Dotdash Meredith is now People Inc.
Dotdash Meredith (NASDAQ:IAC) has announced its rebranding to People Inc., marking a significant evolution for America's largest digital and print publisher. The new identity draws inspiration from its flagship brand PEOPLE, while paying homage to its historic roots in Time Inc. and Meredith Corporation.
The company, which owns major media brands including PEOPLE, Food & Wine, Travel + Leisure, Allrecipes, Better Homes & Gardens, InStyle, Verywell, Entertainment Weekly, and Southern Living, chose the name to reflect its human-centric approach to content creation. The new People Inc. logo incorporates design elements from the original Time Inc. wordmark and maintains the symbolic colored dot from its Dotdash era.
Dotdash Meredith (NASDAQ:IAC) ha annunciato il cambio di nome in People Inc., segnando un'importante evoluzione per il più grande editore digitale e cartaceo degli Stati Uniti. La nuova identità trae ispirazione dal suo marchio di punta PEOPLE, rendendo omaggio alle sue radici storiche in Time Inc. e Meredith Corporation.
L'azienda, proprietaria di importanti marchi mediatici come PEOPLE, Food & Wine, Travel + Leisure, Allrecipes, Better Homes & Gardens, InStyle, Verywell, Entertainment Weekly e Southern Living, ha scelto questo nome per riflettere il suo approccio incentrato sull'essere umano nella creazione di contenuti. Il nuovo logo di People Inc. integra elementi di design dal marchio originale Time Inc. e mantiene il punto colorato simbolico dell'era Dotdash.
Dotdash Meredith (NASDAQ:IAC) ha anunciado su cambio de nombre a People Inc., marcando una evolución significativa para el mayor editor digital y de impresión de Estados Unidos. La nueva identidad se inspira en su marca principal PEOPLE, al mismo tiempo que rinde homenaje a sus raíces históricas en Time Inc. y Meredith Corporation.
La compañía, que posee importantes marcas mediáticas como PEOPLE, Food & Wine, Travel + Leisure, Allrecipes, Better Homes & Gardens, InStyle, Verywell, Entertainment Weekly y Southern Living, eligió este nombre para reflejar su enfoque centrado en las personas para la creación de contenido. El nuevo logo de People Inc. incorpora elementos de diseño del logotipo original de Time Inc. y mantiene el punto de color simbólico de la era Dotdash.
Dotdash Meredith (NASDAQ:IAC)는 미국 최대의 디지털 및 인쇄 출판사로서의 중요한 변화를 의미하는 People Inc.로의 리브랜딩을 발표했습니다. 새로운 정체성은 주력 브랜드 PEOPLE에서 영감을 얻었으며, Time Inc.와 Meredith Corporation의 역사적 뿌리를 기념합니다.
이 회사는 PEOPLE, Food & Wine, Travel + Leisure, Allrecipes, Better Homes & Gardens, InStyle, Verywell, Entertainment Weekly, Southern Living 등 주요 미디어 브랜드를 소유하고 있으며, 콘텐츠 제작에 인간 중심 접근 방식을 반영하기 위해 이 이름을 선택했습니다. 새로운 People Inc. 로고는 원래 Time Inc. 워드마크의 디자인 요소를 통합하고 Dotdash 시대의 상징적인 색 점을 유지합니다.
Dotdash Meredith (NASDAQ:IAC) a annoncé son changement de nom en People Inc., marquant une évolution importante pour le plus grand éditeur numérique et papier des États-Unis. La nouvelle identité s'inspire de sa marque phare PEOPLE, tout en rendant hommage à ses racines historiques chez Time Inc. et Meredith Corporation.
L'entreprise, propriétaire de grandes marques médiatiques telles que PEOPLE, Food & Wine, Travel + Leisure, Allrecipes, Better Homes & Gardens, InStyle, Verywell, Entertainment Weekly et Southern Living, a choisi ce nom pour refléter son approche centrée sur l'humain dans la création de contenu. Le nouveau logo de People Inc. intègre des éléments de design de la marque originale Time Inc. et conserve le point coloré symbolique de l'ère Dotdash.
Dotdash Meredith (NASDAQ:IAC) hat seine Umbenennung in People Inc. bekannt gegeben, was eine bedeutende Entwicklung für den größten digitalen und Printverlag Amerikas darstellt. Die neue Identität ist von der Hauptmarke PEOPLE inspiriert und würdigt gleichzeitig die historischen Wurzeln in Time Inc. und Meredith Corporation.
Das Unternehmen, das große Medienmarken wie PEOPLE, Food & Wine, Travel + Leisure, Allrecipes, Better Homes & Gardens, InStyle, Verywell, Entertainment Weekly und Southern Living besitzt, hat den Namen gewählt, um seinen menschenzentrierten Ansatz bei der Inhaltserstellung widerzuspiegeln. Das neue People Inc.-Logo integriert Designelemente aus dem ursprünglichen Time Inc.-Wortmarke und behält den symbolischen farbigen Punkt aus der Dotdash-Ära bei.
- Rebranding leverages the strong recognition of PEOPLE magazine brand
- Company maintains leadership position as largest digital and print publisher in America
- Portfolio includes multiple iconic media brands
- None.
People Inc. boldly reflects the company's enduring commitment to content and experiences – made by people for people – that delight, inspire, teach, and entertain. The company's new name also taps the power of its flagship title PEOPLE, one of the most beloved media brands in America, and honors its historic roots in Time Inc. and Meredith Corporation, each founded over a century ago.
"When we put Dotdash and Meredith together over three years ago, we knew our combined name wasn't the most elegant or meaningful," said Neil Vogel, CEO of People Inc. "As our business and ambitions have grown, we realized we already had the best name for us, People. People Inc. reflects our energy and vibrancy, the promise of our incredible brands, and our distinctly human legacy."
The People Inc. logo is an homage to the original Time Inc. wordmark - an iconic piece of media history. Each letterform is hand-drawn to capture the spirit and craftsmanship of the original. The colored dot after "Inc." is a tribute to the company's historic place in online publishing. First introduced with About.com and carried through Dotdash and Dotdash Meredith, the dot has become an enduring symbol of People Inc.'s evolution.
Continued Neil Vogel, "Fifty years ago, PEOPLE editor Otto Fuerbringer said it's an 'indisputable fact that what interests people most is other people.' The fundamental truth is people's experiences, expertise, and insights are what connect and inspire us. That is every bit as true today as it was then and holds true for every People Inc. brand."
About People Inc.
People Inc. (formerly Dotdash Meredith) is the largest digital and print publisher in America. More than 175 million people trust us each month to help them find inspiration, make decisions, and take action. People Inc.'s more than 40 iconic brands include PEOPLE, Food & Wine, Travel + Leisure, Better Homes & Gardens, Verywell, Allrecipes, REAL SIMPLE, Investopedia, and Southern Living. People Inc. is based in
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SOURCE People Inc.
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