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Walmart, the World's Largest Retailer, Expands 2026 Be Water Rollout as Purchase Orders Surge and Store Presence Accelerates

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Greene Concepts (OTCID:INKW) said Walmart's 2026 rollout of Be Water has begun, with materially larger purchase orders, an expanded distribution framework, and a widened Walmart store presence over the past six months.

The company engaged Startup Success Lab to improve retail execution and expects continued order activity and store expansion through spring and summer 2026.

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MARION, NC / ACCESS Newswire / April 21, 2026 / Greene Concepts, Inc. (OTCID:INKW), owner and operator of a 60,000-square-foot bottling facility in Marion, North Carolina, and producer of the premium artesian spring water brand Be Water™, today announced that Walmart's 2026 rollout of Be Water is now underway, supported by materially larger purchase orders, an expanded distribution framework, and a significant expansion of the Company's Walmart store presence over the past six months.

Walmart remains the world's largest retailer, generating $713.2 billion in total revenues during fiscal year 2026 and operating one of the most sophisticated distribution and replenishment systems in the marketplace. Greene Concepts believes continued alignment with Walmart's retail infrastructure provides a significant platform for scalable regional growth.

Recent purchase orders have increased materially from prior baseline levels, including a significantly larger order received earlier this month, reflecting accelerating replenishment activity following Walmart's April 12 entry into its annual Week 11 rollout cycle.

To support this increase, Greene Concepts has engaged Startup Success Lab, founded by Matt Drake, to help strengthen retail execution, reporting discipline, merchant communication, and supplier readiness, as originally announced in the Company's April 7, 2026 press release. The firm brings expertise in Walmart and Sam's Club rollout strategy and is currently supporting the Company's efforts to improve front-end and back-end operational workflows, reporting cadence, and retail continuity as the 2026 expansion progresses.

The Company has also received its 2026 store rollout expansion list and has begun fulfilling larger recurring purchase orders through an expanded distribution framework that supports the 2026 retail deployment cycle and continued retail expansion across the eastern seaboard.

"The increase in purchase order volume and the continued expansion of our Walmart store footprint reflect continued momentum across our retail strategy," said Lenny Greene, President and CEO of Greene Concepts, Inc. "As the rollout expansion continues, we remain focused on operational consistency, supply readiness, and supporting continued replenishment demand within Walmart's network."

The Company expects continued purchase order activity and additional store expansion as the 2026 rollout progresses through the spring and summer selling seasons.

Follow Greene Concepts, Inc. on Social Media at: X - @GreeneConcepts , Facebook - @inkw2025, Instagram - Greene Concepts, Inc. and Be Water

About Greene Concepts, Inc.
Greene Concepts, Inc. (https://www.greeneconcepts.com) is a publicly traded company whose purpose is to provide the world with high-quality, healthy and enhanced beverage choices that meet the nutritional needs of its consumers while refreshing their mind, body and spirit. The Company's flagship product, Be Water™, is a premium artesian bottled water that supports total body health and wellness. Greene Concepts' beverage and bottling plant is located in Marion, North Carolina, and their water is ethically sourced from spring and artesian wells that are fed from a natural aquifer located deep beneath the Blue Ridge Mountains. Greene Concepts continues to develop and market premium beverage brands designed to enhance the daily lives of consumers.

Safe Harbor: This Press Release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These forward-looking statements are based on the current plans and expectations of management and are subject to a few uncertainties and risks that could significantly affect the company's current plans and expectations, as well as future results of operations and financial condition. A more extensive listing of risks and factors that may affect the company's business prospects and cause actual results to differ materially from those described in the forward-looking statements can be found in the reports and other documents filed by the company with the Securities and Exchange Commission and OTC Markets, Inc. OTC Disclosure and News Service. The company undertakes no obligation to publicly update or revise any forward-looking statements, because of new information, future events or otherwise.

CONTACT:
Greene Concepts, Inc.
Investor Relations
IR@greeneconcepts.com

SOURCE: Greene Concepts Inc.



View the original press release on ACCESS Newswire

FAQ

What did Greene Concepts (OTCID:INKW) announce about Walmart rollout on April 21, 2026?

Greene Concepts announced that Walmart's 2026 rollout of Be Water is underway with materially larger purchase orders. According to the company, expanded distribution and increased store presence will support replenishment through the spring and summer selling seasons.

How significant is Walmart's scale referenced by Greene Concepts for INKW distribution?

Walmart's scale is cited as a major distribution platform supporting scalable growth. According to the company, Walmart generated $713.2 billion in fiscal 2026 revenue, offering extensive replenishment and logistics capabilities for Be Water.

What operational support did Greene Concepts secure to aid the Walmart rollout?

Greene Concepts engaged Startup Success Lab to strengthen retail execution and supplier readiness for Walmart rollout. According to the company, the firm is improving front-end/back-end workflows, reporting cadence, and merchant communication for rollout continuity.

Will Greene Concepts (INKW) increase Walmart store coverage in 2026 and when?

Yes. Greene Concepts said it has received a 2026 store rollout expansion list and began fulfilling larger recurring orders. According to the company, additional store expansion and purchase order activity are expected through spring and summer 2026.

What does the increase in purchase orders mean for INKW near term?

The company characterizes recent orders as materially larger, signaling accelerating replenishment activity during Walmart's Week 11 rollout cycle. According to Greene Concepts, this reflects mounting retail momentum and continued operational focus to meet demand.