through association with a major insurer like NCI
  • Improved customer acquisition and retention due to the product's attractive features
  • Potential for long-term recurring revenue from the annuity structure

However, it's important to note that the success of this product will depend on factors such as market reception, competitive landscape and the overall economic environment. Investors should monitor key performance indicators in future earnings reports to gauge the impact of this partnership on Huize's financial performance.

The launch of 'Bliss' by Huize and NCI is a strategic move that aligns with current market trends in China's insurance sector. There's a noticeable shift in consumer preferences towards savings products, likely driven by economic uncertainties and an aging population.

This product addresses several key market demands:

  • Flexibility: With various payment and payout options, it caters to diverse financial planning needs
  • Accessibility: No health declaration and broad occupational eligibility lower entry barriers
  • Value-added services: Complimentary health management services enhance the product's appeal

The partnership also signifies a broader trend of digital transformation in the insurance industry. Huize's role as a digital partner for traditional insurers like NCI could position it favorably in this evolving landscape.

However, it's important to consider potential challenges:

  • Increasing competition in the digital insurance space
  • Regulatory changes that could impact product design or distribution
  • Economic factors affecting consumer spending on insurance products

Investors should keep an eye on Huize's ability to leverage this partnership for sustained growth and its adaptability to changing market dynamics.

SHENZHEN, China, July 25, 2024 (GLOBE NEWSWIRE) -- Huize Holding Limited, (“Huize”, the “Company” or “we”) (NASDAQ: HUIZ), a leading insurance technology platform connecting consumers, insurance carriers and distribution partners digitally through data-driven and AI-powered solutions in Asia, today announced a strategic partnership with New China Life Insurance Company Limited (“NCI”) to jointly launch “Bliss”, a customized annuity insurance product. This product is designed to cater to a growing client base with a preference for stable, risk-averse financial solutions.

“Bliss” differentiates itself with four unique offerings: i) rapid cash value growth with flexible payment options; ii) flexible annuity start times, allowing payouts to begin annuity at 5 years, 10 years, or when the insured reaches 60 or 70 years old, depending on personal financial needs; iii) a seamless enrollment process with no health declaration required, broad occupational eligibility, and affordable premiums starting at just RMB2,000 annually; and iv) value-added benefits including up to 5 years of complimentary health management services.

Mr. Cunjun Ma, Chairman and Chief Executive Officer of Huize, commented, “We are excited to launch “Bliss” through our strategic partnership with NCI, in response to the significant shift in customer investment preference towards savings products. This collaboration is also part of a broader strategic partnership to drive innovation in the digital distribution model for insurance services. It fully integrates our capacities in customizing and promoting internet insurance products, enhancing customer management, and expanding health services. Being observant of customer behavior, we are adept at identifying and addressing customer needs with a variety of insurance options that combine brand value with cost-effectiveness. This approach not only enables us to rapidly capture industry opportunities but also solidifies our position as the digital partner of choice for insurers. Building on our proven track record of co-developing successful insurance products, we remain focused on driving and leading the digital transformation of the insurance industry.”

About New China Life Insurance Company Limited
Founded in 1996 and headquartered in Beijing, New China Life Insurance Company Limited (“NCI”, SSE: 601336; HKEX: 01336) is a nationwide life insurance company with annual gross written premiums of over RMB160 billion and total assets of over RMB1.4 trillion. NCI has over 1,700 subordinate entities, offers life insurance products and services to 31.99 million retail customers and 83,000 institutional customers, and possesses robust, established nationwide marketing and service networks. The Company has promoted the development of old-age care and healthcare industries and enhanced assets management operations to support the development of its core life insurance business.

For more information, please visit https://www.newchinalife.com/.

About Huize Holding Limited

Huize Holding Limited is a leading insurance technology platform connecting consumers, insurance carriers and distribution partners digitally through data-driven and AI-powered solutions in Asia. Targeting mass affluent consumers, Huize is dedicated to serving consumers for their life-long insurance needs. Its online-to-offline integrated insurance ecosystem covers the entire insurance life cycle and offers consumers a wide spectrum of insurance products, one-stop services, and a streamlined transaction experience across all scenarios. By leveraging AI, data analytics, and digital capabilities, Huize empowers the insurance service chain with proprietary technology-enabled solutions for insurance consultation, user engagement, marketing, risk management, and claims service.

For more information, please visit http://ir.huize.com or follow us on LinkedIn and X via https://www.linkedin.com/company/huize-holding-limited and https://twitter.com/huizeholding.

For investor and media inquiries, please contact:

Investor Relations
Kenny Lo
Investor Relations Manager
investor@huize.com

Media Relations
mediacenter@huize.com

Christensen
In China
Ms. Dee Wang
Phone: +86-10-5900-1548
Email: dee.wang@christensencomms.com

In U.S.
Ms. Linda Bergkamp
Phone: +1-480-614-3004
Email: linda.bergkamp@christensencomms.com


FAQ

What is the new product launched by Huize and NCI?

Huize and New China Life Insurance launched 'Bliss', a customized annuity insurance product.

How does the 'Bliss' annuity insurance product benefit clients?

'Bliss' offers rapid cash value growth, flexible annuity start times, seamless enrollment, and affordable premiums starting at RMB2,000 annually, along with health management services.

When was the Huize and NCI partnership announced?

The partnership was announced on July 25, 2024.

What is the stock symbol for Huize Holding ?

The stock symbol for Huize Holding is HUIZ.
Huize Holding Ltd

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