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Jollibee (OTC:JBFCF) has announced a strategic partnership with global girl group KATSEYE to enhance brand engagement in North America. The collaboration launches on August 15, 2025 with an exclusive merchandise collection featuring three custom items: the Shared Dream Tank Top, Chickenjoy Gnarly Box Tee, and Double Drop Denim Tote, available exclusively through Complex.
The partnership unites Jollibee's reputation as USA TODAY's "best fast food fried chicken" winner for two consecutive years with KATSEYE's rising global popularity following their sold-out Beautiful Chaos tour. The collaboration aims to leverage both brands' ability to connect with diverse audiences and create joyful experiences.
Additional joint initiatives between Jollibee and KATSEYE will be announced in the future, promising more exclusive experiences that combine culinary offerings with limited-edition collectibles.
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