Intuit Stock Price, News & Analysis

Intuit (NASDAQ:INTU) announced that its SMB MediaLabs audiences are now available on The Trade Desk as of November 24, 2025, giving advertisers access to Intuit’s first‑party small and mid‑market business audience segments.

The integration makes Intuit’s aggregated, de‑identified insights—spanning millions of SMBs—discoverable via The Trade Desk and available through the LiveRamp Data Marketplace across connected TV, audio, display, and digital out‑of‑home channels while requiring adherence to Intuit’s Advertising Guidelines.

Intuit (Nasdaq: INTU) announced a multi-year domestic partnership with Team USA and the LA28 Olympic and Paralympic Games on November 21, 2025.

Key points: Intuit becomes a Founding Partner in the financial management software category, secures naming rights for Intuit Dome—which will host five-on-five Olympic basketball—and will run local programs including a Small Business Supplier Program, athlete tax support via TurboTax, and expanded student financial education in Los Angeles. More partnership details will be announced in 2026.

Intuit (Nasdaq: INTU) reported Q1 fiscal 2026 results for the quarter ended October 31, 2025, with revenue $3.885 billion (+18%). Global Business Solutions revenue was $3.0 billion (+18%) and Online Ecosystem revenue was $2.4 billion (+21%). Consumer revenue was $894 million (+21%). GAAP operating income rose to $534 million (+97%); non-GAAP operating income was $1.258 billion (+32%). GAAP diluted EPS was $1.59 (+127%); non-GAAP diluted EPS was $3.34 (+34%).

The company repurchased $851 million of stock, holds $3.7 billion cash and investments, $6.1 billion debt, approved a $1.20 quarterly dividend, and reiterated full-year fiscal 2026 guidance.

Intuit (Nasdaq: INTU) announced board and leadership changes. Sasan Goodarzi will become CEO and Board Chair and Vasant Prabhu will become Lead Independent Director effective January 22, 2026. Bill McDermott and Adena Friedman will be appointed to the board as directors effective August 1, 2026 to accommodate their prior commitments. Suzanne Nora Johnson and Ryan Roslansky will step down from the board on January 22, 2026. The company said the new directors bring enterprise AI, platform scaling, fintech, and regulated-industry expertise to support Intuit’s AI-driven strategy.

BetterInvesting Magazine named Intuit (NASDAQ: INTU) as its "Stock to Study" for the January/February 2026 issue and said it will include a fundamental review of The Walt Disney Company (NYSE: DIS) in the same issue from an undervalued perspective.

The independent Editorial Advisory and Securities Review Committee listed members and named Doron P. Levin as chair. The magazine directs investors to a one‑page view of Intuit's sales, earnings, pre‑tax profit, and return on equity via the National Association of Investors Corp Stock Selection Guide for educational study.

The feature is presented for informational and educational use only and is not an endorsement or purchase recommendation; investors are urged to perform their own Stock Selection Guide analysis before investing.

Intuit (Nasdaq: INTU) announced a partnership with Rehmann on November 17, 2025 to deliver Intuit Enterprise Suite to scaling mid-market clients.

The collaboration pairs Rehmann advisory services with Intuit’s AI-native ERP to streamline multi-entity accounting, automate routine tasks, surface anomalies, and provide unified financial management—including reporting, payroll, payments, project profitability, HR, and marketing—in a single cloud platform.

The partnership aims to simplify upgrades from QuickBooks, reduce fragmented tech stacks, and improve accuracy, efficiency, and decision-making for growing businesses.

Intuit (Nasdaq: INTU) launched a virtual team of AI agents for QuickBooks in Canada on November 14, 2025, pairing proactive AI agents with human experts to automate bookkeeping, customer management, finance summaries, project setup and sales tax work. Customers report up to 12 hours saved per month on routine tasks. Intuit's new report finds 49% of Canadian SMB growth potential unrealized and estimates a 6.4% annual revenue uplift (about $178,273 average per company) if inefficiencies are addressed. Functionality will vary by plan and AI output is English-only at launch.

Intuit (Nasdaq: INTU) launched a virtual team of AI agents on QuickBooks in the UK on November 14, 2025, combining agentic AI and human experts to automate accounting, customer management, projects, finance and VAT workflows.

The company says businesses can save up to 12 hours/month and cites a report showing 58% of UK SMB growth potential goes unrealised; the study estimates a 7.9% annual revenue uplift (about £121,272 per company) if execution improves.

Intuit (Nasdaq: INTU) announced a partnership with Cherry Bekaert to deliver Intuit Enterprise Suite to Cherry Bekaert’s mid-market clients, targeting multi-entity businesses that need an AI-native ERP.

The collaboration intends to upgrade QuickBooks clients, consolidate fragmented tech stacks, and provide integrated workflows, reporting, payroll, payments, and AI-driven insights. Partnership rollout includes events in Chicago, Atlanta, Washington, D.C., and Austin in the coming weeks for CFOs, controllers, and business owners.