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Greene Concepts Inc. (INKW) and Tocca Life Holdings partner to enhance health and wellness, focusing on fitness and hydration within the $4.5 trillion U.S. healthcare industry. Tocca Life's rock climbing centers and Greene Concepts' BE WATER brand aim to promote physical and mental well-being. With plans to expand nationally, the companies anticipate growth from increased interest in rock climbing and healthy beverage choices. The partnership signifies a synergistic approach to cater to the growing fitness market, with opportunities for consumer marketing and branding.
Greene Concepts Inc. (OTC PINK:INKW) has received blanket purchase orders from Walmart for its BE WATER™ artesian spring bottled water brand (six-pack configuration). Orders will be shipped weekly throughout 2024 and beyond, with the first order set for pickup today or tomorrow. This development follows the recent announcement of BE WATER's shelf placement in Walmart stores and highlights a promising year ahead for Greene Concepts. With the U.S. bottled water market valued at $44.6 billion in 2023, the company is well-positioned for growth and expansion. CEO Lenny Greene expresses confidence in the long-term partnership with Walmart, emphasizing the company's commitment to meeting consumer demand and maximizing this opportunity.
