Aurora Mobile’s Board of Directors Approves Investment in Digital Assets
Aurora Mobile (NASDAQ: JG), a Chinese customer engagement and marketing technology services provider, announced its Board's approval to invest up to 20% of its cash and cash equivalents in cryptocurrencies and digital assets. The investment strategy will include Bitcoin, Ethereum, Solana, SUI and other tokens as part of the company's treasury management plan.
CEO Weidong Luo emphasized that this strategic initiative aims to enhance portfolio diversification through exposure to emerging assets with low correlation to traditional markets. The company maintains that this decision will not impact core business operations or capital allocation for growth initiatives while demonstrating innovation in treasury practices.
Aurora Mobile (NASDAQ: JG), un fornitore cinese di servizi tecnologici per l'engagement dei clienti e il marketing, ha annunciato l'approvazione da parte del suo Consiglio di investire fino al 20% della liquidità e delle disponibilità liquide in criptovalute e asset digitali. La strategia di investimento includerà Bitcoin, Ethereum, Solana, SUI e altri token come parte del piano di gestione della tesoreria dell'azienda.
Il CEO Weidong Luo ha sottolineato che questa iniziativa strategica mira a migliorare la diversificazione del portafoglio attraverso l'esposizione ad asset emergenti con bassa correlazione ai mercati tradizionali. L'azienda conferma che questa decisione non influenzerà le operazioni principali o l'allocazione del capitale per iniziative di crescita, dimostrando al contempo innovazione nelle pratiche di gestione della tesoreria.
Aurora Mobile (NASDAQ: JG), un proveedor chino de servicios tecnológicos para la interacción con clientes y marketing, anunció la aprobación de su Junta para invertir hasta el 20% de su efectivo y equivalentes de efectivo en criptomonedas y activos digitales. La estrategia de inversión incluirá Bitcoin, Ethereum, Solana, SUI y otros tokens como parte del plan de gestión de tesorería de la compañía.
El CEO Weidong Luo enfatizó que esta iniciativa estratégica busca mejorar la diversificación del portafolio mediante la exposición a activos emergentes con baja correlación con los mercados tradicionales. La empresa mantiene que esta decisión no afectará las operaciones centrales ni la asignación de capital para iniciativas de crecimiento, demostrando innovación en las prácticas de tesorería.
Aurora Mobile (NASDAQ: JG)는 중국의 고객 참여 및 마케팅 기술 서비스 제공업체로, 이사회가 현금 및 현금성 자산의 최대 20%를 암호화폐 및 디지털 자산에 투자하는 것을 승인했다고 발표했습니다. 투자 전략에는 회사의 자금 관리 계획의 일환으로 비트코인, 이더리움, 솔라나, SUI 및 기타 토큰이 포함됩니다.
CEO Weidong Luo는 이 전략적 이니셔티브가 전통 시장과 상관관계가 낮은 신흥 자산에 대한 노출을 통해 포트폴리오 다각화를 강화하는 것을 목표로 한다고 강조했습니다. 회사는 이 결정이 핵심 사업 운영이나 성장 이니셔티브를 위한 자본 배분에 영향을 미치지 않으며, 자금 관리 관행에서 혁신을 보여준다고 밝혔습니다.
Aurora Mobile (NASDAQ : JG), un fournisseur chinois de services technologiques pour l'engagement client et le marketing, a annoncé que son conseil d'administration a approuvé un investissement allant jusqu'à 20 % de ses liquidités et équivalents de trésorerie dans les cryptomonnaies et actifs numériques. La stratégie d'investissement comprendra Bitcoin, Ethereum, Solana, SUI et d'autres tokens dans le cadre du plan de gestion de trésorerie de l'entreprise.
Le PDG Weidong Luo a souligné que cette initiative stratégique vise à renforcer la diversification du portefeuille grâce à une exposition à des actifs émergents faiblement corrélés aux marchés traditionnels. L'entreprise affirme que cette décision n'affectera pas les opérations principales ni l'allocation de capital pour les initiatives de croissance, tout en démontrant une innovation dans les pratiques de gestion de trésorerie.
Aurora Mobile (NASDAQ: JG), ein chinesischer Anbieter von Kundenbindungs- und Marketingtechnologiedienstleistungen, gab bekannt, dass der Vorstand die Investition von bis zu 20 % seiner liquiden Mittel in Kryptowährungen und digitale Vermögenswerte genehmigt hat. Die Anlagestrategie umfasst Bitcoin, Ethereum, Solana, SUI und andere Token als Teil des Treasury-Management-Plans des Unternehmens.
