Jetblue Awys Corp Stock Price, News & Analysis

JetBlue (NASDAQ: JBLU) has appointed Stephanie Evans Greene as senior vice president of marketing and brand, reporting to company president Marty St. George. In her new role, Greene will oversee the airline's advertising, marketing, product development, digital commerce strategy, brand strategy, and customer strategy. With over 25 years of marketing and brand leadership experience, Greene has previously held senior marketing positions at prominent companies including Carnival Cruise Line, Google, Hearts on Fire, and AirSculpt, as well as leading client accounts at Arnold Worldwide and Ogilvy. Her appointment aligns with JetBlue's JetForward vision of delivering a caring, reliable travel experience, with a focus on driving revenue and customer growth through digital-first marketing, e-commerce, and customer loyalty strategies.

JetBlue Vacations has expanded its Insider Experience program to San Juan, Puerto Rico, strengthening its position as the island's largest airline carrier. The program offers customers booking flight + hotel packages access to local concierge-style service, including airport meet-and-greet, free transfers, and 24/7 support. As part of this expansion, customers will receive a complimentary guided walking tour of Old San Juan. The Insider Experience, launched in 2020, is already available in seven other destinations including Aruba, Cancún, and Montego Bay. Local Insiders will provide personalized recommendations, activity bookings, and on-ground support throughout visitors' stays. This initiative builds upon JetBlue's extensive presence in Puerto Rico, where it operates more scheduled flights and offers more seats than any other carrier.

JetBlue (NASDAQ: JBLU) has launched new summer-seasonal service between Boston Logan International Airport (BOS) and Cherry Capital Airport (TVC) in Traverse City, Michigan. The service operates three times weekly - Thursdays, Saturdays, and Sundays - from June 5 to October 25, 2025. Flights will be operated using JetBlue's A220 aircraft, featuring complimentary amenities including Fly-Fi, seatback entertainment, and snacks. To celebrate the launch, JetBlue is offering promotional fares starting at $69 one-way when booking through jetblue.com. The new route connects New England with a popular summer vacation destination while giving Northern Michigan residents access to JetBlue's extensive network from its Boston focus city.

JetBlue has rebranded its JetBlue Travel Products division as Paisly, LLC, marking a strategic transformation from an internal travel platform to a full-service, tech-enabled managed travel services company. The company will now extend its services beyond JetBlue to other airlines, with United Airlines as its first major partner. Through the Blue Sky collaboration, Paisly will manage United Airlines' direct-to-consumer non-air travel products, including packages, hotels, rental cars, cruises, activities, and insurance. Paisly's platform features a 24/7 Helpful Humans team providing personalized support and integrates with loyalty programs for both earning and redemption. The company's core strengths include innovative tech, personalized recommendations, exceptional customer service, and loyalty program integration.

JetBlue and Brightline have announced a groundbreaking partnership enabling customers to book combined air-and-rail tickets directly through jetblue.com. This first-of-its-kind intermodal agreement connects JetBlue flights with Brightline's high-speed rail service across Florida, serving Miami, Fort Lauderdale, West Palm Beach, and Orlando. The partnership matches JetBlue's Mint and core experiences with Brightline's Premium and Smart fare classes respectively. Brightline provides shuttle services between airports and stations in South Florida, included in the combined booking. The Orlando station, located at Orlando International Airport, facilitates seamless air-rail transfers. This collaboration also offers alternative travel options during irregular operations, enhancing customer flexibility and recovery options.

United Airlines (UAL) and JetBlue announced 'Blue Sky', a unique loyalty program collaboration starting fall 2025. The partnership enables MileagePlus customers to earn and use miles on JetBlue flights, while TrueBlue members gain access to United's extensive network. Key features include reciprocal loyalty benefits, cross-platform flight bookings, and slot exchanges at major airports. JetBlue will provide United access to 7 daily round-trip slots at JFK starting 2027, while both airlines will exchange 8 flight timings at Newark. Additionally, United will transition its travel services to JetBlue's Paisly platform, and JetBlue will become the first partner to use United's Kinective Media technology.

JetBlue Airways (Nasdaq: JBLU) has announced its participation in TD Cowen's 9th Annual Future of the Consumer Conference. The company will engage in a fireside chat on Wednesday, June 4, 2025, at 10:15 a.m. ET. Investors and interested parties can access a live, listen-only webcast through JetBlue's investor relations website. For those unable to attend the live session, a replay will be made available in the 'Archived Events & Presentations' section of the company's investor relations portal.

JetBlue (JBLU) has expanded its transatlantic service from Boston with the launch of new daily seasonal flights to Madrid, Spain (MAD) and Edinburgh, Scotland (EDI) through October 25, 2025. The airline becomes the only U.S. carrier offering nonstop service between Boston and Madrid. These routes complement JetBlue's existing European service, bringing its total to seven daily nonstops between Boston and Europe.

The airline is offering promotional fares starting at $699 and $649 roundtrip to Madrid and Edinburgh respectively in Core, and $2,399 and $3,299 in Mint premium class. The flights will operate on A321 aircraft featuring JetBlue's Mint premium experience with lie-flat suites and enhanced core service including complimentary meals, unlimited high-speed Fly-Fi, and comprehensive entertainment options.

JetBlue (JBLU) and Dunkin' have unveiled a new special livery aircraft named "Brewing Altitude," celebrating their nearly 20-year partnership. The Airbus A320 features Dunkin's signature pink and orange branding with donut and coffee designs. The partnership began in 2006 when JetBlue started serving Dunkin's Original Blend coffee, with Dunkin' becoming the exclusive onboard coffee provider in 2011. To celebrate, both companies are offering a special Monday promotion from May 19 through September 1 where TrueBlue members flying on the special aircraft can earn Mosaic 1 status, while Dunkin' Rewards members can gain Boosted status. JetBlue, as Boston's largest leisure airline, maintains approximately 30% more mainline seats than its closest competitor at Boston Logan International Airport, offering extensive service to California, Florida, and the Caribbean.