FST Corp. Joins Shopify Plus Platform; Projects Improved Operating Efficiencies
FST Corp. (Nasdaq: KBSX), a leading golf shaft manufacturer, has announced its integration with Shopify Plus e-commerce platform to enhance operational efficiency. The platform consolidates the company's DTC, B2B, and POS operations, with POS integration expected in Q3.
The implementation provides several key benefits including ERP software integration, real-time DTC performance tracking, improved marketing analytics, social media sales capabilities, and enhanced dealer portal functionality. CEO David Chuang expects the move to streamline operations, reduce operating expenses, and improve both top and bottom-line performance.
FST Corp. (Nasdaq: KBSX), un produttore leader di shaft per golf, ha annunciato l'integrazione con la piattaforma e-commerce Shopify Plus per migliorare l'efficienza operativa. La piattaforma unifica le operazioni DTC, B2B e POS dell'azienda, con l'integrazione POS prevista per il terzo trimestre.
L'implementazione offre diversi vantaggi chiave, tra cui l'integrazione del software ERP, il monitoraggio in tempo reale delle prestazioni DTC, analisi di marketing migliorate, funzionalità di vendita sui social media e un portale dealer potenziato. Il CEO David Chuang prevede che questa mossa semplificherà le operazioni, ridurrà i costi operativi e migliorerà sia i ricavi che i profitti netti.
FST Corp. (Nasdaq: KBSX), un fabricante líder de ejes de golf, ha anunciado su integración con la plataforma de comercio electrónico Shopify Plus para mejorar la eficiencia operativa. La plataforma consolida las operaciones DTC, B2B y POS de la compañía, con la integración POS prevista para el tercer trimestre.
La implementación ofrece varios beneficios clave, incluyendo la integración del software ERP, seguimiento en tiempo real del rendimiento DTC, análisis de marketing mejorados, capacidades de ventas en redes sociales y una funcionalidad mejorada del portal para distribuidores. El CEO David Chuang espera que esta acción optimice las operaciones, reduzca los gastos operativos y mejore tanto los ingresos como los beneficios netos.
FST Corp. (나스닥: KBSX)는 선도적인 골프 샤프트 제조업체로서 운영 효율성을 높이기 위해 Shopify Plus 전자상거래 플랫폼과의 통합을 발표했습니다. 이 플랫폼은 회사의 DTC, B2B 및 POS 운영을 통합하며, POS 통합은 3분기에 예정되어 있습니다.
이번 도입으로 ERP 소프트웨어 통합, 실시간 DTC 성과 추적, 향상된 마케팅 분석, 소셜 미디어 판매 기능, 강화된 딜러 포털 기능 등 여러 핵심 이점이 제공됩니다. CEO 데이비드 창은 이번 조치가 운영 간소화, 운영 비용 절감, 매출 및 순이익 개선에 기여할 것으로 기대하고 있습니다.
FST Corp. (Nasdaq : KBSX), un fabricant de shafts de golf de premier plan, a annoncé son intégration avec la plateforme e-commerce Shopify Plus afin d'améliorer l'efficacité opérationnelle. La plateforme consolide les opérations DTC, B2B et POS de l'entreprise, avec une intégration POS prévue pour le troisième trimestre.
Cette mise en œuvre offre plusieurs avantages clés, notamment l'intégration du logiciel ERP, le suivi en temps réel des performances DTC, une meilleure analyse marketing, des capacités de vente via les réseaux sociaux, ainsi qu'une fonctionnalité améliorée du portail distributeurs. Le PDG David Chuang s'attend à ce que cette démarche rationalise les opérations, réduise les coûts d'exploitation et améliore à la fois le chiffre d'affaires et le résultat net.
FST Corp. (Nasdaq: KBSX), ein führender Hersteller von Golfschäften, hat die Integration mit der E-Commerce-Plattform Shopify Plus angekündigt, um die Betriebseffizienz zu steigern. Die Plattform konsolidiert die DTC-, B2B- und POS-Aktivitäten des Unternehmens, wobei die POS-Integration im dritten Quartal erwartet wird.
Die Umsetzung bietet mehrere wesentliche Vorteile, darunter die Integration von ERP-Software, Echtzeit-Tracking der DTC-Leistung, verbesserte Marketinganalysen, Verkaufsfunktionen über soziale Medien und eine erweiterte Händlerportal-Funktionalität. CEO David Chuang erwartet, dass dieser Schritt die Operationen strafft, Betriebskosten senkt und sowohl den Umsatz als auch den Gewinn verbessert.
- Integration of DTC and B2B platforms completed and operational
- Enhanced real-time analytics and tracking capabilities for marketing efficiency
- Improved accounts receivable management through dealer portal
- Expected reduction in operating expenses, particularly in marketing and customer service
- Potential for increased sales through social media monetization
- POS integration still pending completion in Q3
Insights
FST's Shopify Plus integration should streamline operations, reduce costs, and improve financial performance through multi-channel consolidation and automation.