CEO Weidong Luo betonte, dass diese strategische Initiative darauf abzielt, die Portfolio-Diversifikation durch die Exponierung gegenüber aufstrebenden Vermögenswerten mit geringer Korrelation zu traditionellen Märkten zu verbessern. Das Unternehmen stellt klar, dass diese Entscheidung keine Auswirkungen auf das Kerngeschäft oder die Kapitalallokation für Wachstumsinitiativen hat und gleichzeitig Innovationen im Treasury-Management demonstriert.
- Strategic diversification into digital assets with potential for value appreciation
- Maintains sufficient liquidity for operational needs while exploring new opportunities
- Forward-looking approach to treasury management showing innovation
- Exposure to highly volatile cryptocurrency market risks
- Up to 20% of cash reserves subject to digital asset market fluctuations
- Regulatory uncertainties surrounding cryptocurrency investments in China
SHENZHEN, China, June 24, 2025 (GLOBE NEWSWIRE) -- Aurora Mobile Limited (NASDAQ: JG) ("Aurora Mobile" or the "Company"), a leading provider of customer engagement and marketing technology services in China, today announced that its Board of Directors has approved a strategic initiative as part of the Company’s overall treasury management plan to preserve and enhance asset value while supporting its strategy to expand market coverage, partnerships and ecosystem. The Company will invest up to
Mr. Weidong Luo, Chairman and Chief Executive Officer of Aurora Mobile, commented, “We believe our treasury optimization strategy through investments in digital assets will:
- Enhance our portfolio diversification by gaining exposure to an emerging asset class with low correlation to traditional markets
- Demonstrate forward-looking innovation by aligning with the technological advancements reshaping global finance
We view this as a measured step towards modernizing our treasury management practices. We will continue to maintain ample liquidity for operational needs, while a strategic allocation to digital assets positions Aurora Mobile at the intersection of finance and innovation, unlocking potential long term value.
Importantly, this initiative does not impact core business operations or capital allocation for growth initiatives. We remain fully committed to our primary business strategy and delivering shareholder value through our dual-engine strategy of global market expansion and AI empowerment.”
About Aurora Mobile Limited
Founded in 2011, Aurora Mobile (NASDAQ: JG) is a leading provider of customer engagement and marketing technology services in China. Since its inception, Aurora Mobile has focused on providing stable and efficient messaging services to enterprises and has grown to be a leading mobile messaging service provider with its first-mover advantage. With the increasing demand for customer reach and marketing growth, Aurora Mobile has developed forward-looking solutions such as Cloud Messaging and Cloud Marketing to help enterprises achieve omnichannel customer reach and interaction, as well as artificial intelligence and big data-driven marketing technology solutions to help enterprises' digital transformation.
For more information, please visit https://ir.jiguang.cn/.
Safe Harbor Statement
This announcement contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates,” “confident” and similar statements. Among other things, the Business Outlook and quotations from management in this announcement, as well as Aurora Mobile’s strategic and operational plans, contain forward-looking statements. Aurora Mobile may also make written or oral forward-looking statements in its reports to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including but not limited to statements about Aurora Mobile’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: Aurora Mobile’s strategies; Aurora Mobile’s future business development, financial condition and results of operations; Aurora Mobile’s ability to attract and retain customers; its ability to develop and effectively market data solutions, and penetrate the existing market for developer services; its ability to transition to the new advertising-driven SAAS business model; its ability to maintain or enhance its brand; the competition with current or future competitors; its ability to continue to gain access to mobile data in the future; the laws and regulations relating to data privacy and protection; general economic and business conditions globally and in China and assumptions underlying or related to any of the foregoing. Further information regarding these and other risks is included in the Company’s filings with the Securities and Exchange Commission. All information provided in this press release and in the attachments is as of the date of the press release, and Aurora Mobile undertakes no duty to update such information, except as required under applicable law.
For more information, please contact:
Aurora Mobile Limited
E-mail: ir@jiguang.cn
Christensen
In China
Ms. Xiaoyan Su
Phone: +86-10-5900-1548
E-mail: Xiaoyan.Su@christensencomms.com
In US
Ms. Linda Bergkamp
Phone: +1-480-614-3004
Email: linda.bergkamp@christensencomms.com
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