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1812 Brewing Company, Inc. Re-Launches Top Selling War of 1812 Amber Ale in Bottles

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Rhea-AI Summary

1812 Brewing Company has recently re-launched its top-selling War of 1812 Amber Ale in new packaging, utilizing newly acquired bottling equipment. Over 1,800 liters were produced and sold out within two days, reflecting strong market demand. The bottling line is capable of producing 3,600 bottles per hour, with a potential annual capacity of 3 million bottles. This transition allows the company to maintain greater control over production and packaging, aiming for a 50% increase in gross profit margins compared to previous third-party arrangements.

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Positive

  • Sold out over 1,800 liters of War of 1812 Amber Ale in two days, indicating strong demand.
  • New bottling equipment can produce 3,600 bottles per hour, enhancing production capacity.
  • The company now fully controls production and packaging, expecting a 50% increase in gross profit margins.

Negative

  • Minor replacement part issues with bottling equipment may affect production efficiency.

News Market Reaction – KEGS

+21.87%
+21.87% Session move

In the trading session that priced this news, KEGS gained 21.87%, reflecting a significant positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

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Re-Launch Includes Updated Packaging & Expected to Fuel 2022 Growth

Watertown, NY, Feb. 16, 2022 (GLOBE NEWSWIRE) -- 1812 BREWING COMPANY, INC. (OTC Pink: KEGS) (the "Company") is pleased to announce after successfully commissioning its recently-acquired MAKRO Three Station Bottle Labeler, its GAI 3031 FM Bier Monobloc Gravity and Pressure Bottle Filler, and its GAI 4290R Crown Cap Elevator, it bottled over 1,800 liters of its top-selling War of 1812 Amber Ale, which sold out in two days.  It also released the product in its new, “refreshed” packaging.

“This is just the beginning for us, but was a nice first run,” stated Tom Scozzafava, President of the Company. “The fact that our distributors absorbed every case produced in two days indicates continued strong demand for 1812 Amber Ale.”  Mr. Scozzafava continued, “There are some minor replacement part issues with the equipment, which we fully anticipated.  Nonetheless, we will continue bottling while we address them.” 

Running at full speed, the MAKRO and GAI bottling line can produce up to sixty bottles a minute or 3,600 bottles an hour.  In 2020, the Company acquired the MAKRO and GAI bottling equipment after then-contract partner, Empire Brewing Company, exited the business.  At its current brewing and storage capacity, the Company could bottle about 3 million bottles per year. 

In a previous release, the company highlighted that it now controlled 100% of its production and packaging and expects gross profit margin increases of 50% above when packaging was contracted out to third parties.

About 1812 Brewing Company:

1812 Brewing Company is both an investment and operating company focused on the beverage and hospitality industries. Returns are intended to be in the form of revenue growth of companies in its core holdings as well as the eventual share appreciation and dispossession of those equity stakes in its investments. For more updates, follow us on Facebook, Twitter and Instagram.

https://www.facebook.com/SacketsHarborBrewingCompany/

https://www.instagram.com/1812brewingco/

https://twitter.com/1812Brewing

Safe Harbor: This release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 27E of the Securities Act of 1934. Statements contained in this release that are not historical facts may be deemed to be forward-looking statements. Investors are cautioned that forward-looking statements are inherently uncertain. Actual performance and results may differ materially from that projected or suggested herein due to certain risks and uncertainties including, without limitation, ability to obtain financing and regulatory and shareholder approval for anticipated actions.

Contact: contact@1812ale.com

Investor Relations:
Peter Nicosia
President, Bull In Advantage, LLC
Phone: (585) 703-6565
Email: bullinadvantage@aol.com

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FAQ

What is the recent news about 1812 Brewing Company (KEGS)?

1812 Brewing Company has re-launched its War of 1812 Amber Ale with updated packaging, successfully bottling over 1,800 liters that sold out in two days.

How much beer can 1812 Brewing Company's new bottling line produce?

The new bottling line can produce up to 3,600 bottles per hour, allowing for an annual capacity of about 3 million bottles.

What are the expected profit margins for 1812 Brewing Company after re-launch?

The company expects a gross profit margin increase of 50% compared to previous third-party packaging arrangements.

What challenges is 1812 Brewing Company facing with its new bottling equipment?

The company is addressing minor replacement part issues with its new bottling equipment.