FST Corp's implementation of Shopify Plus represents a significant operational upgrade that consolidates their fragmented commerce infrastructure. They've already integrated their Direct-to-Consumer (DTC) and Business-to-Business (B2B) channels, with Point-of-Sale (POS) integration expected by Q3. This multi-channel unification under a single platform eliminates redundant systems and creates operational synergies.
The ERP integration is particularly notable as it bridges the traditional gap between front-end sales and back-office accounting—a pain point for many retailers. This connection enables real-time financial visibility and reduces manual data transfer between systems.
The analytics capabilities FST is implementing offer tactical advantages: real-time performance tracking of promotions, customer acquisition source analysis, and optimized marketing spend allocation. The social media sales functionality is especially relevant for a golf equipment company, as tournament victories create immediate product interest spikes that can now be monetized directly.
On the B2B side, the dealer portal with order status visibility and payment capabilities addresses two common operational inefficiencies: accounts receivable management and customer service overhead. The automatic holding of orders for past-due accounts is a subtle but powerful cash flow management tool that many businesses struggle to implement consistently.
While the company hasn't quantified the expected financial impact, CEO Chuang's statement about "meaningful improvement" in both revenue and profitability suggests the company anticipates measurable returns on this technology investment, likely through reduced operational costs and improved sales conversion rates.
BOULDER, CO, July 31, 2025 (GLOBE NEWSWIRE) -- FST Corp. (Nasdaq: KBSX), a leading manufacturer and marketer of steel and graphite golf shafts and a provider of other golf-related services, today announced it has initiated the rollout of Shopify Plus, a scalable SaaS (Software as a Service) e-commerce platform that helps large businesses automate operations, streamline workflows, and expand into new markets.
Shopify Plus is expected to provide FST with several benefits, including:
- Consolidation of all Company commerce platforms – DTC, B2B, and POS – under one umbrella. DTC and B2B consolidations have been completed and are operational, with POS anticipated to be completed in Q3.
- Full Integration with the Company’s ERP accounting software.
- Real-time tracking of DTC performance, including instant analytics on the effectiveness of Company promotions.
- Improved tracking on origins of Company website traffic, and provision of input on most cost-efficient marketing and advertising strategies to successfully target these sectors.
- Enabling direct sales via social media posts, allowing the Company to monetize increased attention better after golf tournament wins.
- Allowing dealers to view the status of their past and current orders and pay via the portal, increasing the Company’s accounts receivable and reducing the Company's time spent on customer service.
- Automatic holding of past-due orders until an account is brought current, producing improved Company cash flow.
- POS integration, which, when complete, will allow real-time tracking of products in the Company’s KBS Golf Experience store in Carlsbad, California.
“We are very excited to join the Shopify Plus Platform,” said FST chief executive David Chuang. “This move, we believe, will help streamline our operations and reduce operating expenses, especially those relating to marketing and customer service."
“With its multiple automation, tracking, and analytic features, the platform will give us more time to design, test, produce, and sell our products, rather than manually analyze an ever-increasing assortment of administrative and customer-related data."
“The bottom line, we anticipate, will be a meaningful improvement in both our top and bottom-line performance in 2025 and beyond.”
About FST Corp.
Founded in 1992, FST Corp. manufactures and sells golf club shafts, along with other golf-related items, to golf equipment brands, OEMs, distributors, and consumers via the company’s KBS Golf Experience retail outlets. FST’s equipment, marketed under the KBS brand, is utilized by golfers at all levels, including many professional players participating in the PGA and other major golf associations. The company’s product portfolio, retail presence, and golf-related services are part of a vertically integrated business model that has established the KBS brand on a global scale and created significant competitive advantages over peer brands. The company’s growth strategies currently position it for expansion into the PRC and other under-tapped golf shaft markets.
Forward-Looking Statements
This press release contains forward-looking statements regarding future expectations, plans, and prospects, as well as statements that are not historical facts. These statements involve known and unknown risks, uncertainties, and assumptions based on the Company’s current expectations about events that may impact its financial condition, results, strategy, and needs. Forward-looking statements can often be identified by terms such as “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “likely,” and similar expressions.
The Company assumes no obligation to update or revise these statements to reflect new events or changes in expectations, except as required by law. While these statements reflect reasonable expectations, actual results may differ materially. Investors are encouraged to review the Company’s registration statement and SEC filings for additional information on factors that may impact future results.
Company Contact:
FST Corp.
1801 13th Street, Suite 306,
Boulder, CO 80302
Office: 303-444-2226
Email: investorrelations@fstshafts.com
Investor Relations Inquiries:
Skyline Corporate Communications Group, LLC
Scott Powell, President
1177 Avenue of the Americas, 5th Floor
New York, New York 10036
Office: (646) 893-5835
Email: info@skylineccg.com
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